Our Story
Greg has been involved in the health and wellness industry since 2007. While in school for nutrition, working in the wellness department of his community grocery co-op and learning everything he could about being as self-sufficient as possible on farm he was renting, his stress levels were becoming difficult to manage. He discovered float therapy back in 2011, and after hearing about the physical and mental benefits, he had to give it a try. He drove down to what was then the closest float center in the area, a place in Chicago that has offered floating since the early 1980's. That first float changed everything. It was like a complete physical and mental reset. For the next 3 years he made the 5 hour round-trip every few months to float for that reset of body and mind. Eventually, he grew tired of trying to convince friends to open up a place in Madison, and he decided that he would be the one to provide the revolutionary tool to his community.