PostureFitting

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PostureFitting is passionate about improving women's wellbeing.

We're on a mission to share our PostureFitting system with women and physiotherapists, enabling them to achieve amazing results.

01/11/2025

🥇 November's 1st on the 1st 🥇
Too excited to hold off on sharing this TV appearance when it happened last week on Ireland AM. But as it was The B👀by Physio's 1st in an anatomy suit, showing the lengths I will go to for education 😉!, it still merits a mention for this month's 1st on the 1st🥇

This abridged clip shows how we at PostureFitting go beyond the bra, in also using the body to enlighten women & girls on breast weight management. We're all for DIY!

Contact www.posturefittingphysio.com, or a PostureFitting Partner below to find out more about our unique approach to breast support. Why not use the upcoming festive season as the perfect opportunity to uplift yourself &/or the women & girls in your life! 💃🏼👀👙💃🏿🎄

🏴󠁧󠁢󠁥󠁮󠁧󠁿 Absolute Womens Health
🇳🇿 Align and Uplift
🏴󠁧󠁢󠁥󠁮󠁧󠁿 Body In Balance Physiotherapy & Women’s Wellness
🇮🇪 Castlebridge Physiotherapy & Orthotic Clinic
🏴󠁧󠁢󠁥󠁮󠁧󠁿 Claire Gurney Physiotherapy
🇮🇪 Monkstown Physiotherapy Clinic
🏴󠁧󠁢󠁳󠁣󠁴󠁿 Taylor Physiotherapy & Sports Injuries Clinic
🇮🇪 West Limerick Physiotherapy, Newcastle West, Co. Limerick.
🏴󠁧󠁢󠁥󠁮󠁧󠁿 Weybridge & Walton Physiotherapy
🏴󠁧󠁢󠁳󠁣󠁴󠁿 TK Youth Sports Physio
🏴󠁧󠁢󠁥󠁮󠁧󠁿 Women’s Rehab Collective

22/10/2025

Loved chatting b👀bs & posture with Elaine Crowley on Ireland AM (worth a watch if you have 4mins & 41secs to spare, biased as I admittedly am!), & then had fun, fulfillment and a full circle moment speaking at the 13th World Congress of the World Federation of Athletic Training and Therapy. I served on the original Task Force to set up this organization, so am super proud to see the strides it has made!

My desire to enlighten folk on breast weight management, & how it impacts women & girls, is why I set up PostureFitting. I am so grateful for my therapist Partners listed below who have joined me on that journey, helping to spread the uplifting word, both near (Eng, Irl, Scot) & far (New Zealand!) 🙏🏼

Contact us on www.posturefittingphysio.com or below to find out how you can be enlightened, in more ways that one! 💃🏿👙👀💃🏼

🏴󠁧󠁢󠁥󠁮󠁧󠁿
Absolute Womens Health
Body In Balance Physiotherapy & Women’s Wellness
Gurney Physiotherapy
Women’s Rehab Collective
Weybridge & Walton Physiotherapy

🇮🇪
Castlebridge Physiotherapy & Orthotic Clinic
Monkstown Physiotherapy Clinic
Posture Matters
West Limerick Physiotherapy, Newcastle West, Co. Limerick.

🏴󠁧󠁢󠁳󠁣󠁴󠁿
Taylor Physiotherapy & Sports Injuries Clinic
Youth Sports Physio

🇳🇿
Align and Uplift

10/10/2025

A multi-fit cup? A multi-what?!? 😳

I mean seriously, how can a piece of clothing with X volume fit any more or less than that stated volume? Am I missing something here?!? 🤷🏼‍♀️

Oh wait, you mean not everyone else believes the word "optimal" should be a given before the word "fit"? 🤦🏼‍♀️

👀 Learn how to support your breast weight optimally, so that you too can reject what doesn't serve you.
👙Learn how to fit yourself with external breast support, so that you too can understand what doesn't serve you.
💃🏼Learn how to manage your breast weight internally, so that it becomes sustainable.
👊🏼 Learn - become enlightened, empowered & emboldened to know what serves you. Not what serves someone else.

Contact us to help you in that quest -www.posturefittingphysio.com or:

🏴󠁧󠁢󠁥󠁮󠁧󠁿
Absolute Womens Health
Body In Balance Physiotherapy & Women’s Wellness
Claire Gurney Physiotherapy
Weybridge & Walton Physiotherapy
Women’s Rehab Collective

🇮🇪
Castlebridge Physiotherapy & Orthotic Clinic
Monkstown Physiotherapy Clinic
Posture Matters
West Limerick Physiotherapy, Newcastle West, Co. Limerick.

