Jessica Royal, LMSW

12/24/2025

12/17/2025

The ICK is spreading like wildfire in SLC lately! 🤒🤧

Please adhere to these guidelines to keep family, friends, providers and yourself healthy! 😷

12/11/2025

The office is CLOSED today 12/12/2025

12/04/2025

❄️ Need a Warm Place to Stay? Warming Centers Are Open! ❄️
As temperatures drop, local warming centers are available to anyone who needs a safe, warm place to stay. If you or someone you know is without heat, please don’t hesitate to use these community resources.
✔️ No cost
✔️ All are welcome
✔️ Warm space, rest, and support

Visit our website for updated list -

Warming Center not listed, please email slcpublichealthsharedmailbox@stlawco.gov with details.

12/03/2025

📣 Attention New Clients 📣

Please remember to check emails! I’ve sent out a lot of Welcome Emails to my waitlist submissions!

Thank you! 🙏🏼

12/02/2025

Friendly Reminder 🤍

11/27/2025

Warmest Thanksgiving wishes from Jessica and Family at Serenity Counseling of Potsdam 🧡

11/27/2025

In St. Lawrence County, the mental health crisis is no secret. The needs are great, the waitlists are long, and far too many individuals are left struggling without timely support. Yet even with these well-known challenges, the system often focuses more on monetary metrics and public image than on the frontline work being done by providers who are stretched thin trying to meet the community’s needs.

When attention shifts away from quality and toward quantity, the impact is real: services become rushed, burnout rises, and the outcomes for patients decline. The people who are already vulnerable end up receiving fragmented care instead of the comprehensive support they deserve.

For anyone who knows me, it’s no secret that I don’t go along with the majority simply for the sake of fitting in. I speak up when something is wrong, even when it’s uncomfortable, even when it sets me apart. I’ve always believed that if my morals, values, and conscience are clear, then I will accept whatever comes with standing firmly in what I know is right.

I have never been afraid to call out practices that are unethical or potentially harmful—especially when they impact the people we are supposed to protect. My voice may not always align with the mainstream, but it will always align with integrity. And I will always choose the path that prioritizes human wellbeing over convenience, popularity, or profit.

That is why I chose to build my private practice. I wanted to return to the heart of this work—to provide care that is intentional, ethical, and genuinely centered on each person’s healing. I am doing my best to bring quality back into the forefront of mental health services in this county, in the best way I know how: by showing up as a dedicated, passionate provider who refuses to let standards slip in the name of numbers.

In a community facing such significant mental health struggles, quality is not optional—it is essential. And I am committed to doing my part to make sure it remains the priority.

11/26/2025

A little life update ✨

Things have been quite busy and certainly unpredictable this past month. As a professional, the guilt of having to put personal duties before professional has never been easy for me.

I haven’t been on my top game lately. Most of you have an idea what’s been happening with my father- and for that- I thank you, deeply, for understanding. Having to take a step back and slow down reminds me of how fragile time is.

With this being said- I’m happy to say that for the most part we are stable and progressing slowly with Dads health, so I will be returning to the office and hopefully gaining back a normal routine again!

I look forward to seeing ALL of you back again.

Warm Regards,
Jessica

11/14/2025

Good Evening!

I am planning to be back in the office the first week in December!

I am catching up on reschedules and will be looking to my waitlist soon! If you are on the waitlist- you may find my intake forms at the bottom of my webpage to prepare for your first scheduled appointment!

Thank you all so graciously for the kindness, patience and understanding while I navigate this process.

-Jessica ❤️