Wicked Iron Strength

02/12/2026

Most people don’t struggle because they “don’t want it badly enough.”

They struggle because of the story they have in their head. (especially when things get hard or go differently than planned or expected).

One missed workout becomes:�“See? I can’t stick to anything.”

One stressful week becomes:�“I know what to do… but I can’t get myself to do it.”

And that narrative?�It doesn’t just live in your head.
It drives everything…

how you feel, what choices you make, and who you think of yourself as.
�It becomes the reason you stop or feel like you can’t even start… even when you care deeply.

Most people don’t need more discipline.�Most people don’t need more pressure.�Most people don’t need another restart, highly structured plan, or intense challenge.

Most people need a new lens… a new narrative.

Learning what narratives you been operating with and how to rewrite them is one of the most powerful skills you can build — for fitness, nutrition, and life.

I made a free resource to help you do just this.
Comment NARRATIVE and I (not a robot) will send it to you.

Let’s do cool s**t, shall we?

11/06/2025

Because cool s**t doesn’t happen in your comfort zone.

When it’s darker, colder, and your motivation dips - that’s where this challenge steps in to support you!

From Nov 10- Feb 28, we’re getting the f*ck outside and moving every day. No rules. No all-or-nothing. Just purposeful movement, mindset shifts, and momentum.

This isn’t just a challenge- it’s built with psychology and deep empowering change and your success in mind. Don’t over think this… join the many others who took a chance and ended up seeing what cool s**t is possible.

10/31/2025

Ethyl’s advice so you can party like you have a new hip (without feeling guilty or like 💩 later):

👵🏼 Don’t hoard your calories. Not eating all day because you’re going to be around fun food and drink later isn’t the strategy you think it is. It leads to feeling out of control. Eating throughout your day (prioritizing protein and fiber) will help you be able to be more intentional.
👵🏼 Start with water. Drink water between alcoholic drinks if you’re partaking. Bring fun NA and lower calorie drinks to have as options too. Also, Jello shots sound fun but probably won’t end well 😬.
👵🏼 Make a plate and make a sure that if you’re eating, you’re sitting. Slow down and enjoy that food. Stop when you start to feel full.
👵🏼Think about how you want to feel after your event. Think about what memories you want to have and what’s really important. Let that guide your behaviors.
👵🏼Do what’s best for YOU. Don’t let others sway you if that leads you to not supporting yourself in what you know is aligned.
👵🏼 If s**t happens or doesn’t go as planned. Avoid pressing the F it button- think about what you can do and how you can deviate better.
👵🏼 It’s one day. That doesn’t mean go balls to the wall and start over tomorrow. Work this special day into your life and have it be part of your journey.

Have fun. Dance. Take pictures. Make memories. Reflect later. Move on as someone who had fun and has more skills and experience.

08/06/2025

Hi!

08/06/2025

08/06/2025

♥️💪

06/27/2025

The work we do inside is more than hitting macros, crushing workouts, and changing your body composition…

The work we do goes DEEP, is empower AF, and creates lasting change from the inside out.

06/19/2025

Your body isn’t working against you - it’s been trying to give you insider information this whole time.

(We’ve just been so wired to ignore that information)

Growth zone intel helps you expand what’s possible. Feedback and signals keep you in the game long-term (because they help you get better, gain confidence, and build the skills needed for long term success). Both are essential parts of becoming unstoppable.

The goal isn’t to avoid all discomfort (we know discomfort is necessary for growth) - it’s to develop the wisdom to understand what your body is communicating so you can make moves from a place of strength, not fear.

There are no failures in this game, only data collection, applications, and adaptations.

Most people ignore their body’s intel and wonder why they keep hitting the same walls. You’re about to be different.

This week, listen to your body like the intelligent system it is. Trust yourself as you’re in the process. Collect the data. Make the adjustments. Do cool s**t.

06/09/2025

You can be rigid like an oak who looks powerful and strong in and is in ideal situations but breaks when pressure is applied or less than ideal weather rolls through

OR

You can be a willow who takes up space, bends while standing its ground when less than ideal weather comes or pressure is applied, and grows through it all

COGNITIVE FLEXIBILITY is one of the most incredible tools and skills to use.

The coolest s**t happens when it’s used- because the coolest s**t happens in the gray area (not the black or the white). Pivoting without giving in or giving up is where real strength, confidence, and self trust are developed.

05/14/2025

Talk about cool s**t…

05/10/2025

The more you’re aware of, the more cool s**t you can do

04/27/2025

Idk about you but I have this saved as a reminder for whenever I feel like this because it couldn’t be more true—

Throwing around weights WILL change your outlook on life.

Throwing around weights WILL make you feel SOOOOOOO much better.

Throwing around weights is fugging magic.

Those hard times will happen, it’s pretty much a guarantee. Moving through those hard times while building resilience, confidence, and trust that you not only can do hard things but grow and get better through it is the coolest s**t.

♥️💪