License India

License India India’s first licensing media services company formed with the objective to increase awareness and support the growth of licensing in the country.

La Pink has successfully concluded its latest digital awareness campaign, a two-phase social experiment designed to spar...
28/02/2026

La Pink has successfully concluded its latest digital awareness campaign, a two-phase social experiment designed to spark dialogue around assumptions, online judgement, regional bias, and the importance of responding responsibly in the age of instant content consumption.

The Coca-Cola Company has launched its global sports hydration brand Powerade in India, marking its debut as the officia...
27/02/2026

The Coca-Cola Company has launched its global sports hydration brand Powerade in India, marking its debut as the official sports drink of the ICC Men's T20 World Cup 2026. Announced during India’s Super 8 match in Ahmedabad on February 22, 2026, the rollout featured strong on-ground branding.

Gonoise has opened pre-bookings for Master Buds 2 with Sound by Bose Corporation, the next-generation flagship in its M...
27/02/2026

Gonoise has opened pre-bookings for Master Buds 2 with Sound by Bose Corporation, the next-generation flagship in its Master Series. Unveiled at CES 2026, the earbuds mark a major step in Noise’s premium audio journey, blending immersive sound, refined design, and AI-powered intelligence.

Foxtale has signed Sonali Bendre Behl as the face of its latest campaign themed around “eternal glow,” spotlighting the ...
27/02/2026

Foxtale has signed Sonali Bendre Behl as the face of its latest campaign themed around “eternal glow,” spotlighting the brand’s Gluta-Vit C Advanced Brightening Serum. Set in a minimal, studio-style environment, the film portrays Bendre choosing skincare over cosmetic procedures, positioning radiance as the result of consistent routines and effective formulations rather than invasive treatments.

As part of KitKat becoming the official chocolate part F1, Nestle has introduced its first molded KitKat F1 car. The pro...
27/02/2026

As part of KitKat becoming the official chocolate part F1, Nestle has introduced its first molded KitKat F1 car. The product will debut in Australia and key European markets before expanding globally in line with the 2026 F1 calendar.

Liberato Milo, Head of Confectionery SBU at Nestlé

Disney and F1 are extending their multi-year Fuel the Magic campaign for the 2026 race season, blending storytelling, ra...
27/02/2026

Disney and F1 are extending their multi-year Fuel the Magic campaign for the 2026 race season, blending storytelling, racing culture, and immersive fan experiences worldwide. Following its debut momentum at the 2025 Las Vegas Grand Prix, the initiative will relaunch at the Australian Grand Prix in March and continue across key races, including China.

Disney India

JBL India has unveiled its latest digital campaign, Fighting For The Right Voices, during the ongoing cricket season, fe...
27/02/2026

JBL India has unveiled its latest digital campaign, Fighting For The Right Voices, during the ongoing cricket season, featuring New Zealand cricketers Daryl Mitchell and Glenn Phillips. Drawing parallels between international cricket and everyday struggles, the campaign underscores the importance of tuning into the voices that truly matter and “letting the game do the talking.”

Archit Chenoy, CEO of RepIndia
Akhil Sethi, Head of Digital Marketing at Harman India

Kingfisher Premium Packaged Drinking Water by United Breweries has become the co-presenting partner for Karan Aujla’s P ...
27/02/2026

Kingfisher Premium Packaged Drinking Water by United Breweries has become the co-presenting partner for Karan Aujla’s P POP Culture India Tour 2026, spanning cities like Delhi, Mumbai, Pune, Bengaluru, Kolkata, Jaipur, Chandigarh, Indore, and Lucknow from February to April. The partnership features on-ground and digital activations, including three brand films where Aujla reinterprets the iconic ‘Oo La La La Le O’ jingle in Afro, Punjabi, and Funk styles.

Vikram Bahl, CMO, United Breweries Ltd.

BVLGARI has been named Exclusive Partner of the International Art Exhibition of La Biennale di Venezia for the next thre...
26/02/2026

BVLGARI has been named Exclusive Partner of the International Art Exhibition of La Biennale di Venezia for the next three editions through 2030, reaffirming its enduring commitment to art, creativity, and cultural dialogue. For Biennale Arte 2026, curated by Koyo Kouoh, the Maison will present a newly commissioned installation by artist Lotus L. Kang at the Bvlgari Pavilion in Spazio Esedra, Giardini.

Raymond Lifestyle Limited has launched Homecoming, the newest film under its long-standing ‘The Complete Man’ platform, ...
26/02/2026

Raymond Lifestyle Limited has launched Homecoming, the newest film under its long-standing ‘The Complete Man’ platform, highlighting contemporary fatherhood and emotional engagement as defining aspects of masculinity. The campaign captures a father returning home from work and consciously setting aside professional demands to reconnect with his children, reinforcing that time, empathy, and presence are central to modern relationships.

Conceptualised by Omnicom, the film will debut during the final 10 matches of the T20 World Cup on JioHotstar. It will also screen across over 1,300 cinema halls nationwide, supported by digital CTV placements and outdoor advertising at nearly 100 locations.

Satyaki Ghosh, CEO, Raymond Lifestyle Limited

Raymond - The Complete Man

Malabar Gold and Diamonds has unveiled ZOUL, a contemporary fine jewellery collection crafted for everyday wear. Featuri...
26/02/2026

Malabar Gold and Diamonds has unveiled ZOUL, a contemporary fine jewellery collection crafted for everyday wear. Featuring natural diamonds set in 14KT and 18KT gold, the range includes pendants, stud earrings, rings, bracelets, and gold chains designed to be lightweight and versatile. Priced from Rs 20,000 onwards, the collection is available across Malabar Gold & Diamonds showrooms and on its online platform. The launch is supported by a television commercial showcasing women across diverse roles and settings, highlighting the collection’s adaptability.

M.P. Ahammad, Chairman, Malabar Gold & Diamonds

26/02/2026



Audi will make its official debut in Formula 1 this March with its factory outfit, the Audi Revolut F1 Team. Marking the milestone, the team has partnered with adidas to launch its inaugural apparel and fanwear collection, available in stores from February 19. The drop features over 160 items, spanning official teamwear and lifestyle-focused fan collections.

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