OptiRova - Professional Practices for Sale

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OptiRova - Professional Practices for Sale

OptiRova LLC is dedicated to assisting professional practices in every phase of their life, from opening or new ownership to helping transition practices.

OptiRova offers a wide range of services to the Eye Care Industry. Our primary focus is on the areas listed below.

1. Finding a Buyer or Seller. It can be a daunting task to locate a buyer with your optometry practice for sale. If you are a buyer, it can also be hard to find the right practice to buy. OptiRova can help identify and bring parties together to make the transaction happen. We use many ways of finding buyers and sellers:

Strong internet presence with high visibility
Networking with professionals and organizations
Speaking with colleges of optometry

2. Valuation. If you are considering selling your optometry practice in the next 2 or 3 years, then you should have a practice appraisal done to estimate the value you will receive when you sell. It is also a great time to look at actions that can make the practice more valuable to both you and potential buyers. OptiRova will:

Provide a valuation based on multiple models of appraisal
Determine the value of the current equipment and fixtures of the practice
Give an estimate of goodwill

3. Practice Analysis. How does your practice measure up against the common benchmarks? Are your charging enough money for your services? Do you accept managed care plans that are not profitable for the practice? We look at these and other factors to help you build value in the practice. Just a few of the facets of analysis:

Financial review of your accounting statements
Review of your retail pricing structures
Streamlining and simplifying financial reports

4. Assistance with the Sales Process. We help both buyers and sellers navigate the sales process from beginning to end. Services include:

Drafting purchase agreements
Evaluating staff performance
Lease evaluations, and many other facets of this complicated process.

5. Guidance and Consulting Services. OptiRova provides consulting and guidance on many of the issues that are common questions among eye care practices, including staffing, dispensing, marketing and finances. Staff Manuals
Hiring/firing guidelines
Dispensary improvement
Increased financial performance

6. Vendor Recommendations. OptiRova networks with thousands of practices and huge numbers of vendors. Each practice is different and has different needs. Let us help you select the vendors that are the right “fit” for your needs.

02/13/2026

🤓 Love testimonials! So thankful for clients like Central Parkway Eye Care Center. 🤓

👓👓👓 "Matthew was an incredible partner in helping me sell my late husband’s ophthalmology practice, a task that felt huge after his passing. He worked tirelessly, presenting all options clearly and reminding me at every step that I was in control of the process. His compassion and respect for our 60-year-old legacy were unwavering; he understood that this was more than a transaction—it was a continuation of our life’s work. Against all odds, he helped us secure a deal that no one thought possible. Matthew’s dedication to leaving no stone unturned brought me a sense of peace during a difficult time. I am truly grateful for his expertise, patience, and deep commitment to honoring our legacy." - Central Parkway Eye Care Center 👓👓👓

02/11/2026

😎 😎 Love testimonials! So thankful for clients like David Gundersen. 😎 😎

👓👓👓 "My experience with OptiRova, with both Eric and primarily Matt, was excellent. I found them to be very professional and thorough in selling my Optometry practice. Their expertise and experience was extremely helpful in gathering all of the needed data and studies to make the sale possible. I have the oldest Optometric practice in the state of Michigan and they knew that this history was very important to me. Part of their expertise was also counseling me on certain issues throughout the lengthy process of the sale, including giving me options when appropriate. Communication was excellent as well; whenever I had a question or needed something, Matt would respond very quickly. I would highly recommend OptiRova for anyone selling or purchasing an eye care practice or business." - David Gundersen 👓👓👓

See review here: https://ecs.page.link/3ETvz

02/09/2026

😎 😎 Love testimonials! So thankful for clients like Ed. 😎 😎

👓👓👓 "After working with 3 other brokers I could not be happier that I found Matt. He was very helpful and professional every step of the way in the sale of my practice. His knowledge and comforting personality was an appreciated value. He was always attentive to my questions and needs. I never waited for a call back, he was always very responsive. Selling a practice can be very stressful and Matt helped to make the process a pleasure. I have and will recommend him to all my colleagues that are looking to sell their practice. If you want to sell your practice there is only one broker, Matt Robertson at Optirova." - Ed T 👓👓👓

See review here: Google review of OptiRova by Ed T https://ecs.page.link/3cqKJ

02/05/2026

👓 Are you currently, or possibly going to be, in the process of purchasing a new practice? Here's some helpful insights for you along the way. 👓

Things to Consider When Buying a Professional Practice https://ecs.page.link/kUii4

01/31/2026

😎 🤓 DON'T MISS: Optometry Practice for Sale - Mississauga, ON, Canada 🤓 😎

Turnkey Optometry Practice for Sale – Mississauga, Ontario (Canada)

Upscale, fully turnkey optometry practice available for sale in prime Mississauga location. The clinic is modern, tastefully finished, and positioned in a high-visibility area with strong local demographics.

