12/03/2025
Neuroscience shows that when we’re flooded with endless information, such as 20+ faces in a day, opinions, products, lessons, our amygdala (the brain’s threat detector) works overtime.
This constant activation raises cortisol, increases anxiety and keeps our nervous system in a low-level “fight or flight” state.
And the truth is, humans weren’t built for the nonstop content cycle.
Our brains are wired for small amounts of gradual information, not loads of content within minutes.
So feeling anxious isn’t personal weakness… it’s a biological response to too much input.
If the scroll leaves you feeling on edge, that’s your brain saying:
“Too much. I need a break.”
Listening to it is not avoidance, it’s neurological self-care.