Impact XM

02/19/2026

Throwing it back to GDC Festival of Gaming 🎮, when Epic Games decided one booth simply was not enough.

At GDC, we helped bring two spaces together into one seamless, double-decker experience built for play, connection, and big reveals. Gaming stations buzzing. Keynotes drawing crowds. Private meetings happening just steps above the action.

And that larger than life LEGO llama? Instant icon.

Proof that when creativity meets intention, the whole show feels it.

02/04/2026

It’s always inspiring to see thoughtful conversations shaping the future of our industry.

We especially love this recent BizBash Q&A featuring both Impact XM and Jack Morton Worldwide CEOs offering their perspectives on what bringing our teams together means for our clients, our people, and the experiences we create.

The piece captures the energy, ambition, and momentum behind our merger - and why this moment unlocks a new level of experiential creativity and global reach.

Take a read for a look into the vision fueling our integration, and what it opens up for brands moving forward.

Fresh off its spinout from Omnicom, Jack Morton merged with Impact XM to form a privately held experiential powerhouse.

02/03/2026

What does it take to turn a booth into a must-see destination?

At E3, Warner Bros. Games invited fans to step straight into Middle earth through the epic universe of Shadow of War. From roaming Orcs to a towering, climbable dragon that doubled as the ultimate photo op 📸, every moment was designed to build anticipation.

As fans waited to see the new trailer, the experience kept moving. The payoff was a cinematic-quality preview that showcased Shadow of War’s stunning visuals and immersive gameplay in full force.

Beyond Shadow of War, live developer interviews turned the booth into a hub of insider insights, while character drawing workshops and hands-on demos gave fans reasons to return again and again 🎮✏️.

Nearly 60,000 visitors later, the impact was undeniable.

02/02/2026

World of Concrete Las Vegas this year was buzzing, and we were right in the center of it all, stirring things up in the best possible way. 👷‍♂️

We helped MAPEI USA, Husqvarna Construction North America, Werner, and Topcon Positioning Systems turn their booth spaces into crowd-stopping, conversation-starting experiences; the kind that pull people in, keep them talking, and leave a little “wow” lingering after the show floor clears. 🪄

Because when it comes to engaging attendees, isn’t just about showing up. It’s about bringing brands to life in ways that feel real and memorable.

When it comes to construction events, what makes it “worth it” for you to walk the hall to a specific exhibit or space?

01/21/2026

New year. New chapter. Big move!

Impact XM is joining forces with Jack Morton Worldwide to become one global brand experience powerhouse - a bigger stage for the work we love and the experiences we’ve been creating for 50+ years.

We’ll be unifying under the Jack Morton name, but the essence of Impact XM isn’t going anywhere. It becomes part of the new era we’re building together.

Together, we’ll bring deeper expertise, broader scale, and truly end-to-end brand experiences to clients around the world. This isn’t the end of Impact XM. It’s the next stop on our journey, and our spirit, our people, our values are coming with us to create a new Jack Morton.

The future of experience starts now, check it out: https://bit.ly/4jQC5k9

01/13/2026

CES may be over, but the inspiration is just getting started…👀

During the event, our onsite team captured all the best moments, ideas, and experiences that stood out for all the right reasons.

💡Next up from us? Clear takeaways, experience audits, and trend insights you can actually use.

Stay tuned—we’ve got a lot to share.

01/06/2026

Boots on the ground at CES 👟✨

Our Impact XM crew is onsite supporting our clients, fine-tuning every detail, and making sure show days run smoothly.

Long days, great people, and even better results.

12/19/2025

Six cities. One global team. 🥂🌍

Our end-of-year parties brought Impact Makers together across New Jersey, Las Vegas, Denver, Chicago, Toronto, and the UK to celebrate the wins, the work, and the people behind it all.

No matter the location, the spirit was the same—connection, creativity, and a shared sense of pride in what we’ve accomplished together.

12/08/2025

The recent Tusk awards, in partnership with Ninety One, once again celebrated the remarkable individuals safeguarding Africa’s wildlife, ecosystems, and communities. 🦁🌳🌱

As a long-standing sponsor and production partner, we’re incredibly proud to help bring this ceremony to life each year. Our team supports the event with creative development, event design and production — helping to ensure these heroes receive the global recognition they deserve.

The importance of these awards is captured perfectly by HRH The Prince of Wales, Royal Patron of Tusk, who said:

“Tonight is a reminder that our planet continues to face serious environmental concerns… We must continue our efforts to protect nature and highlight the critical role that biodiversity plays in supporting all life on earth (...)."

We’re honored to continue this partnership and proud to support the finalists and winners who inspire us year after year.

12/04/2025

🎤…and the gold for the Most Environmentally Responsible Company of the Year 2025 goes to…

Us!

We’re excited to announce that we won big at the 2025 Best in Biz Awards—one of the most prestigious business awards programs in North America and globally.

🌎 From implementing material and waste reduction strategies, to designing long-term reusable exhibit systems and strengthening responsible supply chain partnerships, we’ve remained committed to integrating sustainability into every phase of experiential marketing.

Feel free to share your ideas for how we could all make the event industry even more sustainable in 2026 and beyond!

11/24/2025

Yes, we know… this announcement is fashionably late. But when the news is this good, it deserves the spotlight no matter what month it is. ✨

We’re thrilled to (finally!) celebrate Brittney Leeb’s promotion to Vice President of New Business Growth at Impact XM — a milestone that marks her as both the youngest VP and the youngest female executive in our company’s history.

Brittney, who celebrated seven years with Impact XM this June, brings a decade of experiential marketing expertise and a foundation in architecture that blends creativity with strategic structure. Her work has shaped partnerships with global brands like Amazon, Astellas, Hisense, Rockwool, Tempus, Yardi and more, while expanding our footprint across healthcare, tech, and B2B industries.

In her new role, she leads our Greenfield Growth efforts working across Marketing, Operations, Client Services, and Event Production to elevate presale strategy, streamline processes, and uncover fresh opportunities.

Beyond strategy, she’s a mentor, a connector, and a culture champion whose leadership continues to elevate our team.

Congratulations, Brittney, late post or not, your impact speaks for itself. 🚀

11/19/2025

🎉We’re thrilled to share that we’ve been named one of ‘s 2026 Agencies of the Year—a recognition that celebrates the marketing industry’s most creative, strategic, and forward-thinking agencies.

Being included on Chief Marketer’s prestigious Agencies of the Year Partner Portal is not just an honor, it’s a reflection of our team’s dedication, collaboration, and passion for creating experiences that matter.

This type of recognition is what drives us every day: crafting experiences that inspire connection, spark transformation, and move brands—and people—forward. 🙌