The practice is fully staffed and equipped, with advanced well-maintained equipment and an attractive high-end optical gallery featuring premium and designer frames. It serves a loyal and growing patient base and is well positioned for continued expansion under new ownership.

Key Features
• Prime, high-traffic Mississauga location
• New / modern clinical and diagnostic equipment
• High-end frame selection and optical retail area
• Fully staffed, turnkey operation
• Strong platform for future growth

Bidding Process
Interested parties are invited to submit bids on or before February 30, 2026. This is a confidential sale; additional practice information will be provided to qualified buyers upon ex*****on of a standard non-disclosure agreement (NDA).

Learn More: Optometry Practice for Sale in Mississauga, Canada https://monkeylink.co/26279d

01/23/2026

😎 🤓 REMINDER - Optometry Practice for Sale - Lower-Central Michigan 🤓 😎

This practice offers an ideal turnkey opportunity for a successor looking to immediately step into a thriving, community-focused, and financially strong practice. A highly profitable and well-established optometry practice in lower-central Michigan, is available for acquisition due to the owner’s retirement. Established nearly 40 years ago, the practice boasts strong financials with an 80% private pay base and an average gross income of nearly $800,000. It has 2 fully equipped exam lanes, a dedicated pretest area with modern technology The owner currently maintains a part-time schedule (24 clinical hours/week). The sale offers a turnkey opportunity, including an experienced staff, for a successor to step into a thriving, community-focused practice.

Learn More: #2231 - Lower-Central Michigan, Optometry Practice for Sale - OptiRova https://monkeylink.co/b93845

01/22/2026

😎 🤓 REMINDER - Optical Practice for Sale - Deschutes County, OR 🤓 😎

$379,000

This well-established, optical boutique is located in a prime downtown setting. A premier destination for sun, sport, and premium eyewear. Operating 100% cash-pay (no insurance), there is a significant opportunity for a new owner to add medical services and accept insurance. The loyal clientele includes retired professionals and middle-aged active lifestyle customers, many with outside prescriptions. The 3-year average annual gross income is $550,000. The practice has an experienced staff. Features include a dedicated pretest area with modern equipment (Retinal Imaging, Digital refracting system). Owners are retiring and open to a transition period.

Learn More: #3701 - Deschutes County, Oregon - Optical Practice for Sale - OptiRova https://monkeylink.co/720f6f

01/15/2026

😎 🤓 Optometry Practice for Sale - Lower-Central Michigan 🤓 😎

This practice offers an ideal turnkey opportunity for a successor looking to immediately step into a thriving, community-focused, and financially strong practice. A highly profitable and well-established optometry practice in lower-central Michigan, is available for acquisition due to the owner’s retirement. Established nearly 40 years ago, the practice boasts strong financials with an 80% private pay base and an average gross income of nearly $800,000. It has 2 fully equipped exam lanes, a dedicated pretest area with modern technology The owner currently maintains a part-time schedule (24 clinical hours/week). The sale offers a turnkey opportunity, including an experienced staff, for a successor to step into a thriving, community-focused practice.

Learn More: #2231 - Lower-Central Michigan, Optometry Practice for Sale - OptiRova https://monkeylink.co/b93845

01/08/2026

😎 🤓 Optical Practice for Sale - Deschutes County, OR 🤓 😎

$379,000

This well-established, optical boutique is located in a prime downtown setting. A premier destination for sun, sport, and premium eyewear. Operating 100% cash-pay (no insurance), there is a significant opportunity for a new owner to add medical services and accept insurance. The loyal clientele includes retired professionals and middle-aged active lifestyle customers, many with outside prescriptions. The 3-year average annual gross income is $550,000. The practice has an experienced staff. Features include a dedicated pretest area with modern equipment (Retinal Imaging, Digital refracting system). Owners are retiring and open to a transition period.

Learn More: #3701 - Deschutes County, Oregon - Optical Practice for Sale - OptiRova https://monkeylink.co/720f6f

01/01/2026

🥂 Here's to a prosperous 2026! Happy New Year! 🥂

12/25/2025

🎄 🎄 🎄 MERRY CHRISTMAS!!! 🎄 🎄 🎄

From all of us at OptiRova, we're wishing you and yours the happiest of holidays. We hope you get to spend time with your loved ones. There's so much to be merry about!

Address

200 Viridian Drive , Suite 116
Muskegon, MI
49441

Telephone

+12317402929

Website

https://www.optirova.com/

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