Schwab Audiology

Schwab Audiology We are dedicated to providing the highest quality of patient care for all of your hearing healthcare needs.

šŸŽ One of the most incredible gifts our ears and brain give us is the ability to tell the difference between music and sp...
12/29/2025

šŸŽ One of the most incredible gifts our ears and brain give us is the ability to tell the difference between music and speech…often without even thinking about it!

This time of year, that skill really shines.
You can instantly tell whether you’re hearing:

šŸŽ¶ The melody of ā€œJingle Bellsā€ drifting through the air, or…
šŸ—£ļø A friend calling your name across a crowded holiday party.
Your auditory system sorts it out in milliseconds 🤯 pitch, rhythm, tone, and timing all come together so your brain knows when it’s time to sing along… or not!

That’s the beauty of hearing: it connects us to conversation, to music, to memory.
So as we wrap up listening to the sounds of the season, take a moment to appreciate just how effortlessly your brain keeps the songs and chatter beautifully in tune. šŸŽ¶

šŸ’¬ What patients often tell me ā€¦ā€œI thought I was too young for hearing aids.ā€ā€œI didn’t want to feel old.ā€ā€œI was nervous i...
12/28/2025

šŸ’¬ What patients often tell me …
ā€œI thought I was too young for hearing aids.ā€
ā€œI didn’t want to feel old.ā€
ā€œI was nervous it would be a sales pitch.ā€

These are real words I hear often… and I get it. Trusting someone with your hearing can feel vulnerable. There’s fear, hesitation, and sometimes even a little denial mixed in.

šŸ‘‚But here’s the thing…every single time someone takes that first brave step and sits down in my chair, they’re not just addressing hearing loss, they’re reclaiming connection.

So to everyone who trusted us this year, THANK YOU. Thank you for letting us walk alongside you, answer your questions, and help you hear the world more clearly again.

You may remember I’ve mentioned Auracast before. Essentially, it is a new Bluetooth LE Audio broadcast technology that’s...
12/27/2025

You may remember I’ve mentioned Auracast before. Essentially, it is a new Bluetooth LE Audio broadcast technology that’s poised to reshape how hearing aids and assistive listening systems work. Well, I just read a great article from HearingTracker that breaks it down in a really user-friendly way.

Here’s what stood out to me (in plain language):

šŸŽ§ Auracast broadcasts let venues (think auditoriums, churches, theaters) send audio directly to your hearing aid, earbuds, or headphones, without needing individual receivers or extra equipment.

šŸ‘ Because it works over Bluetooth LE, the connection can be more seamless, with less background noise and interference. This is a big step toward audio accessibility! Making ā€œhearing aid friendlyā€ everyone’s default, not an afterthought. Research predicts that, by 2029, 1.5 million public venues are expected to become Auracast locations!

🦻 Why does this matter to you? Because what good is hearing tech if you still struggle in public spaces? Imagine being at a talk, sermon, or performance where the sound system just works with your devices… no extra gear, no awkward asking for ā€œthe loop,ā€ no missing words.

šŸ¤” If you're curious whether your hearing aids are ready for Auracast, or want to learn how this could make your listening life easier, I’d love to walk you through it. Let’s make your world sound clearer, everywhere you go.

Sometimes if the person doesn’t respond the first time, it’s not because they’re ignoring you… It’s because they can’t h...
12/26/2025

Sometimes if the person doesn’t respond the first time, it’s not because they’re ignoring you… It’s because they can’t hear you!

I hear family members frequently share frustrations about communication breakdowns. They often feel like they’re being purposely ignored. Hearing loss can strain relationships, create misunderstandings, and even foster emotional distance if it’s not openly addressed.

At Schwab Audiology, we hope to be a safe space to share your honest struggles. Together, we’ll explore solutions specific to your needs so you and your loved ones can reconnect, laugh, and enjoy each other fully again. ā¤ļø

For people with hearing loss, those repeated clarifications can feel exhausting… and embarrassing 🫣. Sometimes they worr...
12/23/2025

For people with hearing loss, those repeated clarifications can feel exhausting… and embarrassing 🫣. Sometimes they worry about being a burden or slowing down the conversation, so they overcompensate with humor, small talk, or even silence. 🤐

But here’s the truth: missing pieces of a conversation doesn’t mean you’re a burden. With the right support from our team, we can turn those moments of embarrassment into moments of clarity, confidence, and connection. ā¤ļøšŸ‘‚

This holiday season (and every day), don’t let hearing loss keep you from fully participating in the laughter, stories, and joy around you.

Winter is here and I’m leaning ALL the way into it this year! Between festive traditions, cozy nights, and twinkling lig...
12/22/2025

Winter is here and I’m leaning ALL the way into it this year! Between festive traditions, cozy nights, and twinkling lights, there’s just something magical about this season. ✨

Here’s what’s on my winter bucket list this year:
šŸŽ„ Decorate the tree
ā˜• Sip hot cocoa by the fire
šŸŽ¶ Listen to holiday music on repeat (no shame!)
šŸŖ Bake something that makes the whole house smell amazing
šŸ  Build a gingerbread house (for looks & taste, not structural integrity šŸ˜‰)
šŸ•Æļø Enjoy one quiet evening with no to-do list, just peace

And if we get lucky with some snow…
⛄ Build a snowman
ā„ļø Take a winter walk and just listen to how still and peaceful everything sounds

Because for me, this season isn’t just about the sights and smells, it’s about the sounds that make it feel alive: laughter, music, conversation, and crackling fires. šŸ”„

What’s on your winter bucket list!? Share in the comments!

