Schwab Audiology

Schwab Audiology We are dedicated to providing the highest quality of patient care for all of your hearing healthcare needs.

“I saw hearing aids on the shelf at the pharmacy… is that an option for me?”I get this question more than you’d think.🦻I...
01/04/2026

“I saw hearing aids on the shelf at the pharmacy… is that an option for me?”

I get this question more than you’d think.

🦻In my clinical experience, many patients come into our clinic genuinely curious about over-the-counter (OTC) hearing devices…and for good reason. Increased access to hearing care is a positive step.

Here’s my expert take: OTC hearing aids are designed for adults over 18 with perceived mild to moderate hearing loss. For some people, they can be an appropriate starting point.

That said, they aren’t always the best solution.

OTC devices are self-fitting, which means there’s a lot of guessing involved…
👂 Guessing about the type of hearing loss
💻 Guessing about the correct settings
🩺 Guessing whether something more medically treatable is being missed

And when we guess, hearing outcomes often fall short of what’s possible.

🔍 My role is to help you understand why you’re having difficulty hearing and guide you toward the solution that truly fits your ears, your lifestyle, and your goals, whether that includes OTC devices or something else.

If you’re wondering where to begin on your hearing journey, please contact us. We’re here to walk alongside you and help you make confident, informed decisions about your hearing. 👂

One of the very first things I hear from patients with mild hearing loss isn’t usually, “I can’t hear anything.”It’s thi...
01/02/2026

One of the very first things I hear from patients with mild hearing loss isn’t usually, “I can’t hear anything.”

It’s this:
👉 “I feel like I’m missing the little things.”

Just last week, a patient shared a story that stuck with me. During a holiday family gathering, his one-year-old grandchild said “Papa!” for the VERY FIRST TIME.

Everyone heard it… except Papa. 💔

These aren’t loud moments.
But they’re big ones.

This is the reason most of our patients schedule their first hearing test.

If something feels “off,” or you’ve noticed those little misses starting to add up, we’re here, always ready to listen. 👂

🎉 Happy New Year! 🎉Here’s to 2026. Fresh starts, new goals, and maybe even… new sound for YOU. 👂✨This time of year natur...
01/01/2026

🎉 Happy New Year! 🎉

Here’s to 2026. Fresh starts, new goals, and maybe even… new sound for YOU. 👂✨

This time of year naturally makes us think about what we want more of…

Have you considered being more socially engaged this year?

If better hearing is on your list (whether it’s been a whisper or a loud nudge from your loved one 😆), we’re here to help you make it happen in a way that feels comfortable, supportive, and doable.

As 2025 comes to a close, I can’t help but reflect on what a wonderful year we’ve had. I think of the laughter of family...
12/31/2025

As 2025 comes to a close, I can’t help but reflect on what a wonderful year we’ve had. I think of the laughter of family and friends, the music that got stuck in my head, the little moments that made life feel alive. 👂
So here’s my question for you: How’d you hear this holiday season? Did you catch every conversation, every giggle, every “Merry Christmas” clearly? Or were there some not-so-clear moments?
Whether it’s checking your hearing, adjusting your devices, or finally addressing that nagging “huh?”... We're here to help you make 2026 the year of clear sound. 🎶
From our team to you: Happy New Year’s Eve! 🎉
📌 Friendly reminder: Our office will be closed for the holiday, but we’ll be back on Friday, January 2, 2026 to help you hear every moment clearly very soon.

🩰 I came across an article last month about NYC Ballet’s Sara Mearns becoming a new global ambassador for Phonak (a trus...
12/31/2025

🩰 I came across an article last month about NYC Ballet’s Sara Mearns becoming a new global ambassador for Phonak (a trusted hearing aid brand)… and I loved it. Not just because she’s incredibly talented, but because she’s openly sharing her hearing journey in a world where clarity truly matters.

Just like Sara, so many people discover that hearing technology doesn’t hold them back, it helps them live more confidently, fully, and joyfully.

If you’ve been wondering what better hearing could bring back into your life, let’s talk. I’m always here to help you hear your world a little clearer. ✨

🎁 One of the most incredible gifts our ears and brain give us is the ability to tell the difference between music and sp...
12/29/2025

🎁 One of the most incredible gifts our ears and brain give us is the ability to tell the difference between music and speech…often without even thinking about it!

This time of year, that skill really shines.
You can instantly tell whether you’re hearing:

🎶 The melody of “Jingle Bells” drifting through the air, or…
🗣️ A friend calling your name across a crowded holiday party.
Your auditory system sorts it out in milliseconds 🤯 pitch, rhythm, tone, and timing all come together so your brain knows when it’s time to sing along… or not!

That’s the beauty of hearing: it connects us to conversation, to music, to memory.
So as we wrap up listening to the sounds of the season, take a moment to appreciate just how effortlessly your brain keeps the songs and chatter beautifully in tune. 🎶

💬 What patients often tell me …“I thought I was too young for hearing aids.”“I didn’t want to feel old.”“I was nervous i...
12/28/2025

💬 What patients often tell me …
“I thought I was too young for hearing aids.”
“I didn’t want to feel old.”
“I was nervous it would be a sales pitch.”