🇳🇿
Align and Uplift

🏴󠁧󠁢󠁳󠁣󠁴󠁿
Taylor Physiotherapy & Sports Injuries Clinic
TK Youth Sports Physio

07/10/2025

Dr👀pbox 🤪😂
And my spellchecker didn't even pick it up! 🤣

If you want to avoid the need to use Dr👀pbox, contact us on www.posturefittingphysio.com or WhatsApp on +353 (0)87 POSTURE (nearly got BO***ES but chickened out in the end 😁!)

Or connect directly with a PostureFitting Partner below:

🏴󠁧󠁢󠁥󠁮󠁧󠁿 Absolute Womens Health
🇳🇿 Align and Uplift
🏴󠁧󠁢󠁥󠁮󠁧󠁿 Body In Balance Physiotherapy & Women’s Wellness
🇮🇪 Castlebridge Physiotherapy & Orthotic Clinic
🏴󠁧󠁢󠁥󠁮󠁧󠁿 Claire Gurney Physiotherapy
🇮🇪 Monkstown Physiotherapy Clinic
🏴󠁧󠁢󠁳󠁣󠁴󠁿 Taylor Physiotherapy & Sports Injuries Clinic
🏴󠁧󠁢󠁳󠁣󠁴󠁿 TK Youth Sports Physio
🏴󠁧󠁢󠁥󠁮󠁧󠁿 Weybridge & Walton Physiotherapy
🇮🇪 West Limerick Physiotherapy
🏴󠁧󠁢󠁥󠁮󠁧󠁿 WomensRehabCollective (formerly Sigma Woman)

07/10/2025

Dr👀pbox 🤪😂
And my spellchecker didn't even pick it up! 🤣

If you want to avoid the need to use Dr👀pbox, contact us on www.posturefittingphysio.com or WhatsApp on +353 (0)87 POSTURE (nearly got BO***ES but chickened out in the end 😁!)

Or connect directly with a PostureFitting Partner below:

🏴󠁧󠁢󠁥󠁮󠁧󠁿 Absolute Womens Health
🇳🇿 Align and Uplift
🏴󠁧󠁢󠁥󠁮󠁧󠁿 Body In Balance Physiotherapy & Women’s Wellness
🇮🇪 Castlebridge Physiotherapy & Orthotic Clinic
🏴󠁧󠁢󠁥󠁮󠁧󠁿 Claire Gurney Physiotherapy
🇮🇪 Monkstown Physiotherapy Clinic
🏴󠁧󠁢󠁳󠁣󠁴󠁿 Taylor Physiotherapy & Sports Injuries Clinic
🏴󠁧󠁢󠁳󠁣󠁴󠁿 TK Youth Sports Physio
🏴󠁧󠁢󠁥󠁮󠁧󠁿 Weybridge & Walton Physiotherapy
🇮🇪 West Limerick Physiotherapy, Newcastle West, Co. Limerick.
🏴󠁧󠁢󠁥󠁮󠁧󠁿 Women’s Rehab Collective

01/10/2025

🥇This month's 1st on the 1st has to be another double!🥇
1) Can't find a medal for 250K views of a video, but we did it 👊🏼! 💃🏼👙👀💃🏿
2) I was invited to be on the very 1st Task Force for what subsequently became the World Federation of Athetic Training & Therapy. Speaking at their 13th World Congress in Dublin on Oct 17th is a lovely full circle moment for me.

My preventive approach to patient care was born in my Master's & NATABOC certification gained in the US in the early '90s. On moving to the UK, where I used the person called on court to treat players at Wimbledon ("the trainer") to explain my qualifications, it was a joy and privilege to be involved in the growth of a specialized degree in the mould of athletic training in the UK & IRL, and to serve on the 1st professional body for these graduates (BASRaT).

We've all come a long way since then ! My work as The B👀by Physio - including the 250K video views 🤯! - may never have happened without my prevention focused foundation, for which I am ever so grateful💃🏼👙👀💃🏿

Check out www posturefittingphysio.com to see why I am now known as The B👀by Physio, and to see the service me and my Partners (listed below) offer, as a result of that life education & experience.

