12/06/2025
Your favorite brands aren’t just designing logos they’re designing scents that you’ll never forget. 🏨✨
Ever walked into a luxury hotel and instantly felt transported? That’s scent branding at work.
The science is powerful: scent travels directly to your limbic system—the brain’s control center for emotions, memory, and behavior. This means brands can literally influence how you FEEL about them.
Strategic Scent Branding:
🕊️ Calm (lavender, chamomile) - Spas & wellness centers create tranquil sanctuaries
⚡ Energy (peppermint, citrus) - Retail stores drive urgency & boost sales
💪 Strength (cedarwood, ginger) - Luxury brands signal power & prestige
🔥 Desire (ylang-ylang, patchouli) - High-end boutiques create irresistible allure
Fun fact: Scent increases brand recall by 65% compared to visuals alone. Your nose remembers what your eyes forget.
Ready to create a signature scent for YOUR brand? Noryan specializes in scent marketing strategies that turn customers into lifelong fans.