The RBLD Project

The RBLD Project My work, my art, my passion is helping athletes stay healthy so the can crush their goals.

02/26/2026

Have you ever looked at an X-ray of your back or neck and felt like you were looking at a “broken” version of yourself?

If you’re an ex-athlete over 40 with back pain, you’ve likely been told that your “bones,” “discs,” or “wear and tear” are the reason you’re sidelined. You start moving tentatively, like you’re made of glass, waiting for the next “tweak” that puts you back on the couch.

Here is the truth: Your X-ray is not your destiny.

Most people I talk to are terrified of their own imaging. They stop bending, stop lifting, and start managing their own decline. But the truth is, a picture of your bones doesn’t show how you move.

When I was stuck in a 15-year cycle of back pain, I thought I was “damaged goods.” I’d rest until the pain stopped, then jump back into training, only to blow out again. I didn’t realize that my pain wasn’t coming from a “bad disc”—it was coming from missing movement patterns. Today, at 50, I move with more freedom than I did in my 30s. I stopped treating the “picture” and started rebuilding the foundation.

This is why I created the RBLD Project. I want to show you how to look past the X-ray and find the specific movement gaps that are actually keeping you in pain. It’s time to stop the “Rest and Hope” strategy and start your rebellion against the slow fade.

🚀 Comment RBLD and let’s talk about getting you back in the game.

02/26/2026

Have you ever looked at an X-ray of your back or neck and felt like you were looking at a "broken" version of yourself?

If you’re an ex-athlete over 40 with back pain, you’ve likely been told that your "bones," "discs," or "wear and tear" are the reason you’re sidelined. You start moving tentatively, like you're made of glass, waiting for the next "tweak" that puts you back on the couch.
Here is the truth: Your X-ray is not your destiny.

Most people I talk to are terrified of their own imaging. They stop bending, stop lifting, and start managing their own decline. But the truth is, a picture of your bones doesn't show how you move.

When I was stuck in a 15-year cycle of back pain, I thought I was "damaged goods." I’d rest until the pain stopped, then jump back into training, only to blow out again. I didn't realize that my pain wasn't coming from a "bad disc"—it was coming from missing movement patterns. Today, at 50, I move with more freedom than I did in my 30s. I stopped treating the "picture" and started rebuilding the foundation.

This is why I created the RBLD Project.

I want to show you how to look past the X-ray and find the specific movement gaps that are actually keeping you in pain. It's time to stop the "Rest and Hope" strategy and start your rebellion against the slow fade.

🚀 Comment RBLD and let’s talk about getting you back in the game.

02/25/2026

Have you seen this movement? (The side bend in the video).
Most people I talk to who struggle with back pain are afraid to pick up a sock, let alone attempt side-bending reps like this. When we’re hurting, we start to limit our world. we "play it safe," move like we’re made of glass, and cut out movements entirely out of fear of another spasm or "tweak."
Here is the truth: You shouldn’t run from the movements that cause you pain. You should (cautiously) run toward them.
The goal isn't just to "avoid the pain"—it’s to regain the movement patterns you’ve lost.
Now, depending on your situation, this isn't an overnight fix. It may take weeks, months, or even a year to truly rebuild your base so you can move without fear.
This was the hard lesson I learned during my 15-year cycle of back pain. I’d get myself feeling "good," but I didn’t realize I wasn’t ready for prime time yet. Because I hadn't truly rebuilt my foundation, I’d re-injure myself and start the whole frustrating cycle all over again.
Today, at 50, I’m doing things I couldn’t do in my 30s or early 40s. I finally realized that my back pain was just a set of clues showing me exactly where I was weak. Through careful, intentional practice, I turned my "bad back" into a strong, resilient system.
This experience is exactly why I created the RBLD Project. I want to help you stop the cycle of "Rest and Hope" and start the process of rebuilding.
Join the 5-Day Movement Restoration Challenge — Starts March 2nd
I’m going to show you a simple way to assess your own body, find those missing patterns, and give you the map to start your own rebellion against the "slow fade."
🚀 Comment RBLD and I’ll send you the details to get started.

02/25/2026

If you’re a high-performer over 40 and you’re still training hard but feeling like your body is starting to push back, it’s not because you’re “getting old.” It’s because you’re likely making one of the three biggest mistakes I see every single day.

I spent 15 years in a cycle of frustration—hurting my back, resting it until the pain stopped, and then jumping right back into the same patterns that broke me in the first place.

If you want to stay in the game for the long haul, you have to stop doing these 3 things:

❌ Treating the Symptom, Not the System: When a shoulder or a knee hurts, most people just ice the “sore spot.” But that pain is usually just paying the tax for a different part of the body that isn’t moving correctly. You’re fixing the smoke, but ignoring the fire.

