Empathy

Empathy Transforming the way people plan for and navigate life’s toughest moments, one family at a time.

For the first time in history, women are on track to become the world's primary wealth inheritors — and it's reshaping t...
03/08/2026

For the first time in history, women are on track to become the world's primary wealth inheritors — and it's reshaping the future of money, power, and opportunity.

An estimated $124 trillion is expected to change hands globally in the coming decades, with women set to inherit nearly 70% of it. And yet, women are still largely left out of financial conversations.

Data from our upcoming research shows that women are 2–3x more likely than men to be unaware of or uninvolved in their family's financial and legacy plans. That's not just a gender gap. That's a systemic blind spot with real consequences for real families.

This International Women's Day is the perfect time for advisors, financial institutions, and workplace leaders to start addressing this gap. Not just for equity's sake, but because female affluence is the future — and ensuring women are part of the conversation is key to shaping it.

When women are part of financial conversations, the industry moves forward. Advisors, institutions, and employers all have a role to play in closing this gap — and in being ready for the clients and families of the future. When advisors and institutions create space for women and spouses to be part of the conversation, it makes a real difference when it matters most. And for employers — supporting employees means supporting their whole lives, including helping their families feel informed and prepared.

The workplace benefits landscape is at a crossroads.For decades, benefits were built on the assumption that work and lif...
02/24/2026

The workplace benefits landscape is at a crossroads.

For decades, benefits were built on the assumption that work and life are separate. Health insurance, retirement plans, and wellness perks were designed for predictable needs, not for the moments when life truly disrupts everything.

That assumption is collapsing.
Our research spans 4,000 employees and 1,500 employers across North America and the UK to understand how benefits are evolving and where they are falling short. What we found is a clear shift in expectations. Employees no longer view benefits as transactional. They expect employers to show up during life’s hardest yet often overlooked moments, including loss, serious illness, caregiving, and pregnancy loss.

Employers feel this too. Nearly 80% plan to increase benefits budgets in 2026, yet fewer than half believe their offerings actually meet employee needs. The result is a growing gap between investment and impact, with real consequences for retention, engagement, and trust.

One area stands out: bereavement and grief support.
95% of employees value it.
84% of employers plan to expand it.

Intent and need are aligned, but ex*****on often is not.

This is not just an HR challenge. It is a resilience challenge. Organizations that support people through life’s hardest moments do more than retain employees. They earn loyalty and build stronger teams.

This report explores what is changing, what is missing, and how employers can close the gap.
📊 Read the Workplace Benefits Report: https://empthy.co/46pLJEZ

02/18/2026

At any given moment, someone’s life is changing, in a way they didn’t choose.

Some are grieving the loss of a person they love.
Some are learning what it means to live with a disability or chronic illness.
Some are stepping into the role of caregiver.
And others are trying to plan ahead, hashing through the complex discussions and decisions that come with preparing for the hard moments.

We started Empathy around the universal challenge and truth of loss: grief is made harder by logistics, and logistics are made harder by grief. But what was missing was a universal solution. One that blends modern technology with real human guidance to bring clarity and structure when people need it most. So we built our first product, Loss Support, to do exactly that.

Since then, we’ve expanded our platform to support people through more of life’s most consequential moments, where emotional and practical burdens intersect. By working with financial institutions and partners across insurance, wealth, and workplace benefits, we’re there for more families, increasing access and deepening impact in even more moments of truth.

As we grow across geographies, products, and partners, our north star remains the same: to build a more resilient society, one hard moment at a time; one where people aren’t pushed to move on, but have the support and strength to move forward.

We’re just getting started. And today, we’re sharing how it all began and where we're headed next: https://empthy.co/4ruqdr2

02/13/2026

Advisors have a unique opportunity to build generational loyalty by supporting their clients through more than just transactions. And Andres Mazabel, Head of Estate Planning Solutions at Empathy, is here to tell you how.

We are just 1 week away from our Great Wealth Transfer Webinar! Register here: https://empthy.co/3YT76dy

Don't miss this conversation on February 19th, featuring Andres Mazabel, Head of Estate Planning Solutions, and Silvia G...
02/06/2026

Don't miss this conversation on February 19th, featuring Andres Mazabel, Head of Estate Planning Solutions, and Silvia Gianni, Senior Director of Insurance and Wealth Solutions at Empathy, on the Great Wealth Transfer.