These are real words I hear often… and I get it. Trusting someone with your hearing can feel vulnerable. There’s fear, hesitation, and sometimes even a little denial mixed in.

👂But here’s the thing…every single time someone takes that first brave step and sits down in my chair, they’re not just addressing hearing loss, they’re reclaiming connection.

So to everyone who trusted us this year, THANK YOU. Thank you for letting us walk alongside you, answer your questions, and help you hear the world more clearly again.

You may remember I’ve mentioned Auracast before. Essentially, it is a new Bluetooth LE Audio broadcast technology that’s...
12/27/2025

You may remember I’ve mentioned Auracast before. Essentially, it is a new Bluetooth LE Audio broadcast technology that’s poised to reshape how hearing aids and assistive listening systems work. Well, I just read a great article from HearingTracker that breaks it down in a really user-friendly way.

Here’s what stood out to me (in plain language):

🎧 Auracast broadcasts let venues (think auditoriums, churches, theaters) send audio directly to your hearing aid, earbuds, or headphones, without needing individual receivers or extra equipment.

👍 Because it works over Bluetooth LE, the connection can be more seamless, with less background noise and interference. This is a big step toward audio accessibility! Making “hearing aid friendly” everyone’s default, not an afterthought. Research predicts that, by 2029, 1.5 million public venues are expected to become Auracast locations!

🦻 Why does this matter to you? Because what good is hearing tech if you still struggle in public spaces? Imagine being at a talk, sermon, or performance where the sound system just works with your devices… no extra gear, no awkward asking for “the loop,” no missing words.

🤔 If you're curious whether your hearing aids are ready for Auracast, or want to learn how this could make your listening life easier, I’d love to walk you through it. Let’s make your world sound clearer, everywhere you go.

Sometimes if the person doesn’t respond the first time, it’s not because they’re ignoring you… It’s because they can’t h...
12/26/2025

Sometimes if the person doesn’t respond the first time, it’s not because they’re ignoring you… It’s because they can’t hear you!

I hear family members frequently share frustrations about communication breakdowns. They often feel like they’re being purposely ignored. Hearing loss can strain relationships, create misunderstandings, and even foster emotional distance if it’s not openly addressed.

At Schwab Audiology, we hope to be a safe space to share your honest struggles. Together, we’ll explore solutions specific to your needs so you and your loved ones can reconnect, laugh, and enjoy each other fully again. ❤️

For people with hearing loss, those repeated clarifications can feel exhausting… and embarrassing 🫣. Sometimes they worr...
12/23/2025

For people with hearing loss, those repeated clarifications can feel exhausting… and embarrassing 🫣. Sometimes they worry about being a burden or slowing down the conversation, so they overcompensate with humor, small talk, or even silence. 🤐

But here’s the truth: missing pieces of a conversation doesn’t mean you’re a burden. With the right support from our team, we can turn those moments of embarrassment into moments of clarity, confidence, and connection. ❤️👂

This holiday season (and every day), don’t let hearing loss keep you from fully participating in the laughter, stories, and joy around you.

Winter is here and I’m leaning ALL the way into it this year! Between festive traditions, cozy nights, and twinkling lig...
12/22/2025

Winter is here and I’m leaning ALL the way into it this year! Between festive traditions, cozy nights, and twinkling lights, there’s just something magical about this season. ✨

Here’s what’s on my winter bucket list this year:
🎄 Decorate the tree
☕ Sip hot cocoa by the fire
🎶 Listen to holiday music on repeat (no shame!)
🍪 Bake something that makes the whole house smell amazing
🏠 Build a gingerbread house (for looks & taste, not structural integrity 😉)
🕯️ Enjoy one quiet evening with no to-do list, just peace

And if we get lucky with some snow…
⛄ Build a snowman
❄️ Take a winter walk and just listen to how still and peaceful everything sounds

Because for me, this season isn’t just about the sights and smells, it’s about the sounds that make it feel alive: laughter, music, conversation, and crackling fires. 🔥

What’s on your winter bucket list!? Share in the comments!

Holiday parties are loud: clinking glasses, holiday music, laughter everywhere! Yet somehow, your brain knows how to tun...
12/20/2025

Holiday parties are loud: clinking glasses, holiday music, laughter everywhere! Yet somehow, your brain knows how to tune into your conversation… like when your friend leans over and says, “These cookies are amazing.” 🍪

👂 That’s the gift of hearing at work. Your ears and brain team up to pull speech out of the noise.

If all the festive chatter is starting to sound more like background buzz, it might be time for a hearing check. Speech in noise difficulty is one of the first signs of hearing loss our patients report.

At Schwab Audiology, we’re here to provide you with quality hearing care catered to your needs!

Address

3001 6th Avenue SE, Ste 2
Aberdeen, SD
57401

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 3pm

Telephone

+16057254455

Website

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