Deadwood.Eyecare

04/06/2026

This week we are featuring Warbler from Ducks Unlimited collection.

Ducks Unlimited is known for its strong connection to the outdoors, conservation, and quality craftsmanship—creating frames that are both functional and built to last.

🦆 Why we love it:
• Clean, rectangular shape for an easy everyday fit
• Lightweight metal construction for all-day comfort
• Adjustable nose pads for a customized fit
• Durable design that holds up to an active lifestyle

Looking for a frame that’s dependable, comfortable, and fits right into your everyday routine? The Warbler might be your next go-to.

👓 Stop in and try it on!

04/06/2026

We are closed today for staff optical training.

Our team is taking this time to enhance our skills and continue providing you with the highest quality eye care and service.

For urgent eye care needs, please contact the Black Hills Regional Eye Institute at (605) 341-2000.

04/02/2026

03/31/2026

👁️ Protect Your Eyes — At Work and Beyond

Whether you’re on a job site, in the office, or working outdoors, your eyes deserve protection every day.

✔ Safety glasses help prevent workplace eye injuries
✔ Anti-glare coatings reduce digital strain and screen fatigue
✔ UV protection shields your eyes from harmful sun exposure

Thousands of eye injuries happen each year — and many are preventable with the right eyewear.

💙 Let us help you find the best protection for your job and your lifestyle.
Schedule your eye exam today!

03/30/2026

✨ Frame of the Month ✨

This month we’re featuring the Vanita Park from Erkers 1879, available at Studio Optyx.

Erkers is a family-owned, generational eyewear company with a legacy of craftsmanship dating back to 1879. Their frames blend heritage design with modern style and quality materials.

🤎 Why we love it:
• Sophisticated color and pattern for a polished look
• Stylish shape that stands out without being overpowering
• Durable acetate construction
• Classic craftsmanship with modern personality

Looking for a frame that combines timeless style with a little extra character? The Vanita Park might be your next favorite.

👓 Stop in and try it on!

03/27/2026

Fun Fact Friday — All Eyes on Eye Care!

Did you know your eyes can focus on about 50 different objects every second?

That means from reading and driving to scrolling and sports, your eyes are constantly working hard for you.

Pretty impressive for something you use every waking moment! 👀

💙 Give your eyes the care they deserve.
Schedule your comprehensive eye exam and keep them performing at their best.

03/25/2026

👁️ Featured Eye Health Supplement: MaxiVision Eye & Body Formula

Taking care of your eyes often means taking care of your whole body. MaxiVision Eye & Body Formula is designed to support both ocular health and overall wellness with a comprehensive blend of essential nutrients.

Unlike supplements that focus only on macular support, this formula helps support:

✔️ Retinal and macular health
✔️ Cardiovascular health
✔️ A healthy inflammatory response
✔️ Tear film stability for dry eye support
✔️ Overall cellular protection

🔬 What makes it different?

This advanced formula typically includes:

• Omega-3 fatty acids (EPA & DHA) to support tear quality and reduce inflammation
• Lutein & Zeaxanthin for retinal protection
• Antioxidants to help combat oxidative stress
• Essential vitamins and minerals that support whole-body wellness

This supplement can be especially helpful for people who experience:

• Dry eye symptoms
• Inflammatory conditions
• Early retinal changes
• Increased digital screen exposure
• Family history of macular disease

👓 Available at Deadwood Eyecare.
Stop in or message us if you have questions about whether this supplement is right for you.

03/24/2026

👁️ Protect Young Eyes — At School, In Sports, and Outdoors

From science labs to sports practice and outdoor play, protecting young eyes is essential.

✔ Lab goggles help prevent classroom eye injuries
✔ Sports eyewear protects eyes during games and practice
✔ UV-protective sunglasses shield eyes from harmful sun exposure

Many eye injuries are completely preventable with the right protection. A simple step today can help keep students seeing clearly and staying safe all year long.

👓 Schedule your child’s comprehensive eye exam and ask us about our protective eyewear options.

03/23/2026

✨ Frame of the Month ✨

This month we’re featuring the Camden in Blue Speckle from Erkers 1879, available at Studio Optyx.

Erkers is a family-owned, generational eyewear company with a legacy of craftsmanship dating back to 1879. Their frames combine classic design with distinctive colors and high-quality materials.

💙 Why we love it:
• Unique Blue Speckle acetate pattern
• Classic square shape that works for many face shapes
• Durable, comfortable construction
• Bold style while still easy to wear every day

Looking for a frame with personality and timeless style? The Camden might be your next favorite.

👓 Stop in and try it on!

03/20/2026

🧠👁️Fun Fact Friday — All Eyes on Eye Care!

Your eyes have a blind spot — but your brain fills it in!

There’s a tiny area on your retina where the optic nerve exits the eye. That spot can’t detect light… but your brain cleverly “patches” the missing information so you never notice.

Pretty sneaky, right? 🧠✨