Find us at:
🏴󠁧󠁢󠁥󠁮󠁧󠁿 Absolute Womens Health
🇳🇿 Align and Uplift
🏴󠁧󠁢󠁥󠁮󠁧󠁿 Body In Balance Physiotherapy & Women’s Wellness
🇮🇪 Castlebridge Physiotherapy & Orthotic Clinic
🏴󠁧󠁢󠁥󠁮󠁧󠁿 Claire Gurney Physiotherapy
🇮🇪 Monkstown Physiotherapy Clinic
🏴󠁧󠁢󠁥󠁮󠁧󠁿 Sigma Woman
🇮🇪 Posture Matters
🏴󠁧󠁢󠁳󠁣󠁴󠁿 Taylor Physiotherapy & Sports Injuries Clinic
🏴󠁧󠁢󠁳󠁣󠁴󠁿 TK Youth Sports Physio
🏴󠁧󠁢󠁥󠁮󠁧󠁿 Weybridge & Walton Physiotherapy
🇮🇪 West Limerick Physiotherapy

01/10/2025

🥇This month's 1st on the 1st has to be another double!🥇
1) Can't find a medal for 250K views of a video, but we did it 👊🏼! 💃🏼👙👀💃🏿

2) I was invited to be on the very 1st Task Force for what subsequently became the World Federation of Athetic Training & Therapy. Speaking at their 13th World Congress in Dublin on Oct 17th is a lovely full circle moment for me.

My preventive approach to patient care was born in my Master's & NATABOC certification gained in the US in the early '90s. On moving to the UK, where I used the person called on court to treat players at Wimbledon ("the trainer") to explain my qualifications, it was a joy and privilege to be involved in the growth of a specialized degree in the mould of athletic training in the UK & IRL, and to serve on the 1st professional body for these graduates (BASRaT).

We've all come a long way since then ! My work as The B👀by Physio - including the 250K video views 🤯! - may never have happened without my prevention focused foundation, for which I am ever so grateful💃🏼👙👀💃🏿

Check out www posturefittingphysio.com to see why I am now known as The B👀by Physio, and to see the service me and my Partners (listed below) offer, as a result of that life education & experience.

Find us at:
🏴󠁧󠁢󠁥󠁮󠁧󠁿 Absolute Womens Health
🇳🇿 Align and Uplift
🏴󠁧󠁢󠁥󠁮󠁧󠁿 Body In Balance Physiotherapy & Women’s Wellness
🇮🇪 Castlebridge Physiotherapy & Orthotic Clinic
🏴󠁧󠁢󠁥󠁮󠁧󠁿 Claire Gurney Physiotherapy
🇮🇪 Monkstown Physiotherapy Clinic
🏴󠁧󠁢󠁥󠁮󠁧󠁿 Sigma Women's Health & Rehab
🇮🇪 Posture Matters
🏴󠁧󠁢󠁳󠁣󠁴󠁿 Taylor Physiotherapy & Sports Injuries Clinic
🏴󠁧󠁢󠁳󠁣󠁴󠁿 TK Youth Sports Physio
🏴󠁧󠁢󠁥󠁮󠁧󠁿 Weybridge & Walton Physiotherapy
🇮🇪 West Limerick Physiotherapy

30/09/2025

💃🏼What a way to sign off September - nearly a quarter of a million views (& still a few hours left so🤞🏼🤞🏼 for 167 more!) of this video, showing women & girls that breast weight can be managed & not simply left to gravity's grip!

💃🏿Providing this education is exactly what we do at PostureFitting. We empower & enlighten females with the knowledge that breast support goes beyond just the bra, & includes internal resources we can all access.

🙏🏼 Thanks to the amazing Laura Dowling for the video, & to Irene Feighan & Esther McCarthy of the Irish Examiner Feelgood for being matchmakers!!

👀 Now that you know it doesn't need to, contact one of us below & don't let gravity grab you!

🏴󠁧󠁢󠁥󠁮󠁧󠁿
Absolute Womens Health
Body In Balance Physiotherapy & Women’s Wellness
Claire Gurney Physiotherapy
Sigma Women's Health & Rehab
Weybridge & Walton Physiotherapy

🇮🇪
Castlebridge Physiotherapy & Orthotic Clinic
Monkstown Physiotherapy Clinic
Posture Matters
West Limerick Physiotherapy

🏴󠁧󠁢󠁳󠁣󠁴󠁿
Taylor Physiotherapy & Sports Injuries Clinic
TK Youth Sports Physio

🇳🇿
Align and Uplift

www.posturefittingphysio.com

30/09/2025

💃🏼What a way to sign off September - nearly a quarter of a million views (& still a few hours left so🤞🏼🤞🏼 for 167 more!) of this video, showing women & girls that breast weight can be managed & not simply left to gravity's grip!

