Safe Start

Safe Start "We will never know the children we saved, only the ones we didn't." We focus our prevention efforts on safe infant sleep and child passenger safety.

We are dedicated to childhood injury safety prevention education focused on safe infant sleep & child passenger safety. Text to set up car seat check or with further questions (844) 619-2048
We believe that every child deserves to celebrate their first birthday and beyond free from accidental death and injury.

It takes a community to keep little ones safe. We’re grateful for you. 🌞💛Thank you for being part of the community that ...
11/27/2025

It takes a community to keep little ones safe. We’re grateful for you. 🌞💛
Thank you for being part of the community that protects our smallest loved ones. 🌻

11/26/2025

Thank you to Holly of Pollen & Petal for bringing her artistry and heart to our centerpiece class last night. As Mason’s sister, she carries sunshine with her—and she shared that light with all of us.
We love and appreciate you more than words can say. 💛✨

11/26/2025

What a fun evening creating our own floral centerpieces with Pollen and Petal! Thank you dear Holly for sharing your love and talent with us!

⚠️⚠️Do you have this? If so, please be careful! Reports have been made to CPSC that it tilts and babies can get wedged. ...
11/25/2025

⚠️⚠️Do you have this? If so, please be careful! Reports have been made to CPSC that it tilts and babies can get wedged. If this has happened to you, please stop using and make report at www.saferproducts.gov- message us with questions! We are happy to help!

Many parents report that the Halo BassiNest Flex travel bassinet has a tendency to slope down on its unsupported side.

We are incredibly honored to be a recipient of the MultiCare Community Partnership Grant for the Puget Sound Area! Thank...
11/20/2025

We are incredibly honored to be a recipient of the MultiCare Community Partnership Grant for the Puget Sound Area! Thank you for believing in our lifesaving safe infant sleep program!

These organizations and their programs are working to address the most pressing needs in MultiCare’s hospital service areas.

Huge congratulations to our very own Roxanne Kussler, named Citizen of the Year by the Rathdrum Chamber! 🎉We’re so lucky...
11/17/2025

Huge congratulations to our very own Roxanne Kussler, named Citizen of the Year by the Rathdrum Chamber! 🎉
We’re so lucky to have her on our Events Committee. Way to go, Roxanne!

Judging by the standing ovation each award recipient received at the Rathdrum Area Chamber of Commerce’s Annual Awards Dinner and Auction on Saturday night, those named came as little surprise to the attendees. The recipients, however, were plenty surprised.

11/16/2025

Address

3649 North Cederblom Street
Coeur D'alene, ID
83815

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Our Story

Safe Start, a program of Northwest Infant Survival and SIDS Alliance, is dedicated to improving childhood health and safety throughout the Northwest via our educational programs, public safety initiative and regional partnerships. We believe every child deserves to celebrate their first birthday and beyond, free from accidental death and injury.

Every year, 3700 infants die due to Sudden Unexpected Infant Death (SUID), the number one cause of death for infants in the US. Data shows that 90% of these deaths may have been prevented if caregivers knew and had followed the ABC’s of Safe Infant Sleep. The heartbreaking statistic is why we are dedicated to our life-saving mission.

Educating parents, caregivers, medical professionals and first-responders on the American Academy of Pediatrics’ recommendations for Safe Infant Sleep is our main target for preventing the majority of these deaths.

We also realize there is little support for grieving families who have suffered the ultimate loss of a child. No matter the cause of death, we are here to provide support during their journey of grief.