License India

License India India’s first licensing media services company formed with the objective to increase awareness and support the growth of licensing in the country.

28/03/2026

In a candid conversation with Suryati Saxena, Web Content Writer, IndianRetailer.com & License India, Gaurav Mehta, Founder, Jaipur Watch Company, shares how the brand is blending heritage craftsmanship with modern retail strategies to shape its next phase of growth.

The discussion highlights the India’s retail and luxury watch segment is witnessing steady growth, with homegrown brand Jaipur Watch Company positioning itself at the intersection of heritage storytelling and premium craftsmanship.

Read more: https://www.indianretailer.com/brandlicense/archives/interviews/craft-commerce-jaipur-watch-company-shapes-its-next-growth-chapter.i5130

TechnoSport has introduced a new brand film built around the concept of ‘Real Movement’, coinciding with the ongoing Ind...
28/03/2026

TechnoSport has introduced a new brand film built around the concept of ‘Real Movement’, coinciding with the ongoing Indian Premier League season. The campaign comes shortly after the brand’s identity refresh and is part of its broader strategy to scale presence across retail, digital, and marketplace channels.

Read more: https://www.indianretailer.com/brandlicense/archives/news/technosport-launches-brand-film-during-ipl-season-promote-real-movement.n5134

Patralika Agrawal, Head of Marketing, TechnoSport

CaratLane - A Tata Product has appointed Yami Gautam Dhar as its first brand ambassador, signalling a shift in its marke...
28/03/2026

CaratLane - A Tata Product has appointed Yami Gautam Dhar as its first brand ambassador, signalling a shift in its marketing approach as the company aims to expand its visibility.

Part of the Tata Group, CaratLane continues to position itself as an everyday fine jewellery brand, focusing on contemporary designs and accessibility for a wider consumer base.

Read more: https://www.indianretailer.com/brandlicense/archives/news/caratlane-appoints-yami-gautam-dhar-first-brand-ambassador.n5126

JK Maxx Paints has appointed Akshay Kumar as its brand ambassador as the company looks to strengthen its presence in the...
27/03/2026

JK Maxx Paints has appointed Akshay Kumar as its brand ambassador as the company looks to strengthen its presence in the home decorative paints segment and increase consumer awareness across India.

The association will be supported through integrated campaigns spanning print, television, digital, outdoor, and retail platforms, aimed at expanding the brand’s visibility across key markets.

Read more: https://www.indianretailer.com/brandlicense/archives/news/jk-maxx-paints-appoints-akshay-kumar-brand-ambassador.n5132

JK Cement Ltd

Music Nova, part of Media Nova, has entered into a strategic publishing agreement with Universal Music Publishing India ...
27/03/2026

Music Nova, part of Media Nova, has entered into a strategic publishing agreement with Universal Music Publishing India (UMPI), a division of Universal Music Publishing Group.

Under the agreement, UMPI will manage Music Nova’s publishing catalogue worldwide, covering licensing, royalty collection, and synchronisation opportunities across films, television, OTT platforms, and advertising.

Read more: https://www.indianretailer.com/brandlicense/archives/news/music-nova-signs-global-publishing-deal-universal-music-publishing-india.n5125

Media Nova | Universal Music Publishing Group

Artisanal bakery brand The Baker's Dozen has partnered with Royal Challengers Bengaluru (RCB) as its official bakery and...
27/03/2026

Artisanal bakery brand The Baker's Dozen has partnered with Royal Challengers Bengaluru (RCB) as its official bakery and snacking partner for 2026, aligning with the upcoming Indian Premier League 2026. As part of the collaboration, The Baker’s Dozen will introduce RCB-themed packaging across its product portfolio, featuring players from the franchise.

Read more: https://www.indianretailer.com/brandlicense/archives/news/bakers-dozen-partners-royal-challengers-bengaluru-ipl-2026.n5131

Signify has partnered its electrical brand EcoLink India with SunRisers Hyderabad  as an official partner ahead of the I...
27/03/2026

Signify has partnered its electrical brand EcoLink India with SunRisers Hyderabad as an official partner ahead of the Indian Premier League India 2026.

As part of the association, EcoLink will gain visibility through on-ground presence, headgear branding, and integrated campaign activations during the tournament. The collaboration is aimed at strengthening the brand’s reach among cricket audiences across India.

Read more: https://www.indianretailer.com/brandlicense/archives/news/signify-partners-sunrisers-hyderabad-promote-ecolink-brand-ahead-ipl-2026.n5129

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