The Better You Institute, LLC Counseling & Therapy in Philadelphia

11/22/2025

We’re hiring a Fractional CMO…

Because it turns out we can’t trauma-process our way into a functioning marketing department. Who knew?

At The Better You Institute, we help humans heal—deeply.

Like… “my therapist changed my life” deeply.

We’re talking attachment wounds, generational patterns, intimacy blocks, and emotional bottling.

And now we need someone who can help people actually find us so we can do what we do best.

So, if you’re the kind of marketing leader who loves autonomy, is allergic to micromanagement, and thrives on taking initiative and building beautiful, scalable systems from scratch… keep reading.

We're not looking for a task master! We’re looking for someone who owns the entire marketing universe like it’s their baby, from visionary to integrator.

💼 The Job:

We need a Fractional CMO (10 hrs/week) who can:

✨ Build the marketing engine (SEO, funnels, CRM, ads, systems—all of it)

✨ Implement the plan you create (not just pitch ideas and disappear)

✨ Make GHL sing

✨ Help us rank on Google without sacrificing ethics

✨ Run ads that don’t feel like a used-car commercial

✨ Turn “just checking you out” leads into actual paying clients

✨ Strategize like a CMO, execute like a Marketing Manager, and communicate like a grown adult

✨ And yes… close the loop. Every time.

Who You Are:

This role is perfect for someone who is:

✨A self-led human with initiative for days

✨Comfortable setting up entire systems without supervision

✨Actually understands SEO (and isn’t scared of technical terms)

✨Passionate about ethical mental health marketing

✨Able to build automations that don’t break every 5 minutes

✨Thrives with autonomy but collaborates beautifully

✨Data-driven but also intuitive enough to get the heart-healing work we do

✨The opposite of chaos (we’ve had enough of that, thanks)

You’ll fit right in if you like working with people who are thoughtful, driven, never dull, and occasionally think they have 36 hours in a day but very clearly do not.

Bonus points if you’ve ever worked in mental health, wellness, or a mission-driven business where you cared about more than just CTR.

Posted 6:13:14 AM. Fractional Chief Marketing Officer (CMO) — 10 hrs/weekHybrid Remote | Independent ContractorThe…See this and similar jobs on LinkedIn.

10/24/2025

09/29/2025

Your feelings matter, but they don’t always tell the full story.

For example, anxiety might say, “I’m in danger,” when you’re actually safe. Shame might say, “I’m unworthy,” when you’re deeply valuable.

Therapy teaches you to pause, notice, question, and regulate feelings rather than letting them run the show.

To get started visit thebetteryouinstitute.com 😊

09/26/2025

A calming environment can help regulate your nervous system before words even begin. 💙

Whether you’re working through trauma, anxiety, or relationship challenges, we want you to feel at home here.

Book an appointment at thebetteryouinstitute.com!

09/24/2025

Therapy helps you dig beneath the surface.

Why do certain patterns keep showing up in relationships? Why does anxiety feel so heavy? Why do we react the way we do?

Together, we can explore the “why” so you can move toward lasting change.

Get started at thebetteryouinstitute.com. ✨

09/22/2025

Chandler sees therapy like a story. 📚

Every chapter you’ve lived shapes the one you’re in now, but that doesn’t mean you can’t write something new.

Chandler is EMDR trained and especially passionate about creating safe, affirming spaces for LGBTQ+ and POC clients, people whose stories haven’t always been heard. Whether you’re a teen figuring things out, or an adult ready to break old patterns, Chandler will meet you with compassion and flexibility.

Learn more about Chandler: https://thebetteryouinstitute.com/team/chandler-donny-m-ed/

09/19/2025

We’re so grateful when colleagues and clients share kind words about their experience with us.

At The Better You Institute, we specialize in areas like s*x therapy, relationships, trauma, and life transitions, but at the heart of it all is connection. Feeling safe, heard, and understood is what makes therapy powerful.

Start your journey at thebetteryouinstitute.com. 😊

09/17/2025

Therapy looks different for everyone. For some, it’s weekly EMDR sessions to process trauma. For others, it’s couples therapy to get better at communication and rebuild connection. For many, it’s simply having one place where their story can be heard without judgment and given the tools to move forward.

✨ Pro tip: You don’t need to know exactly what you want to “work on.” Your therapist will help uncover patterns that keep you stuck and give you a clear path forward.

Get started at thebetteryouinstitute.com!

09/15/2025

Almost every client admits that the idea of therapy feels scarier than the reality.

Here’s why:
Worried about silence? Your therapist gently guides the conversation. Tears? They’re welcomed, not judged. Awkwardness? That often fades after the first 10 minutes.

The biggest surprise is how relieving it feels to finally say the things you’ve been carrying alone.

Get started at thebetteryouinstitute.com 😊