05/12/2025
WHY I’LL NEVER PROMISE A CLIENT A SIX-PACK
(and why you should question any coach who does)
We’re naturally comparative. But in fitness, we often compare ourselves to the most extreme examples—those shredded, dehydrated, camera-ready physiques that only exist for a few hours during a photoshoot or film scene.
No one walks around looking like that and functions normally. It’s not real life.
If we don’t understand what we’re actually looking at, we develop expectations that aren’t achievable or sustainable. Social media shows the final image—not the cost, not the sacrifice, not the health trade-offs.
And often, when someone says they want a six-pack, it’s not really about health—it’s about status. It becomes a trophy. A signal.
But unlike cars, houses, or designer clothes, you can’t buy a six-pack. You pay for it in sleep, stress, discipline, time, energy, and lifestyle change.
If most people understood the true cost of maintaining extreme leanness, they wouldn’t want to purchase it.
So when a man in his 30s or 40s asks for a six-pack, the real conversation begins:
How much of your current lifestyle are you willing to sacrifice?
How will this affect your family, your energy, your relationships, your health?
Is it something you truly want—or something you think you should want?
Because your environment, habits, and influences shape your results more than any workout program.
But here’s the alternative—the one that actually works long-term:
Focus on improving health first.
As a byproduct, you’ll get leaner, stronger, more muscular, fitter, and more energised.
And that version of you sets a far more powerful example for your family than a set of abs ever will.
Training 45–60 minutes, 2–3 times per week is realistic.
It’s sustainable.
And given enough time, it creates real change—the kind that lasts and the kind your kids can look up to.
The six-pack might be the grand gesture, but consistency is the real hero.
Be that hero.
If you’re ready to take the first step toward a healthier, stronger 2026, I can show you how.
https://stormsligo.carrd.co/
Peace ✌️
Coach Keith