WATTPoultry

WATTPoultry WATTPoultry is the animal agriculture resource for the global poultry, and feed industries. www.wat

WATT Global Media's poultry information channels deliver relevant and timely information to industry professionals across the entire poultry supply chain – from farm to table. Our poultry publications include, WATTPoultry USA, Poultry International, Egg Industry and Industria Avicola. Our feed information channels cover the latest developments in feed, grain markets, management strategies, nutriti

on and regulation. Feed International and Feed Management focus on helping manufacturers become more competitive in the world market. Pig International magazine covers nutrition, animal health issues, feed procurement, and how pork producers can be profitable in the world pork market.

Despite the recent logistical challenges of transportation to and through the Middle East, Brazil continues to expand it...
04/20/2026

Despite the recent logistical challenges of transportation to and through the Middle East, Brazil continues to expand its shipments above last year’s levels.

The World Organisation for Animal Health reports Germany has had six new flock infections, while Spain and Poland each h...
04/20/2026

The World Organisation for Animal Health reports Germany has had six new flock infections, while Spain and Poland each have two more flocks struck.

Hinda Mitchell, the president and founder, Inspire, and Elizabeth Doughman, editor, WATT PoultryUSA and Poultry Future, ...
04/20/2026

Hinda Mitchell, the president and founder, Inspire, and Elizabeth Doughman, editor, WATT PoultryUSA and Poultry Future, discuss how new dietary trends provide chicken marketers with new opportunities to connect with consumers.

Explore the intersection of protein-first eating, clean-label preferences, and GLP-1 popularity. See how chicken brands can capitalize on the growing high-protein market opportunity.

With feed intake under pressure, supporting gut function and nutrient utilization can help to maintain broiler performan...
04/17/2026

With feed intake under pressure, supporting gut function and nutrient utilization can help to maintain broiler performance.

Market dynamics, including the avian influenza situation, might prevent the chain from sourcing 100% cage-free eggs this...
04/17/2026

Market dynamics, including the avian influenza situation, might prevent the chain from sourcing 100% cage-free eggs this year.

Billy Hackett, director of the specialty product division, Arkion Life Sciences, and Elizabeth Doughman, editor, WATT Po...
04/17/2026

Billy Hackett, director of the specialty product division, Arkion Life Sciences, and Elizabeth Doughman, editor, WATT PoultryUSA and Poultry Future, break down why managing the outside of the barn is just as important as what happens inside when it comes to disease control.

Wild birds cause 80% of HPAI outbreaks. Explore practical biosecurity steps, bird repellent solutions, and proven methods to protect your poultry operation from disease threats.

The two-tier structure can help egg producers meet varying house requirements and support natural hen behavior.
04/16/2026

The two-tier structure can help egg producers meet varying house requirements and support natural hen behavior.

Just a handful of new HPAI outbreaks involving European commercial poultry have been recorded over the past two weeks.
04/16/2026

Just a handful of new HPAI outbreaks involving European commercial poultry have been recorded over the past two weeks.

Digitally connecting production and plant operations can improve efficiency and save money.
04/16/2026

Digitally connecting production and plant operations can improve efficiency and save money.

Real-time farm data reshapes poultry operations with instant insights. See how integrating farm and processing data improves planning, performance, and profitability.

Latvian producer plans major facility expansion in Alūksne and Preiļi to complete cage-free transition, become first in ...
04/15/2026

Latvian producer plans major facility expansion in Alūksne and Preiļi to complete cage-free transition, become first in the Baltics to achieve the milestone.

Stop losing productivity to parasites — learn why prevention beats treatment every single time
04/15/2026

Stop losing productivity to parasites — learn why prevention beats treatment every single time

Learn effective control strategies for external parasites in commercial poultry. Discover integrated management approaches, chemical treatments, and alternative solutions to protect flock health.

The disease is endemic in commercial facilities, with lasting economic and production consequences.
04/15/2026

The disease is endemic in commercial facilities, with lasting economic and production consequences.

Learn 6 essential facts about coccidiosis in poultry, from prevention strategies to drug resistance. Expert insights help producers protect flocks and maximize profitability.

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