💃🏿Providing this education is exactly what we do at PostureFitting. We empower & enlighten females with the knowledge that breast support goes beyond just the bra, & includes internal resources we can all access.

🙏🏼 Thanks to the amazing Fabulous pharmacist for the video, & to IreneFeighan & Esther McCarthy of the Irish Examiner Feelgood for being matchmakers!!

👀 Now that you know it doesn't need to, contact one of us below & don't let gravity grab YOU!

🏴󠁧󠁢󠁥󠁮󠁧󠁿
Absolute Womens Health
Body In Balance Physiotherapy & Women’s Wellness
Claire Gurney Physiotherapy
Sigma Women's Health & Rehab
Weybridge & Walton Physiotherapy

🇮🇪
Castlebridge Physiotherapy & Orthotic Clinic
Monkstown Physiotherapy Clinic
Posture Matters
West Limerick Physiotherapy, Newcastle West, Co. Limerick.

🏴󠁧󠁢󠁳󠁣󠁴󠁿
Taylor Physiotherapy & Sports Injuries Clinic
TK Youth Sports Physio & Educator

🇳🇿
Align and Uplift

www.posturefittingphysio.com

25/09/2025

Did you know breast-related concerns are the 4th highest reason women avoid exercise - ranking higher than cost or gym access?
In this episode, I sit down with Siobhan Donovan, "The B***y Physio," to discuss this overlooked barrier that affects women of all breast sizes.
We explore why 33% of women aren't meeting activity guidelines, how breast weight affects posture and confidence, and most importantly - practical solutions that work.
Whether you've felt like you're "not a gym person" or avoided certain activities, this conversation might give you a fresh perspective on removing barriers to staying active and strong.
Full episode link: https://nevertoooldtolift.com/podcast024/ PostureFitting

25/09/2025

"It's heartbreaking because we can solve this without surgery."
Siobhan Donovan, known as "The B***y Physio," has made it her mission to address a barrier that's stopping women from exercising - and it's not what you might think.
Breast-related concerns are the 4th highest reason women cite for avoiding exercise, ranking higher than cost or lack of gym access. This affects 33% of women who aren't meeting physical activity guidelines.
The reality is that breast weight has no muscular support - it's all held up by skin alone. This creates posture issues, movement restrictions, and confidence problems that can be addressed through proper support and targeted strengthening exercises.
What makes this particularly concerning is that we're seeing girls drop out of sports at twice the rate of boys during their teenage years, often due to these same issues.
But here's the encouraging news: most cases can be resolved without surgical intervention. It's about education, proper fitting, and understanding how to support your body effectively.
If you've ever felt like you're "not a gym person" or avoided certain activities because of breast-related concerns, this conversation offers practical solutions backed by physiotherapy expertise. PostureFitting.

You can watch the full episode by finding the link in the comments 👇

19/09/2025

What an uplifting week for the B👀by Physio, a fab home gig last weekend in Cork & now en route to an away fixture!!
Come and join me in Devon on Sat & Sun this weekend, when I will be speaking at the STA Conference in Exmouth by local physios Helena Costiff & Kate Wilsmore.

We'll be enlightening everyone on Bits & B👀bs & Bumps & Babies! Who knows what that might bring out on stage .... 🤪😉

Check it out! https://loom.ly/loWucDo

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PostureFitting Feel, Move, Look Better

After making an appointment to have her own bra fitted by an expert, Siobhan discovered first-hand the immediate and lasting effect it had on her posture.

She soon spotted an opportunity to use an optimally-fitted bra to enhance postural improvements for her patients. Providing a successful alternative to the taping technique or postural supports physios might use ordinarily, but without the inconvenience, PostureFitting soon came to be.

It was thanks to this epiphany, followed by extensive research into breast health and management as well as bra type and fit, alongside the development of a relationship with a leading UK-based bra manufacturer, that led to the evolution of the brand.

After completing an introductory workshop, selected chartered physiotherapists are offered the opportunity to become trained and licensed PostureFitting Physio Partners.

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PostureFitting Feel, Move, Look Better