Our Story
IIL’s new tagline HAR KADAM HUM KADAM
IIL’s brand re-positioning from AB SHAKTI AAPKE HATH MEIN (product centric promise) to a more emotive association to the brand with a tagline HAR KADAM HUM KADAM- where the new philosophy to be introduced which reinforces IIL as a constant companion of farmers at every step
IIL has evolved as a bigger brand with state of the art R&D, international expertise, patents, indigenous formulations, outreach programs to farmers and CSR initiatives in terms of education and health
IIL is impacting farmers not only from a business and marketing stand point but from overall uplifting of their lives. Thereby becoming a constant companion/friend/guide