Wisconsin Optometric Association

10/09/2025

Today is World Sight Day, a global reminder of how vital vision is to our quality of life.

As we celebrate Week, we’re proud to recognize Wisconsin’s doctors of optometry—providing the care, technology, and expertise that protect sight and change lives every day. 💚

10/09/2025

Optometrists aren’t the only ones focused on helping patients see their best.
As we celebrate Week, we’re happy to highlight partners like Cherry Optical Lab — always striving for perfection in every lens they craft. 💎

Here’s their message to Wisconsin optometrists:

Perfection may not exist, but that doesn’t stop us from pursuing it every single day, because our customers deserve a Lab that’s always striving to be better, every single day, in every single lens.

So, follow us on our journey as we become the very best for our customers: https://buff.ly/RTYtvvX

10/08/2025

Wisconsin is celebrating “THIS IS OPTOMETRY” Week, October 6–10, 2025!

For 125 years, Wisconsin optometrists have helped our communities see more clearly—protecting vision, detecting disease, and improving lives every day.

Celebrate with us by sharing what optometry means to you. 👁️💚

10/08/2025

For 125 years, Wisconsin optometrists have helped people see their best—on and off the field.

Los Angeles Dodgers’ Kiké Hernández recently partnered with the American Optometric Association after discovering undiagnosed eye issues that were affecting his performance at the plate.

A single visit to an optometrist identified an astigmatism—and turned his season around. His story is a powerful reminder that no technology can replace a comprehensive eye exam.

👉 Read more in Forbes: Los Angeles Dodgers’ Kiké Hernández on Key to Another World Series Run: ‘It’s Up To Our Offense’ (Sept. 25, 2025).

Kike Hernandez reveals the key to another Los Angeles Dodgers World Series run in this one-on-one interview.

10/07/2025

We’re honored that Governor Tony Evers has officially proclaimed October 6–10, 2025, as “THIS IS OPTOMETRY” Week in Wisconsin! 👁️💚

As we celebrate 125 years of advancing optometric care, this recognition underscores the critical role optometrists play in protecting vision, detecting systemic diseases, and improving quality of life across our state.

Here’s to more than a century of service—and to the doctors of optometry who continue to move our profession forward.

10/06/2025

This week, we celebrate 125 years of advancing eye health and the doctors who make it possible. Join us as we kick off Week—a statewide celebration honoring the dedication, expertise, and community impact of Wisconsin optometrists.

From the exam room to the classroom to the Capitol, WOA members have spent 125 years keeping Wisconsin seeing clearly—and we’re just getting started.

10/03/2025

Thank you to CooperVision, a valued Gold Sponsor of WOA, for helping us continue to advance and support the optometric profession in Wisconsin.

10/01/2025

October Lunch & Learn: Early Keratoconus Diagnosis & Referral
Hosted by the WOA Young OD Committee
📅 Wednesday, October 8 | 🕛 12:00–12:45 PM | 💻 Zoom

Join Dr. Zac Holland, OD FSLS and Dr. Marc Hirsch, MD for a practical discussion on spotting keratoconus early and ensuring timely referral for iLink Crosslinking. You’ll walk away with tangible strategies you can use immediately in practice. This is designed to be educational and value-driven.

Open to all WOA members. Sponsored by Glaukos.

👉 Register here: https://buff.ly/uz9iVkc

09/05/2025

At Cherry, we’re obsessed with making the world’s best lenses, and it shows. That’s why we’re always introducing cutting-edge tech.

But it’s not just the tech that sets us apart. It’s the people behind it. Meet one of our expert craftsmen who’s busy making the world’s best lenses: https://buff.ly/NtbK84e

03/07/2025

WOA Executive VP Peter Theo just wants one thing: for YOU to register for Legislative Day. Don’t let him down— RSVP now: https://buff.ly/en05GUG!

📅 April 1 | 📍 Park Hotel, Madison