30/12/2021
Sandra Maguarian - Yes, it was really with great sadness that we had to make the decision to cancel MakeUp in Paris 2020 because, on the one hand, of a government decree, and because, on the other hand, and as we can witness today in France, health conditions are still not optimal for the organization of an event of this size. In this context, we wish to offer our community a means of developing its activity and of maintaining dynamic links between the various players in the market. Hence, in addition to our shows, we are launching a platform that fits perfectly into our ecosystem in order to continue our mission as a beauty service provider for the industry. This platform will give exhibitors and visitors facing budget restrictions and/or busy agendas the chance to always be visible, to successfully conclude negotiations, meet new partners, boost their business, etc.
Our VVs (Virtual Visitors) will be able to both contact their usual suppliers and identify new ones, discover novelties, participate to online conferences, listen to replays, read articles on upcoming trends...
Registration for visitors will be free and filtered/moderated by our teams.