Onward Counseling

28/03/2026

We’re trained to focus on the negative…to be deficit-focused. To pay close attention to what we don’t like, what we wish were different, how difficult the day was, what we long to have…

But all that does is teach our brains that cherry picking the negative is more important than finding the good. Spotting the glimmers, enjoying what’s in front of us, pausing in the small moments, finding the peace at the end of a long day? Those things become harder to do, and harder to find. The good becomes muted…even transparent maybe. Life starts to feel so different when we intentionally start training ourselves to do the dang thing (life) differently. 🖤

24/03/2026

Wish you were here… like, actually here 👀✨

Because our community needs your magic 🪄
(and honestly, we saved you a spot)

We’re growing — like big time. Our biggest expansion yet, and we’re on the hunt for a licensed clinician who’s ready to do meaningful work without the burnout vibes.

Think:
🌾Fully furnished, turn key office that is suited to your vibe.
✌🏻Brand new spa-like space (yes, it’s as dreamy as it sounds)
📅 Make-your-own schedule (your life, your rules, our support*)
🤝 A collaborative, fun team that feels like home
⚖️ Work as much or as little as you want

Come build your practice your way, with a team that gets it.

We wish you were here… but like… you could be 😉

DM us or email us:
Brogan@onwardcounselingrochester.com // megan@onwardcounselingrochester.com //

COME SIT WITH US ALREADY🤍

16/03/2026

We’re not avoiding our problems… just moving them to a more relaxing & inspired location 🧘‍♀️✨

Same healing energy, just a little more Onward-y & better parking 💆‍♀️ Just kidding 👉🏼the whole space is gonna make you want to pull “two-a-week” sessions.

Your nervous system called — it prefers the new address 📍

Coming June 2026🤍

06/03/2026

NEW SPACE LOADING…
Watching our dream turn into walls, windows, and soon: a place to hold stories, healing, courage & growth. 🌱✨

We can’t wait to sit with you here 🤍

05/03/2026

Sometimes (and more often than not), therapy doesn’t look ‘textbook’ - sometimes it looks like:

🫧 sharing a personal story so a client feels less alone

🫧 sitting on the floor, playing games, maybe even sharing a snack with our child age clients

🫧 showing up in comfy clothes so the space feels more cozy than clinical

🫧 matching a client’s language to help them feel understood

🫧 hugging a client who needs it

🫧 tearing up during a hard (or happy) moment

Because sometimes the most healing thing in the room is simply being human 🤍🌱

02/03/2026

Dropping in to introduce MELANIE!

And now we’re wondering if every Monday should be 🤔✨

Therapist by training - human first, always. She believes in creating a safe space by truly meeting people where they’re at - no judgment, no pressure, just real connection and growth 🤍

❕Go to karaoke song: Don’t Stop Believin’ (because we’re all holding onto that feelin’ 🥹)

❕Forever fan of Criminal Minds & Supernatural

❕Hidden talent: video games. Not so secret struggle: time management.

❕Fuel of choice: iced matcha 🍵

Melanie told us she’s excited to grow alongside the supportive Onward community, while continuing to walk alongside & hold space for people on their healing journeys — and to that we say: DITTO!

Welcome, Melanie! We’re so lucky to have you on the Onward team 🫶🏼🌱

20/02/2026

Spoiler alert! You’re exactly where you need to be — even if that place is on the couch, in your sweats, sweet treat in hand. ✨

Do things that feel like YOU (at your own pace) this weekend. We’ll be doing the same 🤍

30/01/2026

INTRODUCING ABBY ELSENPETER 👋🏼🤍

One of our newest providers — Abby works primarily with kids and loves bringing therapy to life through games, crafts, and even outdoor walks whenever possible. She’s always had a big heart for teaching (s/o to her mom 🫶🏽) and is obsessed with —

❕snowy, winter wonderland kind of days
❕but prefers an easy going summer wardrobe
❕the 😂 emoji (basically her signature)

Therapist by day, Swiftie by night — quotes Brooklyn 99 more than she should, is secretly very good at math (even if she still occasionally needs to count on her fingers), + finds peace in color coded calendars and a well organized space.

Equal parts energy, empathy, and emotional support ☁️🫖

Most of all — Abby loves being a part of a supportive team. Sharing the hard stuff, celebrating the wins, and growing alongside amazing clinicians who inspire her to be better everyday.

We’re lucky to have you, Abby!

22/01/2026

The Onward team is growing — guided by our same values of care & connection for our clients 🤍🌱

Cue the happy dance — we’ve added FIVE new providers to our team, all with so much heart & skill, ready to walk alongside our clients. Stay tuned as we introduce them one by one ✨

There’s still room for more! If you’re interested in JOINING OUR SQUAD, email your resume to — @onwardcounselingrochester.com // megan@onwardcounselingrochester.com ✉️👋🏼

21/01/2026

FIVE YEARS OF ONWARD 🥳✨

Onward has been our passion project — where inspiration, hard work, dedication, along with a hint of serendipity has grown into FIVE YEARS of compassionate care, meaningful healing and an effervescent DREAM.

And honestly — everyday feels like a (birthday) party around here. We celebrate the wins (big or small), the quiet breakthroughs, ‘glimmers’ AND we simply celebrate each other 🫶

None of this would be possible without our extraordinary squad of providers. Truly — if you could see even a glimpse of the healing that takes place at Onward every single day, it would take your breath away.

To our clients, our community and everyone who has supported, cheered us on, and trusted us along the way — thank you for helping us launch ONWARD. We’re just getting started 🤍🌱

12/12/2025

05/12/2025

✨WE’RE HIRING! ✨
As Onward’s new home develops & our wait list continues to overflow, we’re looking for fully licensed clinicians to join our squad!

At Onward Counseling, we offer:
✖️Full autonomy in your schedule and clinical approach
✖️Tons of support from a collaborative, encouraging, & rad team
✖️Meaningful connection & loads of fun with peers who genuinely love this work
✖️Competitive pay that honors your expertise
✖️An ability to achieve a level of work/life balance that feels like a dream come true (clinician testimonial👌🏼)

We’re passionate about creating a space where clinicians feel valued, trusted, and inspired—and we can’t wait to welcome someone who shares that heart.

📩 Apply today: brogan@onwardcounselingrochester.com
megan@onwardcounselingrochester.com

Come sit with us!