Altair Data Resources

Altair Data Resources Altair is dedicated to helping businesses get more from their marketing investments. Altair began operations in 2001.

Altair Customer Intelligence is leading the way for database and direct-to-consumer marketing. Our team works with the nation’s top Mortgage, Banking, Automotive, and Healthcare marketers in order to ensure that the right messages are always getting in front of the most precise and targeted audiences. Our executive team aimed to develop a more complete solution for the issues being encountered by top financial institutions. Altair was established by incorporating multiple data sources, knowledge of the marketing industry, and data science. Our solutions empower marketers and executive management teams to acquire and retain customers successfully using tri-bureau data and custom analytics. Altair offers multi-solution approaches for marketers in various industries.

Will the 2024 Presidential Election Move Interest Rates Lower? With mortgage rates hovering around 7%, housing prices at...
09/18/2023

Will the 2024 Presidential Election Move Interest Rates Lower? With mortgage rates hovering around 7%, housing prices at an all-time high in many places, the question many are asking, “When will mortgage rates go down?” And by go down, most Americans would love to get back to the glory days of sub-4% mortgage rates. Of course, no one knows for sure when rates will drop significantly or at all, but we can look at history and give a good guess....

Will the 2024 Presidential Election Move Interest Rates Lower? With mortgage rates hovering around 7%, housing prices at an all-time high in many places, the question many are asking, “When will mo…

“Changes are coming” --  Daughtry Since 2019, we’ve seen an end to a war, a global pandemic, a massive increase in gover...
09/12/2023

“Changes are coming” -- Daughtry Since 2019, we’ve seen an end to a war, a global pandemic, a massive increase in government spending, increased interest rates, home inventory shortages and inflation. The effects of these events have shifted the lending markets dramatically. Mortgages quickly went from an all-time high, record-breaking refinance boom, to layoffs and some of the toughest conditions mortgage originators have ever seen....

“Changes are coming” — Daughtry Since 2019, we’ve seen an end to a war, a global pandemic, a massive increase in government spending, increased interest rates, home inventory shortages and i…

Credit score migration matters - which is why lenders should conduct regular   migration analyses to reduce the risk of ...
10/16/2019

Credit score migration matters - which is why lenders should conduct regular migration analyses to reduce the risk of future losses and uncover new potential opportunities for growth. Understanding the current credit score migration landscape can inform future decisions. took a deep dive this week into the top and bottom counties for credit score migration in the past month and you can see for yourself why lending decisions need to be based off of timely and accurate data to reduce the risk of credit migration in .

Check out more of our data insights for lenders at https://lnkd.in/eZBNbuw

Only a week until Altair Data heads to Austin for MBA's 2019 Annual Convention! Altair Data will be attending Oct. 27-30...
10/15/2019

Only a week until Altair Data heads to Austin for MBA's 2019 Annual Convention! Altair Data will be attending Oct. 27-30, and we're offering an exclusive free tri-bureau CreditReady Portfolio Analysis for MBA attendees. Reach out to our Senior Account Executive Marcie Levine, at mlevine@altairci.com to schedule a meeting at the conference to discuss the details. We hope to see you there!

Refinance applications skyrocket while mortgage rates fluctuate downwards - signalling that lenders should keep a close ...
08/13/2019

Refinance applications skyrocket while mortgage rates fluctuate downwards - signalling that lenders should keep a close eye on their prospect opportunities as almost 1.5 million potential refinance borrowers become newly qualified while the rates drop.

Refinance applications skyrocket while interest rates fluctuate downwards - signalling that lenders should keep a close eye on their prospect opportunities

Personalization should drive marketing strategies - from timing and messaging to channel and segmentation. Studies show ...
04/08/2019

Personalization should drive marketing strategies - from timing and messaging to channel and segmentation. Studies show 80% of consumers are more likely to make a purchase when brands offer personalized experiences - are you taking advantage of this data-driven tool?

Learn how to create an effective direct mail campaign -  from prospect data customization to how to use top trends in th...
03/22/2019

Learn how to create an effective direct mail campaign - from prospect data customization to how to use top trends in the direct mail industry to boost response rates, we'll walk you step by step on how to get more out of the highest performing marketing channel.

Learn how to create a direct mail campaign - from prospect data customization to how to use top trends in the direct mail industry to boost response rates and drive actionable results through utilizing the top-performing marketing channel.

There are three marketing stages in every move: the window of opportunity when a home is listed for sale; the weeks befo...
03/11/2019

There are three marketing stages in every move: the window of opportunity when a home is listed for sale; the weeks before an imminent move; and the 6 months after a move. Are you reaching new movers at every trigger point? Learn how each stage of the moving process should effect your marketing strategies.

There are three stages to every move: the window of opportunity when a home is listed for sale; the weeks before an imminent move; and the 6 months after a move. Are you reaching new movers at every trigger point? Learn how each stage of the moving process should effect your marketing strategies.

Understanding the real-time trends, changes, and buying behaviors of your ideal prospect segments are essential to creat...
02/21/2019

Understanding the real-time trends, changes, and buying behaviors of your ideal prospect segments are essential to creating an effective marketing campaign and impact not only your targeting strategies, but your offers, creative campaigns, and much more. Here's how to use data to do just that:

Understanding the real-time trends, changes, and buying behaviors of your ideal prospect segments are essential to creating an effective marketing campaign and impact not only your targeting strategies, but your offers, creative campaigns, and much more. Here's how to use data to do just that.

The CFPB may be reconsidering a rule known as ability-to-repay when it comes to payday, vehicle title, and high cost ins...
02/12/2019

The CFPB may be reconsidering a rule known as ability-to-repay when it comes to payday, vehicle title, and high cost installment loans, which would mean good news for payday lenders. A decision is expected to be made within the coming months. Read more here:

The CFPB may be reconsidering a rule known as ability-to-repay when it comes to payday, vehicle title, and high cost installment loans, which would mean good news for payday lenders. A decision is expected to be made within the coming months.

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