07/15/2024
The meaning of KORU is simple. If you “google” it, you’ll most likely see four distinct characteristics: New Life, Growth, Strength and Peace. Likewise, the conventional corresponding image is meant to be an unfurled fiddle leaf fern (not a yacht, as Mr. Bezos seems to think).
It’s perennial, and it’s universally relevant. The “spiral” is the key, equally accessible mathematically with the Fibonacci sequence, and more esoterically with the understanding that to move forward, one must accept a non-linear approach.
The body is perhaps the best representation, where the need to explore rotational forces and patterns is as significant for the simple context of getting up from the floor as it is with running, and most certainly with moving anything heavy.
Perhaps most importantly, it even matters in terms of thinking, and communicating, and in all aspects of relating…
To nutshell it, from our point of view, KORU is a metaphor for being a fully embodied human animal, which includes a respect for the mystery of our existence, but absolutely prioritizes the muscles and bones, the nerves and the fascia, the thoughts and the feelings, and, without question, the breath.
It’s just Life, which we can only share as humans, and which we are capable of sharing in such beautiful and powerful ways.
Since its conception in 2018 as “KORU Real Wellness”, the mission has always been to teach, primarily through movement. Now, as “KORU Movement Studio”, the goal is to simply do this even more directly, and even more effectively.
And staying true to our “namesake”, we are most certainly growing: Without further ado, meet YOUR team at KORU! Grant, Anna, Trevor, Natalie, Colin
and Iron Gump.
Voilà.
And, we’ll continue to grow (aka, there’s always room for more!!! Perhaps you?).
We are KORU, and we are here to support growth, in all aspects of our shared human experience. 🪴
And, thank you, Jeremy, for a great photoshoot. The first of many…
https://mailchi.mp/wearekoru/test-16201330