We’ll explore what this shift means for individuals, advisors, and families, and offer practical guidance on how to prepare with confidence.

Secure your spot: https://empthy.co/3YT76dy

02/04/2026

At any given moment, someone on your team may be receiving the hardest phone call of their life. The death of a loved one brings both emotional and practical overwhelm — and it doesn’t pause at 5 p.m.

As a leader, supporting your people means caring for their whole selves, not just their work hours. Providing resources, flexibility, and genuine empathy builds trust, loyalty, and resilience, and ultimately strengthens your team’s ability to show up, both mentally and physically.

Explore mindfulness tips and resources in the Empathy app from our expert Eve Lewis — tools that can help your team process difficult moments and build resilience.

02/03/2026

You may be hearing a lot of conversations about the Great Wealth Transfer and wondering what it actually has to do with you. The answer is simple: when this much wealth changes hands, families are navigating far more than financial decisions. They are also facing complex emotional and legal realities.

Without proper planning, assets can be lost, family conflict can arise, and legacies may not reach the people or causes that matter most.

Join our webinar on February 19 moderated by Gianni, Senior Director of Insurance and Wealth Solutions at Empathy, to learn how to prepare yourself or the people you support for what’s ahead. Register now: https://empthy.co/3YT76dy

As trillions of dollars change hands, the Great Wealth Transfer is reshaping more than financial outcomes. 📈 New insight...
01/22/2026

As trillions of dollars change hands, the Great Wealth Transfer is reshaping more than financial outcomes.

📈 New insights from Empathy’s upcoming research reveals how emotional decision-making and overlooked moments of vulnerability shape real outcomes for families, and the advisors and institutions that support them.

Join us on February 19th, at 12PM ET for this data-backed conversation to understand why this moment matters, the role you play, and how to be better prepared.

Don't miss it: https://empthy.co/3YT76dy

01/15/2026

Pause for a mindful moment with our Mindfulness Expert, Eve Lewis.

The start of a new year can carry ambition and change, alongside overwhelm and the desire to “do it all.” Let this be a gentle reminder to reconnect with the present moment.

Explore Eve’s meditations, audio guides and mindful practices across Empathy Loss Support.

In a year defined by constant change, one belief guided our work: support shouldn’t be optional in life’s hardest moment...
12/30/2025

In a year defined by constant change, one belief guided our work: support shouldn’t be optional in life’s hardest moments, it should be built in.

2025 was about expanding that belief into action, reaching more people, more partners, and more critical moments around the world.

These milestones tell part of the story. The rest is written by the people we serve, and the teams and partners who make this work possible.

Thank you for being part of the journey.
2026, we're ready for you.

Read more from our Co-Founder & CEO, Ron Gura, on what we built in 2025, and where we’re headed: https://empthy.co/4q2NEqO

12/17/2025

A few words from Eve Lewis, Empathy’s Mindfulness Expert, on how she used meditation to navigate the loss of her parents. She reflects on impermanence, one of mindfulness’s core teachings, and the reminder that nothing stays the same forever.

What teachings or practices have helped you through your hardest moments? We'd love to hear from you💛

12/11/2025

Today marks a major milestone for Empathy: our official expansion to the United Kingdom!

As we bring our mission to support families through one of life’s hardest yet often overlooked moments to a new region, we’re also releasing The Cost of Loss: The UK’s Bereavement Burden, our latest research report.

The need for better support has never been more evident, and the data proves it:
🇬🇧 1 in 3 people who navigated a life insurance claim after a loss felt undersupported, rising to 46% of Gen Z.
🇬🇧 48% of bereaved employees would consider leaving their job without adequate support, rising to 74% of Gen Z.
🇬🇧 57% would choose one insurer over another based on the bereavement support offered.

For insurers and employers, this represents a powerful opportunity: to support people at their most vulnerable while strengthening relationships, improving retention, and building lasting business growth. We’ve seen this time and again in North America, and the UK data reinforces the same need—and the same potential.

Our goal remains the same: to help families access true support when they need it most, while strengthening the systems they rely on.

Learn why Empathy is expanding to the UK and explore The Cost of Loss: The UK’s Bereavement Burden: https://empthy.co/3Mv3UBY

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