04/23/2026
“Natural flavors” sounds clean… but it’s one of the most misleading terms on a label. 👀 (A lot like false fragrance)
Here’s the truth:
That single phrase can legally hide dozens (sometimes hundreds) of undisclosed ingredients—including solvents, preservatives, and additives you’d never expect.
And companies don’t have to tell you what’s actually inside.🚩
So while it sounds like it came straight from fruit… it’s often anything but.
We believe you deserve full transparency.
If it’s in our products, you’ll see it—clearly, simply, and honestly. 🤎
Because “natural” shouldn’t be a loophole. It should mean exactly what you think it does!👏🏼