08/02/2026
Luke was always sporty growing up.
Always active.
Always moving.
Scrawny if anything.
Running about, playing sport, burning energy without even thinking about it.
Then life happened.
A job change put him behind a desk.
Office-based.
Long days.
Late finishes.
What used to be 20,000 steps a day quietly became 2,000.
The gym became harder to get to.
Training slipped.
And food slowly shifted from fuel… to convenience.
A bacon bun from Cooplands was accompanied by a pasty and a couple of muffins.
No big blowouts.
Just small decisions, stacked daily.
Until one moment hit him.
A mate mentioned he’d piled a bit of weight on.
Then on holiday in Egypt, Luke caught himself sucking his gut in.
At the same time, his group chat was full of mates posting 5K PBs…
and he hadn’t run in years.
That’s when it clicked.
He didn’t recognise himself anymore.
He’d gone from:
skinny, active, energetic
to
chubby, sedentary, tired
And it wasn’t just about how he looked.
He wanted:
More energy at work
To be productive, not sluggish
To show up properly in his relationship
To feel like the man in his friendship group again
So we didn’t try to turn him into someone he wasn’t.
We didn’t live in the gym.
We didn’t cut everything he enjoyed.
We didn’t chase perfection.
We rebuilt structure.
3 full-body sessions per week
Calories and protein dialled in with quick and easy meals
No extremes — just repeatable habits
Accountability so small slips didn’t turn into slides
The result?
A tighter waist.
Chest and upper body definition back.
V-lines starting to show.
More energy.
Confidence returning.
Not just a better physique —
but the version of himself he recognised again.
If you were the sporty lad growing up…
and now life’s softened you more than you’d like to admit…
You don’t need to “try harder”.
You need structure that fits your life.