Madison Optical Center

Madison Optical Center At MOC we are here to help your find your perfect pair! Eye Exam, Contacts & Sunglasses Since 1983!

When you are looking for that perfect pair of glasses we provide one on one consultation and help you find that perfect style and fit! We provide glasses and contact lens examinations as well as Lasik consultations. Our frame brands include (but are not limited to):
Etnia Barcelona
OGI
Seraphin
Red Rose
Ted Baker
LuLu Guinness
Bendel
Humphrey
John Varvatos
State Eyewear
Scott Harris
Cinzia
NW77
Erkers
Modo
Toms
Shwood
Kate Spade-Sun's
Jean Reno
Titanflex
Shuron
Sandro
Morel OGA/Koali/1880



..and many more!! We accept the following insurances:

VSP
SHIP
VIPA/SUPERIOR VISION
EYEMED
AETNA
DELTA DENTAL

She definitely light’s up the room with her contagious smile! Her favourite colour is purple , so we found her the perfe...
12/20/2025

She definitely light’s up the room with her contagious smile! Her favourite colour is purple , so we found her the perfect pair with beautiful pop of purple .

Varilux® XR series, one of the newest progressive lens from Essilor available Madison Optical Center! Eye movement is mu...
12/18/2025

Varilux® XR series, one of the newest progressive lens from Essilor available Madison Optical Center! Eye movement is multi-directional but a standard progressive lens is designed to support linear eye movement, which can make it hard for eyes to change focus rapidly. The Varilux® XR series™ lens responds to the way your eyes really move, giving you a more natural vision experience.

THE FIRST EYE-RESPONSIVE PROGRESSIVE LENSA progressive lens that knows how your eyes really move. Powered by behavioral artificial intelligence, the Varilux®...

Shady BeginningsSunglasses were by no means a new technology when it started to become popular in the 1900s. Even in pre...
12/17/2025

Shady Beginnings

Sunglasses were by no means a new technology when it started to become popular in the 1900s. Even in prehistoric times, there is evidence of the Inuit people who would wear flattened walrus ivory glasses to block the harmful sun rays. Nero, the Roman emperor, would watch gladiator fights through his glasses which were made out of polished gems.

It wasn’t until the beginning of the 20th century that sunglasses started to become more widespread with Hollywood movie stars. Celebrities would love them because it hid their eyes and, therefore, concealed their identity. Sam Foster, mass-produced inexpensive sunglasses in America in 1929. People would buy them to protect their eyes from sun rays and imitate their favorite celebrities.

SUNGLASSES SALE - Now until New Year’s Day !🎄🎄🎄🎄Get 20% off before they’re all gone ! Don’t wait -shine bright for the n...
12/13/2025

SUNGLASSES SALE - Now until New Year’s Day !
🎄🎄🎄🎄Get 20% off before they’re all gone ! Don’t wait -shine bright for the new year ! Europa Eyewear , kate spade new york

The Holidays are almost here and so is the New Year! Time is almost up to use your flex or HSA. We have many frame lines...
12/03/2025

The Holidays are almost here and so is the New Year! Time is almost up to use your flex or HSA. We have many frame lines to choice from to fit you and your personality .

Eye exam still on your to-do list before the end of the year! Schedule it now- and while you're here, let's talk about y...
12/02/2025

Eye exam still on your to-do list before the end of the year! Schedule it now- and while you're here, let's talk about your contact lens options. PRECISION7 contact lenses are a new 1-week contact lens that offers 16 hours of outstanding comfort and precise vision even at day 7!

We have been nominated for the Raves and Faves in Brave Magazine. Please cast your vote for us Jan 1-25, vote everyday!!...
11/26/2025

We have been nominated for the Raves and Faves in Brave Magazine. Please cast your vote for us Jan 1-25, vote everyday!!!

BRAVA’s annual Raves & Faves contest — where you get to recognize the people, places and businesses that make our community shine.

We had Helen "a visiter for the day" as our helper yesterday ! She made our patient feel relaxed before his insertion an...
11/20/2025

We had Helen "a visiter for the day" as our helper yesterday ! She made our patient feel relaxed before his insertion and removal class for contacts😃

Wally and Cash love the mail lady!!  Wally had a surprise when she came in , wearing his mail dog outfit 🐶!! Never a dul...
11/17/2025

Wally and Cash love the mail lady!! Wally had a surprise when she came in , wearing his mail dog outfit 🐶!! Never a dull day at Madison Optical Center

The Bold colors of Transition Lens!
11/12/2025

The Bold colors of Transition Lens!

See the world in rose color lens with our Transition light changing lens in the newest color "RUBY" !  # Transitions Len...
11/12/2025

See the world in rose color lens with our Transition light changing lens in the newest color "RUBY" ! # Transitions Lenses!

11/10/2025

Address

658 West Washington Avenue
Madison, WI
53703

Opening Hours

Monday 10am - 4pm
Tuesday 10am - 5:30pm
Wednesday 10am - 4pm
Thursday 10am - 5:30pm
Friday 10am - 4pm
Saturday 10am - 2pm

Telephone

+16082512020

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