16/02/2022
Exports of French cosmetic products decreased by 11.8% in 2020 compared to last year, a first since 2009. In a context marked by the Covid-19 pandemic and disrupted markets, soaps have been able to take the best advantage of the crisis. It should be noted that French exports of cosmetic products to China soared in 2020, the Asian giant becoming the world’s largest buyer of French cosmetics.
During what has been a harsh year, marked by a global health and economic crisis, France exported more than EUR 15.7 billion of cosmetic products, a decrease of 11.8% compared to 2019, according to figures released Friday by the French Federation of the beauty industry (FEBEA).
“Despite the troubled context, French cosmetics now hold 24% of the world market share. The ‘Made in France’ label remains an essential asset for the sector and for our economy as a whole,” said Patrick O’Quin, president of FEBEA.