3Play Media

3Play Media provides closed captioning, transcription, and audio description services to make video accessibility easy.

We are based in Boston, MA and have been operating since 2007.

04/13/2026

Dubbing works when the strategy is right.

That means knowing which videos to dub, which languages will actually move the needle, and making sure every adaptation sounds like it was made for that audience, not just translated for them.

3Play's dubbing service handles all of it. We connect directly to your channel, and our AI + human pipeline takes care of production, metadata translation, and delivery on your publishing schedule, with zero operational overhead for your team.

The guide (linked in the comments) breaks down how to approach dubbing for YouTube and what it takes to see real results.

04/08/2026

The first ADA Title II deadline is 16 days away.

If you don't know where your compliance risk lives, now is the time to find out.

Pulse gives universities a clear picture of their video accessibility risk so they can stop guessing and start governing.

Watch the video to see how Pulse can help. Click the link in the comments to learn more!

04/06/2026

Las Vegas, we're coming for you.

The 3Play Media team will be at NAB Show, April 19-22, at booth W2667 in the West Hall.

At NAB, we're showing how AI-enabled dubbing unlocks global audiences—turning every title into revenue across 100+ languages and markets.

More viewers. More markets. More value.

If you you're interested in video localization, come find us. You can also book a meeting with our team in advance at the link in the comments!

03/26/2026

Waiting for a student to raise their hand isn't an accessibility strategy.

That's the reality behind ADA Title II, and it's one a lot of universities are still wrestling with.

Audio description isn't just a compliance checkbox. It's about making sure students who need it never have to ask for it in the first place, because some won't.

The full video (linked in the comments) breaks down how universities can build a proactive audio description strategy, not just react to accommodation requests.

03/24/2026

🚨 The ADA Title II deadline is one month away. 🚨

April 24 is coming fast, and a lot of universities are more exposed than they realize. Auto-captions look like compliance, but they often aren't.

Your library might average 90% accuracy. But some videos are at 95%, others at 60%, and right now there's no easy way to tell which is which.

That's exactly what Pulse is built for. It audits your video library at scale, scores each file for predicted caption accuracy, and shows you where to focus your time and budget before the deadline hits.

Watch the video to see how it works, and click the link in the comments for a Pulse deep-dive!

03/18/2026

Most universities are still asking, "do we even need audio description?"

The April 2026 ADA Title II deadline is weeks away, and AD remains the most misunderstood piece of the compliance puzzle.

Not every video needs it.

But figuring out which ones do, and building a process around that, is where teams get stuck.

In our latest Countdown to Compliance webinar, Erik Ducker breaks it all down:

- When AD is actually required
- The difference between standard and extended description
- How to audit your library and prioritize intelligently
- Publishing options and what a sustainable workflow looks like

If your institution is still operating on gut instinct here, this one's worth your time.

Watch the full recording at the link in the comments.

03/10/2026

Stop guessing. Start complying.

Tomorrow at 2 PM ET, we’re going beyond the basics of captions to tackle the "missing piece" of digital accessibility: Audio Description (AD).

With compliance deadlines for public institutions looming, "we’ll get to it later" is no longer a defensible strategy.

Don’t wait until a deadline hits to build your strategy.

When: Tomorrow, March 11 | 2 PM ET / 11 AM PT

Registration: Link is in the comments!

03/04/2026

You’ve mastered captions—but is your audio description (AD) strategy ready for upcoming ADA Title II compliance deadlines?

Many public institutions are still grappling with the "how" of AD. Join us next week for a deep dive into building a strategy that is both practical and defensible.

Webinar: How to Build an Audio Description Strategy That Actually Works
When: Wednesday, March 11 | 2 PM ET / 11 AM PT

3Play's Sr. Director of Product Marketing, Erik Ducker, will be answering the big questions:
- Which videos legally require AD?
- Standard vs. Extended: Which should you choose?
- How do you publish AD files effectively?

Stop guessing and start building a compliant workflow.

The link to register is in the comments!

02/27/2026

What is Pulse? And how can it solve your university's Title II compliance challenges without exploding your budget?

In this video, our Chief Growth Officer, Lily Bond, breaks down how our new predictive auditing solution identifies risky auto captions and automates remediation at scale.

Pulse gives you the visibility to see which files actually meet quality standards and the control to fix only what is necessary.

Watch the full webinar recording to learn how universities are achieving total coverage while keeping their spend predictable. The link is in the comments!

02/23/2026

We are one day away from the official launch webinar for Pulse, and the excitement is building. Most organizations think their video accessibility is "covered," but relying on auto-captions alone often leaves you exposed.

Join our Co-CEO Chris Antunes and Chief Growth Officer Lily Bond tomorrow at 2 PM ET as they reveal how to move from "guessing" to "governing." We'll show you how to close the Audio Description gap and take full control of your compliance and accessibility spend in real-time.

Stop wondering if your content is compliant and start knowing. Register at the link in the comments, and we'll see you there!

02/19/2026

One Vision, Six Languages: See You at Entech Fest!

We believe that great innovation shouldn't have a language barrier.

As we gear up for DEG Entech Fest, the team at 3Play Media wanted to do something special to showcase how we’re bridging the gap between global content and local audiences.

To celebrate the spirit of the event, we took DEG's promotional video and gave it a 3Play makeover—dubbing it into six different languages.

Want to meet with us at Entech Fest? Click the link in the comments to book some time!

02/18/2026

Pulse by 3Play Media is the new standard for continuous video accessibility monitoring.

Most organizations feel they have captioning "figured out," but relying on auto-captions alone leaves significant gaps in quality and compliance.

Between inconsistent caption quality and the widespread uncertainty surrounding Audio Description (AD), how do you know if your video content is actually compliant?

This brand-new solution moves you from "guessing" to "governing" by providing an automated, ongoing audit of your entire video ecosystem.

Join the Launch Webinar:
Meet Pulse—The New Standard for Video Accessibility Monitoring
📅 Tuesday, Feb 24 | 2 PM ET
👉 Link to register in the comments.

Join us for an exclusive first look at how Pulse helps organizations proactively manage compliance, solve the AD gap, and control accessibility spend.

Stop wondering if you're compliant and start knowing. See you there!

Address

Boston, MA

Website

http://www.3playmedia.com/

Alerts

Be the first to know and let us send you an email when 3Play Media posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Practice

Send a message to 3Play Media:

Shortcuts

Want your practice to be the top-listed Clinic in Boston?