Areté Float Tank & Personal Optimization Studio

11/11/2025

We don’t do ordinary, and this year’s Black Friday is no exception.

Something’s coming that blends deep rest, heat, light, and a little seasonal magic—and you’ll want to be ready.

Watch this space. ✨

Details drop soon.

11/07/2025

Just because October has come and gone doesn’t mean the cozy vibes have to end!

These 3D puzzles are one of our favorite ways to spend a fall evening — a little teamwork, a little tea (or tequila 👀), and a lot of satisfaction when it all comes together.

Whether you build solo with a blanket and playlist or gather friends for a puzzle-and-snack night, these detailed little worlds are such a fun way to slow down and unwind.

Available in-store now at Areté — perfect for rainy days, self-care Sundays, or get some Christmas gift shopping your fellow cozy creatives done!

09/20/2025

🍂✨ Fall is in full swing at Areté—new $55 floats, the best cozy finds in town, and even a pop-up at Carrboro Music Fest! This newsletter is basically your autumn self-care guide… don’t miss it. 🍁🕯️

Big announcement, float fam—for a limited time... 60 Minute, $55 float sessions! We're are excited to announce we're offering 60-minute float sessions to taste test with community for a limited time! This option, available now through October 5th, offered alongside our signature 90-minute floats. ...

08/08/2025

Cold plunge curious? Come try it out!

We’ll have raffles, giveaways, and just a darn good time!

04/24/2025

𝗠𝗲𝗻𝘁𝗮𝗹 𝗛𝗲𝗮𝗹𝘁𝗵 𝗕𝗲𝗻𝗲𝗳𝗶𝘁𝘀 𝗳𝗼𝗿 𝗘𝘃𝗲𝗿𝘆𝗱𝗮𝘆 𝗟𝗶𝗳𝗲
Regular cold exposure can lead to several mental health benefits:​

𝗠𝗼𝗼𝗱 𝗘𝗻𝗵𝗮𝗻𝗰𝗲𝗺𝗲𝗻𝘁: Cold plunges stimulate the release of endorphins and dopamine, leading to improved mood and reduced anxiety.

𝗦𝘁𝗿𝗲𝘀𝘀 𝗥𝗲𝗱𝘂𝗰𝘁𝗶𝗼𝗻: Engaging in cold water immersion can decrease cortisol levels, the body’s primary stress hormone, promoting a sense of calm .​

𝗜𝗺𝗽𝗿𝗼𝘃𝗲𝗱 𝗙𝗼𝗰𝘂𝘀 𝗮𝗻𝗱 𝗔𝗹𝗲𝗿𝘁𝗻𝗲𝘀𝘀: The shock of cold water can increase alertness and mental clarity, helping individuals stay present and focused .​

Step into the chill—your nervous system will thank you.

04/12/2025

The moon reaches her peak tonight, and with it comes a powerful moment to pause, reflect, and release. Full moons illuminate—what’s working, what’s not, what needs letting go.

It’s easy to reach for distractions when things feel heavy or unclear. But sometimes what we really need is space—quiet, uninterrupted space—to just be. That’s why solo wellness matters. No small talk, no performance, just you and your breath.

So if you’re feeling the pull, lean in. Run a hot bath, step into the cold, journal something raw, or come see us. Float, rest, breathe—it doesn’t have to be complicated to be healing.

We’ll hold space. You just show up.

04/04/2025

Ready for a weekend reset? Give us a call, I bet we can get you just as chill at Kiki without having to nap on the floor!!

We have some availability for all services this weekend, call the shop for 15% off your session. Just mention this post and we’ll take care of the rest (pun intended).

01/11/2025

We’re closed today waiting for the ice to thaw. ❄️

Stay safe and cozy. See you tomorrow