03/16/2026
How does the developing brain influence decision-making around risk and reward?
During Brain Awareness Week, we’re highlighting what neuroscience tells us about gambling and youth development. Research shows that adolescents experience heightened reward sensitivity while the areas responsible for impulse control and long-term planning are still maturing.
Understanding how the brain responds to uncertainty and reinforcement helps shift the conversation from willpower to awareness.
Early awareness supports prevention. And prevention supports healthier outcomes.
Read our latest blog to learn more:
https://www.evergreencpg.org/news/understanding-the-brain-why-early-awareness-matters-for-youth-and-gambling/
If you have questions about gambling behaviors for yourself or someone you care about, call, text, or chat with our free and confidential 24/7 Helpline at 1-800-547-6133, or visit evergreencpg.org.