Essential Esthetics by Zoey

Essential Esthetics by Zoey THE Best Brazilian Wax 💣 in Pocatello Idaho. In 2009, I started working in a spa environment. Welcome! Breathe ~ Let Go ~ Relax

What blossomed from that experience was a passion to share a positive touch and help others' achieve beautiful, glowing skin. Join me on my journey to change not only your skin, but what's underneath it as well.

Here it is! Out of the 109 reels I’ve created in 2025… these are your top 3!! #3 - What are you training for? 💪 #2 - Pre...
12/31/2025

Here it is! Out of the 109 reels I’ve created in 2025… these are your top 3!!

#3 - What are you training for? 💪

#2 - Pre bridal appointment 💍

… and drumroll please 🥁

#1 - The infamous rainbow 12 layer jello! 🌈

Enjoy!

12/31/2025

Too many great memories in 2025!

In addition to a great year at the spa, I also enjoyed watching my favorite softball player, celebrate her graduation and wedding, attend an esthetics retreat in Washington and much more.

I’m feeling hopeful and happy for the future. Are you ready?!

12/30/2025

2025!!! Wow!!! 👀

For everyone wondering, yes. This was an absolute record breaking year!

164 New Clients
287 Facials
1,398 Brazilian Waxes 😱
1,768 Total Clients Visits

Thank you! Thank you! 😆

See you in 2026!

Even if 2025 didn’t go exactly like you planned, let me cheer for your successes!!!What 2025 looked like—->⚪️ Created 10...
12/27/2025

Even if 2025 didn’t go exactly like you planned, let me cheer for your successes!!!

What 2025 looked like—->
⚪️ Created 107 IG reels
⚪️ 16% increase in Brazilian Waxing
⚪️ Increased Google Reviews to 368
⚪️ Received 5 Facials
… along with reading more, attending the temple and being present for so many amazing family events, like my youngest getting married!!!

So what does 2026 have in store?

My goals —->
⚪️ 156 IG Reels + 365 new followers 📲
⚪️ Work on automating systems but personalizing and feeling client connections 🤝
⚪️ Increase to 430 Google Reviews ⭐️⭐️⭐️⭐️⭐️
⚪️ Receive 2 Facials every Quarter (Total 8!) 💆‍♀️
⚪️ Read 3 books a month + 4 Personal Development books 📚
⚪️ Exercise 3 times a week 🏃‍♀️
⚪️ Start therapy 😊

I’m shooting for the moon, but also feel like these are also achievable!

What goal are you most excited about for 2026?

12/23/2025

Ahhhh! I love planning a new year!

I have lots of ideas 💡
BUT, what I would love more than ANYTHING is to hear yours!

Comment below or email me ⤵️
What would you like to see at Essential Esthetics by Zoey next year?!

As always, you know it’s going to be absolutely EPIC! Stay tuned!

As we wrap up 2025, I’m reflecting on what an amazing year! Full of blessings ✔️Wins worth celebrating ✔️Lessons worth r...
12/22/2025

As we wrap up 2025, I’m reflecting on what an amazing year!

Full of blessings ✔️
Wins worth celebrating ✔️
Lessons worth remembering ✔️

Thank you to every client who supported and trusted me to make your appointments special! This means the world to me … and I want you to know that I hold so much gratitude for YOU! 🫶

I’m excited for the future and what’s ahead of us! See you in 2026!

PS - Open spa hours ⤵️
Tomorrow, Dec 23rd
Monday, Dec 29th
Tuesday, Dec 30th

12/01/2025

Are you like this client?!

Doing all the no-no’s (including s*x within 24 hours)
… and none of the do’s!

There’s always something to learn!

Let’s get rid of ingrowns once and for all! Come experience the smoothest wax possible!

Behind every small business is a human showing up every day … with passion, purpose and a whole lotta heart! Over 9 year...
11/30/2025

Behind every small business is a human showing up every day … with passion, purpose and a whole lotta heart!

Over 9 years ago, this business was created with ONE PURPOSE… to help women feel confident in their own skin.

My goal was to raise the bar in creating self care experiences at each and every visit. To continue learning every year. To add in new modalities and better techniques.

THANK YOU for choosing personal service, genuine care, and local love this holiday season! 🎄

Experience the difference! Support small!

11/25/2025

It’s totally normal!

All of the things that you may be embarrassed about are totally normal!!

My goal at Essential Esthetics by Zoey is to make you feel comfortable and confident at your appointment!

Do you have additional questions? Message or text me! I have here to answer!!!

Address

707 N 7th Avenue Suite A
Pocatello, ID
83201

Opening Hours

Monday 9am - 5:30pm
Tuesday 9am - 5:30pm
Wednesday 9am - 5:30pm
Thursday 9am - 5:30pm
Friday 9am - 5:30pm

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