02/18/2026
Stop getting played by “Protein-Packed” labels.
Yeah, that bar shouting “HIGH PROTEIN!” on the front? Chances are… it’s not even close.
The real test isn’t the bold font — it’s calories vs protein.
The Rule:
✅ 1 gram of protein for every 10 calories or fewer = actually high-protein
10g protein in 100 calories ✅ (real deal)
10g protein in 400 calories ❌ (marketing stunt)
Why this matters:
You want protein that actually fills you, stabilizes energy, and supports muscle.
Fancy packaging doesn’t do squat for your goals.
Pro Tip:
Stop staring at the word Protein on the front.
Do the math: Calories ÷ Protein ≤ 10.
If it’s higher, it’s not high-protein — it’s just pretending.