Holiday parties are loud: clinking glasses, holiday music, laughter everywhere! Yet somehow, your brain knows how to tun...
12/20/2025

Holiday parties are loud: clinking glasses, holiday music, laughter everywhere! Yet somehow, your brain knows how to tune into your conversation… like when your friend leans over and says, ā€œThese cookies are amazing.ā€ šŸŖ

šŸ‘‚ That’s the gift of hearing at work. Your ears and brain team up to pull speech out of the noise.

If all the festive chatter is starting to sound more like background buzz, it might be time for a hearing check. Speech in noise difficulty is one of the first signs of hearing loss our patients report.

At Schwab Audiology, we’re here to provide you with quality hearing care catered to your needs!

When communication feels exhausting, it’s natural to withdraw rather than engage, and for people with hearing loss, the ...
12/19/2025

When communication feels exhausting, it’s natural to withdraw rather than engage, and for people with hearing loss, the holidays can make that feeling even more noticeable.

šŸ’¬ A patient recently shared:

ā€œI’m worried my mom isn’t going to the groups she used to enjoyā€¦ā€

Holidays can highlight that sense of being there, but not really part of it … watching the laughter and conversation happen around you while struggling to keep up.

The good news? With the right hearing support, those walls of isolation don’t have to exist!

🧣 It’s cold out HEAR! ā„ļøWinter weather is here, and while you’re bundling up, don’t forget to show your hearing aids a l...
12/18/2025

🧣 It’s cold out HEAR! ā„ļø

Winter weather is here, and while you’re bundling up, don’t forget to show your hearing aids a little extra love!

Cold temps, condensation, and hat friction can all cause issues if you’re not careful. Here are a few quick tips to keep your devices happy and working their best:

šŸ‘‚ Watch out for moisture: When you come inside from the cold, let your hearing aids dry completely. A dehumidifier or drying kit works wonders!

🧢 Be mindful with hats: Tight beanies or ear-covering hats can knock your hearing aids loose, create feedback, or add extra pressure. Choose a soft, breathable hat that gives your ears a bit of space.

šŸŒ”ļø Avoid leaving hearing aids in the car: Extreme cold can drain batteries faster (and no one wants a ā€œsilent nightā€ because of that).

Because your hearing health matters long after the fitting, and we want you to hear every cozy, wintery moment this season. ā„ļø

Sometimes the sounds that matter most are the ones we don’t realize we’re missing. A patient shared with me recently:ā€œI ...
12/17/2025

Sometimes the sounds that matter most are the ones we don’t realize we’re missing.
A patient shared with me recently:

ā€œI saw my grandson ask my husband to play cards with him… TWICE. Both times he didn’t respond, so he eventually just walked awayā€¦ā€ šŸ˜ž

šŸ’”Hearing these moments straight from our patients can cut you to your core. They’re not just ā€œmissed words,ā€ they’re missed connections, missed laughter, and missed memories.

With our support at Schwab Audiology, these moments can be reclaimed. The laughter, the conversation, the joy… It’s never too late to reconnect. ✨

ā˜Žļø Might be dating myself here… but remember the days when you called people on landlines and had to guess who was on th...
12/16/2025

ā˜Žļø Might be dating myself here… but remember the days when you called people on landlines and had to guess who was on the other end? šŸ˜…

šŸ—£ļø One of the most amazing auditory gifts we have is the ability to recognize familiar voices. It’s incredible how you can pick up the phone (without seeing a caller ID) and immediately know if it’s a loved one.

This holiday season, take a moment to appreciate those voices around you. Each one carries a unique sound that your brain remembers… from giggles to warm greetings.

šŸ“±If following conversation (especially on the phone) is getting tricky, consider scheduling a hearing test! We’re one call away šŸ˜‰

šŸŽ… ā€œHe’s making a list… and checking it twiceā€¦ā€ …but have you checked your hearing yet? šŸ˜‰Santa’s not the only one keeping...
12/15/2025

šŸŽ… ā€œHe’s making a list… and checking it twiceā€¦ā€
…but have you checked your hearing yet? šŸ˜‰

Santa’s not the only one keeping track this season… make sure you’re on the list to get your hearing checked!

Address

3001 6th Avenue SE, Ste 2
Aberdeen, SD
57401

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 3pm

Telephone

+16057254455

Alerts

Be the first to know and let us send you an email when Schwab Audiology posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Practice

Send a message to Schwab Audiology:

Share

Share on Facebook Share on Twitter Share on LinkedIn
Share on Pinterest Share on Reddit Share via Email
Share on WhatsApp Share on Instagram Share on Telegram

Category