Cherry Optical Lab

Cherry Optical Lab Cherry Optical Lab is an Independent wholesale optical laboratory in Green Bay, WI.

We are "Seekers of Better" - from boldly pioneering new processes to our obsession with cultivating happy people. We offer an accelerated turnaround time with lenses crafted to meet the highest quality standards by experts who have received the same certifications as opticians. All this in an effort to give eye care professionals more ways to say "yes" to their patients.

Tip-off is TOMORROW🏀 And if you haven’t joined our Joe Knows NCAA Bracket Tournament, this is your buzzer-beater moment!...
03/18/2026

Tip-off is TOMORROW🏀

And if you haven’t joined our Joe Knows NCAA Bracket Tournament, this is your buzzer-beater moment!

Be sure to lock in those picks before game time: https://bit.ly/joeknows2026

Blizzard Elsa has turned Green Bay into a real-life Frozen movie ❄️ While the cold never bothered us, the two feet of sn...
03/17/2026

Blizzard Elsa has turned Green Bay into a real-life Frozen movie ❄️

While the cold never bothered us, the two feet of snow and blowing drifts definitely do. So, we were closed on Monday, March 16th.

We are happy to say that our Lab is back open today. But, as we dig ourselves out, our customers may experience one- to two-day shipping delays.

We apologize for the inconvenience. Our team is working hard to clean up and catch up from the storm, so we thank you for your patience and understanding!

WHAT! A! WEEK! Thank you to everyone who stopped by our booth at Vision Expo. We LOVED talking with you! And we want t...
03/17/2026

WHAT! A! WEEK!

Thank you to everyone who stopped by our booth at Vision Expo. We LOVED talking with you!

And we want to give a HUGE thank you to everyone who entered our $1,500 giveaway, including Clint Sparks at Triad Eye Associates Archdale, who’s taking it home! Congratulations 🎉

From all of our Happy Humans—thank you for making Vision Expo 2026 so special! We can’t wait to see you next year.

Even grown-ups get snow days sometimes ❄️ With a historic blizzard rolling through Green Bay, Wisconsin, we have decided...
03/16/2026

Even grown-ups get snow days sometimes ❄️

With a historic blizzard rolling through Green Bay, Wisconsin, we have decided to close our Lab today, Monday, March 16th, to keep our team safe.

Our top priority is taking care of our people, and today that means staying off the roads and out of the snowdrifts.

Our phones are still on, though, so if you need anything, give us a call.

Thanks for your patience as we ride out this storm!

Thank you for trusting us to help your patients see clearly. 👓
03/13/2026

Thank you for trusting us to help your patients see clearly. 👓

03/12/2026

We’re here!!!

Our Happy Humans are officially at Vision Expo, and they’re ready to help incredible Eye Care Professionals See the difference that Cherry can make.

So, make sure you stop by booth 2729 to say hi 👋

03/11/2026

New York, you were incredible! 🗽

Thank you to everyone who stopped by to connect with our Happy Humans at LOFT Eyewear Shows and EYECON.Show.

If you want to keep that conversation going, find one of our Happy Humans by clicking the link: https://cherryopticallab.com/who-we-are/our-reach/

We’re one week away from tip-off 🏀 And we’re not playing around this year. With our annual Joe Knows NCAA Bracket Tourn...
03/11/2026

We’re one week away from tip-off 🏀

And we’re not playing around this year.

With our annual Joe Knows NCAA Bracket Tournament, you could win a $500 gift card, $100 gift card, or lunch for the whole office (talk about bragging rights!).

Lock in your starting lineup today: https://bit.ly/joeknows2026

Our Happy Humans are heading to Vision Expo 2026! And they’re gearing up for a trade show that is bound to be bright 😎 ...
03/10/2026

Our Happy Humans are heading to Vision Expo 2026!

And they’re gearing up for a trade show that is bound to be bright 😎

The crew with the coolest shades will be at booth #2729.

Excellence doesn’t happen overnight—it grows. A few weeks ago, our Sales Team took the time to root themselves in the Pu...
03/06/2026

Excellence doesn’t happen overnight—it grows.

A few weeks ago, our Sales Team took the time to root themselves in the Pursuit of Excellence at their National Sales Meeting.

Thank you for allowing them the time to grow as a team. They can’t wait to plant the seeds of success for 2026 – for you and your customers.

Cherry Optical Lab is proud to announce that it has been selected as a pre-launch partner for the IOT Lenses CamberPure™...
03/06/2026

Cherry Optical Lab is proud to announce that it has been selected as a pre-launch partner for the IOT Lenses CamberPure™ progressive lens—a brand new design featuring chromatic aberration reduction technology.

Learn how Cherry is using this lens to help shape what’s next in progressive lens technology: https://cherryopticallab.com/news-and-updates/iot-camberpure/

03/05/2026

We had some furry friends visit the Lab last week 🐶

Happily Ever After Animal Sanctuary, Inc. came to our Lab with a BUSLOAD of puppies (yes, a literal busload), making us, the world’s Happiest Humans, even Happier!

We just LOVE seeing our team members give back to their communities, and their four-legged friends: https://bit.ly/hea-puppy-limo

Address

1640 Fire Lane Drive
Green Bay, WI
54311

Opening Hours

Monday 12am - 12am
Tuesday 12am - 12am
Wednesday 12am - 12am
Thursday 12am - 12am
Friday 12am - 12am
Saturday 12am - 3am

Telephone

+19204692559

Website

Alerts

Be the first to know and let us send you an email when Cherry Optical Lab posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Shortcuts

Share

Share on Facebook Share on Twitter Share on LinkedIn
Share on Pinterest Share on Reddit Share via Email
Share on WhatsApp Share on Instagram Share on Telegram

Category

Our Story

We are “seekers of better” - from boldly pioneering new processes to our obsession with cultivating happy people. We offer an accelerated turnaround time with lenses crafted to meet the highest quality standards by experts who have recived the same certifications as opticians. All this in an effort to give eye care professionals more ways to say “yes” to their patients.

As an independently-owned optical laboratory, we give eye care professionals the autonomy to choose the lens brands, materials, styles and coatings that best fit the individual needs of patients. Through our proximity to and part-ownership of a local lens distribution warehouse, Cherry maintains the largest and most diverse lens inventory in the world.

Cherry Optical, Inc has been named IDD Laboratory of the Year four times – (2010, 2012, & 2017, 2018) and presented the Varilux Award of Excellence three years in a row (2015, 2016 & 2017) – by consistently leading with innovation.

Our team was also recognized by Optical Lab Products as Lab Innovator of the Year in 2016: http://cherryopticalinc.com/cherry-optical-inc-olp-lab-innovator-of-the-year-2016/ We’ve worked hard to stay at the front of a changing technological landscape. From being one of the first to produce and distribute superior Trivex & Tribrid lens material to now being 100% digital, 100% milling and the only laboratory to offer a Truly Unlimited Warranty Policy; we have clearly staked our claim as a market leader.