03/28/2022
Recreation Management released their annual aquatics trend report and there's some great data within.
More than one-third (33.8%) of respondents with learn-to-swim programs said they currently have a low-income outreach program which is up from 29.4% in 2020.
Y respondents were the most likely to reach out to low-income and minority audiences for their learn-to-swim programs, while rec centers were the most likely to provide learn-to-swim programs to help overcome water fears.
Here is the link if you'd like to check it out to use for data when bringing ideas for outreach to your team.
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