❌ The “Rest and Hope” Strategy: Rest isn’t a plan; it’s a pause button. When you stop moving, you just lose more capability. You don’t need less movement—you need to understand how your body is actually put together so you can support your weight properly.

❌ Guessing Instead of Assessing: Most people just add more intensity to a foundation that has missing movement patterns. It’s like building a second story on a house with a cracked foundation. Eventually, something has to give.

🧠 A Better Way to Rebuild

I’ve used a very simple assessment with hundreds of people to identify exactly where their movement is “stuck.” We find the gaps that are causing the stress, fill them, and get the system working as one unit again.
That’s exactly how I got back to training martial arts and in the gym after a major shoulder injury two years ago. I didn’t get lucky—I got organized.

The 5-Day Movement Restoration Challenge — Starts March 2nd

I’m going to show you this easy assessment so you can stop the DIY guesswork and start building a body that can handle the work you want to put in.

🚀 Comment RBLD and I’ll send you the details to join the rebellion.

02/03/2026

Most people don’t stop because they’re hurt.
They stop because they don’t trust what comes next.
The pain fades.
The clearance comes.
Life resumes.
But confidence doesn’t.
No one explains how to go from “you’re fine”
to actually trusting your body again.
That gap is where people quietly pull back.
Not because they’re weak.
Because uncertainty feels risky.






01/14/2026

Most injuries happen when the system can’t organize load , it’s not because the load was heavy.

Hinging, bracing, sequencing, and breath are durability skills.

Strength is what you can express today.

Longevity is what you can express for decades.

If your low back feels like the limiter instead of your hinge, there’s a sequencing problem, it’s not an age problem.








12/01/2025

The 5-Day Movement Reset Challenge is officially open.

If you’re 40+ and stuck in the cycle of stretching, PT, mobility drills, or random workouts — and your body still feels stiff, achy, or unreliable — it’s time for a different approach.

This challenge will help you reset how your body moves using a simple, proven process:

• Day 1: Full 3D pelvis–rib cage–skull assessment
• Daily check-ins so you can feel real changes
• Clear explanations of why your current approach hasn’t been working
• Coaching that gives you confidence in your movement again

For years, people have said they wanted to work with Shawn but lived too far away.

Now distance isn’t a factor.

You’ll get direct coaching every day.

If you’re ready to move, train, and live without fear of the next injury…
join the challenge.

Comment RESET or tap the link in our bio.

11/26/2025

✨ 𝗧𝗵𝗲 𝗕𝗘𝗦𝗧 𝘄𝗮𝘆 𝘁𝗼 𝗴𝗲𝘁 𝗼𝘂𝘁 𝗼𝗳 𝗯𝗮𝗰𝗸 𝗽𝗮𝗶𝗻! ✨

When you’re weak in deep ranges of motion, your body starts shutting those ranges down 🚫

That’s when everything feels tight, locked up, and painful with every move 😣

Start unlocking your body with these movements ⬇️

1️⃣ 𝗕𝗮𝗰𝗸 𝗘𝘅𝘁𝗲𝗻𝘀𝗶𝗼𝗻

2️⃣ 𝗦𝗲𝗮𝘁𝗲𝗱 𝗚𝗼𝗼𝗱 𝗠𝗼𝗿𝗻𝗶𝗻𝗴

3️⃣ 𝗤𝗟 𝗘𝘅𝘁𝗲𝗻𝘀𝗶𝗼𝗻

Begin with the 𝘳𝘦𝘨𝘳𝘦𝘴𝘴𝘦𝘥 𝘷𝘦𝘳𝘴𝘪𝘰𝘯𝘴 (isometrics, smaller range) ➡️ then progress to 𝘥𝘦𝘦𝘱, 𝘭𝘰𝘢𝘥𝘦𝘥 𝘳𝘢𝘯𝘨𝘦𝘴 💪

This is how you build real strength again — and finally move pain-free 🙌

🔥 Good news!
We’re running a 5-Day Challenge in the next couple of weeks to help you recover from your injuries and start moving pain-free again.
If you’d like to join, click the link in my bio! ❤️

Share this with someone dealing with back pain!

11/25/2025

Stretching is exactly why you’re still in pain. ⚠️🤕

When you stretch, you lengthen the soft tissue. That’s not wrong — but the 𝗮𝗽𝗽𝗹𝗶𝗰𝗮𝘁𝗶𝗼𝗻 is flawed. Your body needs to trust the range of motion, and stretching alone doesn’t create that trust.

Here’s why ⤵️
When you stretch, your body isn’t learning how to contract in those deep positions.
If your body doesn’t feel safe getting out of the position, it will never let you fully get into it.

