Deana Brownlow

Deana Brownlow Showing women over 50 how to lose weight and get their energy back w/o starving or working out 24/7.

33 pounds down.13% body fat gone.But that’s not the real transformation.Cheryl came to me feeling frustrated.Like most w...
02/13/2026

33 pounds down.

13% body fat gone.

But that’s not the real transformation.

Cheryl came to me feeling frustrated.

Like most women over 50 I speak to, she had been trying. Showing up. Doing the right things.

Eating less. Exercising. Following plans.

And wondering quietly, “Why isn’t my body responding anymore?”

That’s the real fear.

Not belly fat.

But the thought that your metabolism just… stopped listening.

Cheryl started HIFL in October at 165 lbs.

She’s now 132.

And she’s dropped around 13% body fat.

What I want you to take from this isn’t just the numbers.

It’s the mechanism behind why this works for women in this stage of life.

After 50, your body can start burning fewer calories without you even realizing it.

Less estrogen can impact sleep, energy, and appetite regulation.

You may eat “the same”… but hunger signals can push portions up.

You may train “the same”… but feel more lethargic, move less, and burn less through the day.

And if muscle is slipping, your baseline calorie burn drops too.

So it feels like you’re doing everything right…

…but your output is different, your recovery is different, and your body is responding to different signals.

That’s why we use strategic phases inside HIFL.

Not randomness.

A structured approach designed to drive fat loss while protecting lean muscle and keeping your metabolism responsive.

We opened the week with 7 spots.

There are 4 left.

If your biggest fear is “what if my body just doesn’t respond anymore?”…

DM or Comment “HIFL” and I’ll send you the details.

02/06/2026

If you’re ready to go on vacation without gaining weight, feeling bloated, or spiralling into guilt when you get home…

Start with this one shift you can implement immediately:

Before you travel, build muscle and stabilise your inputs instead of trying to “be good.”

That means:

• Lift weights 2–3 times a week with intention (last 2 reps should feel hard)

• Eat 30–40g protein per meal in the weeks leading up to the trip

• Walk daily instead of adding extra cardio

• Reduce foods that cause inflammation for you (for many women after 50, that’s dairy)

• Prioritise sleep, even more than workouts

This teaches your body that it’s safe, and safe bodies don’t cling to fat when routines change.

When muscle is protected and stress is lower, your metabolism doesn’t panic on holiday.

A few meals out don’t undo progress.

Rest doesn’t equal weight gain.

And vacations finally feel… normal again.

This is the difference between dieting through menopause and training for it.

✅ Comment “METABOLISM” and I’ll send you my short video breaking down how to get your metabolism responding again after 50.

Tap follow for practical, science-based fat loss that fits real life — including holidays.

02/05/2026

For years, holidays used to come with a quiet voice in the back of my head telling me don’t eat too much, don’t miss workouts, don’t “ruin everything.”

Every trip felt like damage control, and I’d come home bloated, exhausted, a few pounds heavier, convinced I had to “start over” on Monday.

Here’s what I didn’t realise, and what most women don’t realise, especially after 50:

That cycle isn’t about willpower, it’s physiology.

When you diet harder and push more cardio, your body adapts by slowing things down.

Metabolism becomes efficient, muscle drops, stress goes up, so even a few days off feels like a setback.

But when you build muscle, eat enough protein, walk daily, and actually support recovery, everything changes.

Your body has somewhere to “store” energy, blood sugar stays steadier, and your metabolism doesn’t panic the second you relax.

So a week away isn’t a problem anymore, it’s just life.

Meals out, dessert, sleep-ins, no guilt, no damage control, no starting over. Just coming home feeling like yourself.

This is what I help women create every day: a body that works with you, not against you.

Follow for more science-based, real-life fat loss for women 50+.

01/30/2026

Follow for weight loss & health advice specific to women over 50!

Wait until the end for a little protein hack 🙌

“I eat pretty healthy… I just can’t get the scale to move.”I heard that twice today on calls — and I hear it constantly ...
01/30/2026

“I eat pretty healthy… I just can’t get the scale to move.”

I heard that twice today on calls — and I hear it constantly from women over 50.

And most of the time, it’s true.

They are eating what they believe is healthy.
Prioritizing protein.
Lifting weights.
Staying active.

By most standards, they’re doing everything right.

Sue was one of them.

Years ago, Sue lost weight working with me and kept it off. She didn’t fall off track.
But when she wanted to lose more — lean out, fit better in her clothes, actually see the muscle she’d built — nothing changed.

She was still eating “healthy.”
Still training.
Still disciplined.

Her body just wasn’t responding.

Here’s the part most women don’t realize until they’re living it:

What’s considered “healthy” doesn’t automatically lead to fat loss after menopause — especially once your body has adapted to years of doing the right things.

At this stage, eating better, eating less, adding more protein, or lifting weights alone often just keeps your body where it already is.

Sue didn’t need more discipline.
She needed a different signal.

Once that shifted, the fat came off.
Her clothes fit better than they had in years.
And she could finally see the muscle she’d been working so hard for.

If you’re doing all the “healthy” things and still not seeing results, pause before blaming yourself.

What if it’s not about eating more or less “healthy”…
but about changing what your body is responding to?

Comment “SIGNAL” if this feels like your body right now.

01/29/2026

Fat loss, strength, energy, and confidence in 12 weeks…

Her first 12 weeks following the HIFL Method — after years of trying to “diet through menopause” and getting nowhere.

And she started with the basics she already had access to:

food from her kitchen
a gym (or home weights)
daily walking
structure
and a physiology-first plan instead of another fat loss rulebook

No extremes.
No starvation.
No burnout cycles.
No fear based dieting.

Just the right inputs, in the right order, for a body that’s changed.

Comment “HIFL” and I’ll send you the step-by-step breakdown of how you can achieve this too 🤍

01/27/2026

Peanut butter isn’t protein 🤦‍♀️

01/23/2026

Follow for more weight loss advise for women over 50!

01/22/2026

I didn’t always have the answers.

For years, I did what we were all taught:

Eat less. Train more. Stay disciplined.

And for a while? It worked.

Then my body changed.

The belly fat that wouldn’t budge. The sleep that stopped working. The energy crashes.

I was doing “everything right” and my body just... stopped responding.

So I doubled down.

More discipline. More restriction. More training.

Everything got harder.

Here’s what I finally learned through my own body and working with thousands of women:

Menopause doesn’t break your body. It changes the rules.

Your body becomes more protective. More sensitive to stress. More responsive to signals than pressure.

You don’t lose progress because you’re lazy.

You lose progress because the inputs no longer match the physiology.

That’s when everything shifted.

Not because I worked harder, but because I worked differently.

I learned to train with intention, not exhaustion.

To eat to support my system instead of threatening it.

To reduce inflammation instead of ignoring it.

To build a body that responds, instead of one that resists.

Now at 62, I’m not chasing a smaller body.

I’m building a stronger one.

One I can live in for the next 20 years… not just look at.

If you’re in menopause and feel like your body has “changed sides”…

It hasn’t.

It’s just asking for a different approach.

You’re not broken. You’re not failing. You’re not behind.

You’re just in a new chapter, and this one requires a new language.

Follow for more menopause weight loss advice

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