Safe Start

Safe Start Keeping children safe. Supporting families. Preventing tragedy. Because every child deserves a safe start.

Text to set up car seat check or with further questions (844) 619-2048
We believe that every child deserves to celebrate their first birthday and beyond free from accidental death and injury. We focus our prevention efforts on safe infant sleep and child passenger safety.

Only 2 days until Mason Mocha 2026! Between now and April 24th we will be sharing the gracious and amazing coffee stands...
04/23/2026

Only 2 days until Mason Mocha 2026! Between now and April 24th we will be sharing the gracious and amazing coffee stands who will be participating.

Today we want to recognize Travelin' Tom's Coffee Truck who will be supporting Mason Mocha. Make sure to visit them in the parking lot of the POST FALLS Grocery Outlet, 2588 ID-41, on Friday, April 24th from 9am-1pm!

Only 2 days until Mason Mocha 2026! Between now and April 24th we will be sharing the gracious and amazing coffee stands...
04/22/2026

Only 2 days until Mason Mocha 2026! Between now and April 24th we will be sharing the gracious and amazing coffee stands who will be participating.

We want to recognize Cupcaker Baker Coffee Co. and their TWO locations who will be supporting Mason Mocha. Make sure to visit them on Friday, April 24th!

Locations:
--4800 W Village Blvd, Ste 1 (Twin Lakes Village Entrance), Rathdrum, ID
--38 Westmond Rd (Hwy 95) near the 76 gas station, Cocolalla--look for the large Sasquatch statue!

Thank you Sodalove! If you haven't stopped by (Super One parking lot CDA) do it! Their drinks are so creative and fun! I...
04/22/2026

Thank you Sodalove! If you haven't stopped by (Super One parking lot CDA) do it! Their drinks are so creative and fun! It's perfect if you would like to participate on Friday and are not a fan of coffee!

You can visit any participating coffee stand in the morning, and then swing by sodalove in the evening! Don’t forget to grab a pretzel or cookie too!

Only 3 days until Mason Mocha 2026! Between now and April 24th we will be sharing the gracious and amazing coffee stands...
04/22/2026

Only 3 days until Mason Mocha 2026! Between now and April 24th we will be sharing the gracious and amazing coffee stands who will be participating.

Today we want to recognize SodaLove who will be supporting Mason Mocha. Make sure to plan to visit them in the Super 1 Foods' CDA Store parking lot at 305 W Kathleen Ave, Suite 1 in Coeur d'Alene, ID on Friday, April 24th!

04/21/2026

Mason was such a special boy....he is the reason we work so hard to educate families on safe infant sleep and provide support for other families who have experienced the ultimate heartache of the death of a child ❤️We are honored to have so many generous businesses participating in Mason Mocha, Coffee for a Cause this Friday.

Today's the day! We look forward to serving the Spirit Lake community this afternoon in the Cup of Grace parking lot, 3-...
04/21/2026

Today's the day! We look forward to serving the Spirit Lake community this afternoon in the Cup of Grace parking lot, 3-6pm. See you there! 🚕

*Cup of Grace will be hosting their weekly free community dinner from 4:30-6:30pm.

We loved our training with EWU!
04/21/2026

We loved our training with EWU!

Last week our team had the opportunity to spend time together at Eastern Washington University for a prenatal and child development training. It was such a meaningful week filled with learning, growth, and connection.
On Thursday, we had a little fun while supporting an important cause—we wore our jammies for PJ’s for Safe Sleep! 💛 We also learned more about safe sleep practices from our amazing partners at Safe Start and Spokane Regional Health District.
Here we are in our cozy gear—learning, connecting, and supporting safe sleep for our little ones! 💤

Did you know that 90% of car seats are improperly installed? We have opened up additional car seat check appointments. S...
04/21/2026

Did you know that 90% of car seats are improperly installed? We have opened up additional car seat check appointments. Schedule yours today before they fill up! CDA, Spirit Lake, St. Marie's, Lapwai and Grangeville. ✅Grab appointment here https://safestart.setmore.com/

Only 4 days until Mason Mocha 2026! Between now and April 24th we will be sharing the gracious and amazing coffee stands...
04/20/2026

Only 4 days until Mason Mocha 2026! Between now and April 24th we will be sharing the gracious and amazing coffee stands who will be participating.

Today we want to recognize Whistle Stop Coffee & Moore in St. Maries who will be supporting Mason Mocha. Make sure to plan to visit them at 801 Railroad Ave in St. Maries, ID on Friday, April 24th!

It's not too late to sign up--join us tomorrow evening for our FREE Breastfeeding 101 class!Breastfeeding is natural, bu...
04/20/2026

It's not too late to sign up--join us tomorrow evening for our FREE Breastfeeding 101 class!

Breastfeeding is natural, but isn’t always instinctive. We cover everything from milk production, how to get the best start, positioning, latching, pumping and more. This two hour class will give the foundation to get feeding your new baby started in the right direction.

https://www.eventbrite.com/e/breastfeeding-101-tickets-1087367047109?aff=oddtdtcreator

Today's the day! We look forward to serving the Fernwood community this afternoon at UpRiver School from 2:30-5:30pm. Se...
04/20/2026

Today's the day! We look forward to serving the Fernwood community this afternoon at UpRiver School from 2:30-5:30pm. See you there! 🚕

Address

3649 North Cederblom Street
Coeur D'alene, ID
83815

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Our Story

Safe Start, a program of Northwest Infant Survival and SIDS Alliance, is dedicated to improving childhood health and safety throughout the Northwest via our educational programs, public safety initiative and regional partnerships. We believe every child deserves to celebrate their first birthday and beyond, free from accidental death and injury.

Every year, 3700 infants die due to Sudden Unexpected Infant Death (SUID), the number one cause of death for infants in the US. Data shows that 90% of these deaths may have been prevented if caregivers knew and had followed the ABC’s of Safe Infant Sleep. The heartbreaking statistic is why we are dedicated to our life-saving mission.

Educating parents, caregivers, medical professionals and first-responders on the American Academy of Pediatrics’ recommendations for Safe Infant Sleep is our main target for preventing the majority of these deaths.

We also realize there is little support for grieving families who have suffered the ultimate loss of a child. No matter the cause of death, we are here to provide support during their journey of grief.