SERIOUS BUSINESS

SERIOUS BUSINESS A beauty conference to inspire, educate and celebrate salon/spa professionals at every level. A Neill Production. Jan 12-13, 2025 in NOLA.

Conference Dates: January 15 - 16, 2023

Still dreaming of the energy at SB 2026! đź’­ What was your "lightbulb" moment this year? Whether it was a specific techniq...
02/04/2026

Still dreaming of the energy at SB 2026! đź’­

What was your "lightbulb" moment this year? Whether it was a specific technique or a speaker’s words, we want to hear what’s sticking with you as you get back behind the chair!

02/03/2026

“What if business was never just about business?” 🤔

reminds us that true professional growth is rooted in personal development.

At Serious Business 2026, we learned that your business is ultimately a reflection of you—your leadership, your growth, and your vision.

Ready to invest in the “business of you”?

02/02/2026

"Shock and Awe" isn’t just a theme—it was the entire vibe. ⚡️ From the stage at the Saenger to the energy at The Roosevelt, Serious Business 2026 was one for the history books.

Our videographer caught all the magic, the movement, and the moments that remind us why we do what we do. If you weren’t there (or just want to relive the madness), the full vlog is officially LIVE!

👇 Comment "SB2026" and we'll send you the link to watch the full vlog!

01/23/2026

The most valuable asset in your salon isn’t your software or your suite, it’s the collective energy of your team.

In an industry that moves at the speed of social media, the most successful leaders in 2026 are the ones moving off the floor and into the room. Routine is the enemy of growth; while digital tools manage your logistics, they cannot manufacture the momentum your business needs to scale.

Breakthroughs don’t happen on a scheduled calendar. They happen in the “white space,” the shared dinners, the hallway conversations, and the immersive environment that only an in-person experience can provide.

One weekend of immersive growth at Serious Business does more for your salon culture than an entire year of staff meetings. It’s time to stop working in the business and start dreaming for it.

Secure your 2027 tickets at the lowest rate of the year.
ENDS MONDAY JANUARY 26TH!

Join the room where the future of the industry is being built.

👇 Comment “SB” below to secure your early access rate and ignite your team’s growth.

Serious Business 2026 wasn’t just an event.It was connection. Momentum. Community.From the Saenger stage to the moments ...
01/22/2026

Serious Business 2026 wasn’t just an event.
It was connection. Momentum. Community.

From the Saenger stage to the moments beyond it, this weekend reminded us what’s possible when artists, leaders, and creatives come together with intention. Boundaries were pushed. Energy was unlocked. And the impact is still rippling.

And now — we want YOUR feedback.
Because you help shape what’s next.

Want to help make Serious Business 2027 the best yet?

Comment SURVEY and we’ll send you our attendee feedback form. See YOUR ideas come to life next year 💥

Some miss yoke chance! Ready to take your business seriously in 2027?Lock in the lowest ticket price at $550 before it’s...
01/19/2026

Some miss yoke chance!
Ready to take your business seriously in 2027?
Lock in the lowest ticket price at $550 before it’s gone.

January 16–18.
Show pricing ends January 21.

Comment SB and we’ll send you the link.

01/19/2026

Serious Business Day 1 ✔️

Yesterday was about grounding ourselves, leaning in, and setting the tone for the days ahead. Thank you to every attendee, speaker, and partner who made the first day so impactful.

Which breakout are you most excited for?

01/19/2026

Last night was everything ❤️‍🔥

Thank you to every artist, model, and guest who showed up and made the Elevate Hair Show at Serious Business unforgettable.

The energy, the creativity, the connection—this is why we do it. Elevate isn’t just a show. It’s a moment. And you made it remarkable.

Address

New Orleans, LA

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Conference Dates: January 20 - 21 PowerUp® is now Serious Business's® new technology breakout track.