That’s why movements like these help so much:
You’re not just getting into a lengthened position…
You’re training your body to 𝗼𝘄𝗻 𝗶𝘁, control it, and come out of it with strength. 💪

And when your body starts to feel safe, pain signals go down. 📉✨

Remember:
𝗚𝗲𝘁 𝘀𝘁𝗿𝗼𝗻𝗴 𝗶𝗻 𝘃𝘂𝗹𝗻𝗲𝗿𝗮𝗯𝗹𝗲 𝗿𝗮𝗻𝗴𝗲𝘀 — 𝗻𝗼𝘁 𝗷𝘂𝘀𝘁 𝗳𝗹𝗲𝘅𝗶𝗯𝗹𝗲.

Share this with a friend who’s stuck in pain and needs this message. 🙏

11/21/2025

For 𝘀𝗶𝘅 𝘆𝗲𝗮𝗿𝘀, we kept Gabe healthy on the field. ⚾💪
And that was no small task.

Pitching is one of the most physically demanding movements in sports — the forces are extreme, the stress on soft tissue is massive, and injury rates prove it. Gabe’s body reflected every bit of that.

But here’s what helped us avoid major injuries:
We didn’t push through pain.
We didn’t force what wasn’t there.
We used 𝗽𝗿𝗼𝗴𝗿𝗲𝘀𝘀𝗶𝗼𝗻𝘀 𝗮𝗻𝗱 𝗿𝗲𝗴𝗿𝗲𝘀𝘀𝗶𝗼𝗻𝘀 that met his body exactly where it was — building on what he could do, instead of stressing what he couldn’t.

👉 That’s what 𝗿𝗲𝗮𝗹 𝗽𝗮𝗶𝗻 𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 looks like.
Not masking pain… but teaching the body to feel safe, stable, and capable again.

If you want to learn the same system we used with Gabe,

➡️ Click the link in my bio and join my free Skool course!

11/18/2025

Are you suffering from 𝗰𝗵𝗿𝗼𝗻𝗶𝗰 𝗸𝗻𝗲𝗲 𝗽𝗮𝗶𝗻? 🤕 Here’s why.

Knee pain usually shows up when we bend deeply — because the tissues and tendons are being stretched in their most 𝘃𝘂𝗹𝗻𝗲𝗿𝗮𝗯𝗹𝗲 𝗽𝗼𝘀𝗶𝘁𝗶𝗼𝗻.

To reduce pain, you don’t avoid the position…
You 𝘀𝘁𝗿𝗲𝗻𝗴𝘁𝗵𝗲𝗻 𝘆𝗼𝘂𝗿 𝗯𝗼𝗱𝘆 𝗶𝗻 𝘁𝗵𝗮𝘁 𝗽𝗼𝘀𝗶𝘁𝗶𝗼𝗻. 💪🦵

Here are 𝟯 𝗺𝗼𝘃𝗲𝗺𝗲𝗻𝘁𝘀 to add to your next lift:

🦵 𝗔𝗧𝗚 𝗦𝗽𝗹𝗶𝘁 𝗦𝗾𝘂𝗮𝘁 – Builds stretched single-leg strength

🚶♂️ 𝗣𝗮𝘁𝗿𝗶𝗰𝗸 𝗦𝘁𝗲𝗽 – Great for blood flow + tendon health

🏋️ 𝗔𝗧𝗚 𝗦𝗾𝘂𝗮𝘁 – A global strength builder for deep ranges

When your body becomes strong in these deep positions, it learns to 𝘁𝗿𝘂𝘀𝘁 𝘁𝗵𝗲𝗺 — and as trust goes up, pain goes down. 📉✨

Want more free information and guidance?
➡️ Click the link in my bio!

11/17/2025

You’re just 𝘨𝘶𝘦𝘴𝘴𝘪𝘯𝘨 — and that’s why you’re still in pain. ⚠️

When you buy new furniture, you don’t dump the pieces out of the box and start guessing where everything goes. 🪑❓

You follow the instructions — because guessing leads to frustration, wasted time, and a half-built mess.

Your pain-free journey works the exact same way.
Most people are piecing together random exercises from friends, YouTube, and TikTok — no structure, no progressions, no plan… just guessing. 🔄

That’s where I step in. 👋
Inside my 𝗦𝗸𝗼𝗼𝗹 𝗰𝗼𝘂𝗿𝘀𝗲, I give you the exact system I used to take myself (and thousands of clients) from stiff, limited, painful movement → to strong, confident, pain-free motion. 💪✨

The only way to get there?
A plan that safely scales your body’s capacity, step-by-step. 📈

Start building safety, strength, and confidence in your body.
➡️ Click the link in my bio to get inside.

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Bloomington, MN

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