Iowa Eye Center

11/04/2025

Did you know that smoking harms more than your lungs? It can lead to macular degeneration, cataracts, dry eye, and even damage your optic nerve.

Click over to our latest blog post to learn all the ways it affects your vision—and how quitting will help. 🔗 ⬇️

Smoking increases your risk of AMD, cataracts, dry eye, and optic nerve damage. Learn how quitting protects your vision.

10/31/2025

Halloween celebrations may be full of tricks, but our Fall Eyeglasses Sale is all treat. 🎃
Today's your last chance to freshen your look for less—the sale ends when the Optical Center closes at 3 PM! 🕒

👻 30% OFF your first pair
👻 40% OFF each additional pair

Don't miss out—stop in today and save before the sale vanishes. 💀

10/29/2025

👓🍂 New season, new style, big savings! 🍂👓

Our Fall Eyeglasses Sale is happening this week! 👀

Choose from:
🍁 Designer frames
🍁 Prescription sunglasses
🍁 Sport glasses
🍁 Single vision reading glasses

Whether you're after a fresh look for work, sporty shades for the weekend, or cozy reading glasses, now's the time to save. Stop in and find your perfect pair—or pairs!

Stop by the Optical Center anytime this week, no appointment is needed. But don't wait—sale ends Friday!

10/27/2025

🍁 Our Fall Eyeglasses Sale is here! 🍁
Seasonal style + serious savings = a perfect pair (or two!)

🍂 30% OFF your first pair
🍂 40% OFF every additional pair

Upgrade your glasses, add a second pair, or finally snag those prescription sunglasses you've had your eye on. Stop by our Optical Center anytime this week—no appointment is neeeded. But don't wait, sale ends Friday‼️

Save 30% on a complete pair of eyeglasses. Save 40% on each additional pair. Choose from our entire selection, including: Designer frames, including Gucci, Nike, David Spencer, Bellinger, Tom Ford, Entourage of 7, Saint Laurent, Etnia, KLiiK, and Orgreen Prescription sunglasses Sport glasses Single-...

10/23/2025

🍁 Get ready to fall into fresh looks and big savings—our annual Fall Eyeglasses Sale starts next week! 🍁

👓 30% OFF your first pair
👓 40% OFF every additional pair

Update your everyday frames or add a bold new style. 👩🏻‍🏫 🧑‍🏫 👨🏽‍🏫

The sale also includes:
🕶️ Prescription sunglasses
🏀 Sport glasses
👓 Single-vision reading glasses

A new season is the perfect time to refresh your look. See you soon! 👋🏻

10/21/2025

⭐️⭐️⭐️⭐️⭐️

First visits can feel overwhelming, but Dr. Gross and our team make sure patients feel comfortable and cared for.

Thank you, Wendy, for sharing your experience!

10/15/2025

👁️ Thinking about costume contacts for your look? Think twice.

Contacts that aren't prescribed and fitted by an eye doctor can cause:
❌ Scratches on the cornea
❌ Serious eye infections
❌ Pain, redness, and vision loss

Even if they're labeled "cosmetic" or "one size fits all," they can be dangerous.

👻 If you want to change your eye color safely, talk with your eye doctor first. Protect your vision—it's the most important part of any costume.

10/07/2025

Think you know the truth about astigmatism? You may have heard that you can't wear contacts, that it's caused by too much screen time, or that LASIK can't fix it. The truth? Those are all myths.

Astigmatism is one of the most common vision conditions—and it's very treatable. In our latest blog post, we're setting the record straight on the most common myths and sharing what truly matters for your eye health.

If you're due for an eye exam or are curious about your options for correcting astigmatism, please call us at 319-362-3937 to schedule an appointment.

Astigmatism myths debunked—learn the facts about causes, contacts, LASIK, and treatments so you can see clearly with confidence.

10/01/2025

Meet Dr. Jillian Litchfield, our newest ophthalmologist at Iowa Eye Center. 👋

Learn more about her path from California to the Midwest, why patient education matters, and a few fun facts in this Q&A. 🚴 🐶 ❄️

She's now welcoming new patients and looks forward to caring for you and your family. Click over to the blog to read more, and call to schedule an appointment: 319-362-3937.

Meet Dr. Litchfield, Iowa Eye Center’s newest ophthalmologist. Learn about her background, care philosophy, and passion for helping patients.

09/30/2025

LASIK has been part of our services at Iowa Eye Center since 1998, and we've helped countless patients achieve clear vision quickly and safely.

Find out if you're a good candidate by scheduling a free screening—call us today to take the first step toward better sight: call 319-362-3937 or contact us online at https://bit.ly/42kU9ur.

09/24/2025

We're excited to introduce Dr. Jillian Litchfield as the newest member of the Iowa Eye Center team!

Dr. Litchfield grew up in Fresno, California, and began her journey at Fresno State before heading to Kansas City University for medical school. She went on to complete her ophthalmology residency at Saint Louis University and is happy to call the Midwest home.

When she's not caring for patients, you'll often find her running, biking, or competing in triathlons with her husband. She also enjoys playing piano, watching classic sports movies, and spoiling her labradoodle, Jenny.

Dr. Litchfield is now accepting new patients and looks forward to providing trusted eye care. Call us today to schedule your appointment: 319-362-3937.

09/23/2025

Planning a trip soon? ✈️ If you've had recent eye surgery or are dealing with an eye condition, you might be wondering if it's safe to fly.

This quick guide from the American Academy of Ophthalmology covers what's okay, what's not, and when to check with your doctor before takeoff.

Learn what eye conditions should keep you on the ground and which won’t interfere with air travel. It’s important to know that there are some times when air travel really could be a danger to your eye