05/12/2025
Social media is a powerful tool for medical education, but the line between educating the public and advertising our services can get blurry. 🩺📱
As doctors in India, navigating NMC guidelines is crucial to maintain professional integrity and avoid regulatory issues. The core principle is simple: Serve the public interest, not your business interest.
The primary goal of medical ethics guidelines is to prevent the commercialization of medicine. Soliciting patients directly, offering discounts, or claiming to be "the best" are strictly prohibited
Even with patient consent, resharing positive reviews to your feed is considered advertising by the NMC and is currently prohibited. Furthermore, patient privacy regarding clinical images (like X-rays) must be absolute.
There is often confusion among colleagues and patients about what is allowed by the National Medical Commission (NMC).
Based on current regulations and proposed guidelines, the focus must remain on education, not solicitation.
Swipe through this carousel for a breakdown of the "Red Zones" and "Green Zones" of medical social media use. Let's keep our online presence professional, ethical, and helpful.