Ethos Plastic Surgery

Ethos Plastic Surgery Thank you! Welcome to Ethos Plastic Surgery, a high-tough, boutique cosmetic surgery practice in the heart of San Francisco.

High-touch, boutique cosmetic surgery practice located in the heart of San Francisco

For more information or questions, please contact our instagram . Our philosophy is to create an experience and expression of soft, gentle beauty - through a soft touch, a gentle approach, and a beauty that radiates from the inside out. Come experience unparalleled care from a Harvard-trained aesthetic plastic surgeon with gifted hands, a sincere devotion to patients, and an eye for elegant, natural results. Our signature Bay Area look features a unique blend of sophistication and refinement that is seen in every detail. Dr. Ginger Xu, the founder of Ethos Plastic Surgery, completed her education and training at the top institutions in the country. In addition to her stellar academic background, she is a perfectionist with technical finesse, a keen eye for aesthetics, and a genuine warmth for her patients. Dr. Xu's educational background includes:

- Stanford University, B.S. 2004
- NYU School of Medicine, M.D. 2008
- UCSF Medical Center, Plastic and Reconstructive Surgery Residency 2015
- Harvard BIDCM, Aesthetic Plastic Surgery Fellowship 2016
- Board Certified by the American Board of Plastic Surgery 2017

02/02/2026

How soon will I see results from submental liposuction?

Many patients see great results right away and are excited by what they see at their one week follow up.

Swelling can fluctuate during the two to six week healing phase as inflammation settles. Your neck and jawline will continue to refine over time with final results becoming visible around six to twelve months.

If you are curious whether submental liposuction is right for you, schedule a consultation to receive a personalized evaluation and treatment plan.

To schedule a consultation with Dr. Xu or for more information, please DM or call our office at (415) 504-1124.

sfplasticsurgery sanfrancisco

01/27/2026

Can submental lipo be combined with other procedures?
Yes—sometimes. Treatments like a facelift or skin tightening can be added, depending on your anatomy and your neck. Many patients are very happy with lipo alone and don’t need anything extra!

Come in for a consultation and we’ll help you land on the right procedure—or combination of procedures—for your goals.

‏To schedule a consultation with Dr. Xu or for more information, please DM or call our office at (415) 504-1124.

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01/23/2026

Not sure which facial rejuvenation option is right for you? Facelifts and fat transfers address different signs of aging and can be used together to create natural, balanced results ✨

Fat transfer restores lost volume using your own fat to soften hollows.
A facelift lifts deeper structures, tightens support, and removes excess skin for a more defined look.

The right approach depends on your anatomy and goals. At Ethos Plastic Surgery, every procedure is customized, and we’d love to meet with you for a consultation to create a surgical plan tailored to you 🤍

To schedule a consultation with Dr. Xu or for more information, please DM or call our office at (415) 504-1124.

01/15/2026

We’re excited to announce the launch of the GX Collection—a holistic recovery program designed by Dr. Xu, soon to be available to our patients and anyone seeking a more supported, whole-self healing experience.

This curated collection of science-backed products and resources includes aromatherapy, lymphatic massage, nutrition, strength training, and sound healing—all intentionally designed with your recovery in mind.
Stay tuned for more.✨

To schedule a consultation with Dr. Xu or for more information, please DM or call our office at (415) 504-1124.

01/13/2026

Who is the ideal candidate for submental lipo?

In this video, Dr. Xu explains that the ideal candidate has pinchable fat under the chin with minimal to no loose skin. Submental liposuction targets stubborn fullness along the chin and neck to sculpt a more defined jawline and enhance the neck’s natural contours. ✨

To schedule a consultation with Dr. Xu or for more information, please DM or call our office at (415) 504-1124.

01/05/2026

Guys want to look and feel good, too. ✨

Plastic surgery isn’t just for women… These procedures can help transform anyone’s confidence, and many men have experienced the benefits of facial rejuvenation and body contouring procedures!

Learn more about the most popular procedures among men when you check out Dr. Xu’s latest video above. 🤍

*To schedule a consultation with Dr. Xu or for more information, please send us a DM or call our office at (415) 504-1124

01/05/2026

One of the most common misconceptions about plastic surgery is..

That it will leave every patient with exaggerated or “fake-looking” results.

By offering smaller breast implants, supported facelifts, and subtle body contouring, Dr. Xu’s aesthetic vision places natural-looking results at the center of every procedure, because everyone deserves to feel beautiful, comfortable, and confident post-op. 🤍

No matter your goal, Dr. Xu will work with you to ensure you achieve your perfect look!

*To schedule a consultation with Dr. Xu or for more information, please send us a DM or call our office at (415) 504-1124

12/29/2025

One of the most common misconceptions about plastic surgery is…

…That it will leave every patient with exaggerated or “fake-looking” results.

By offering smaller breast implants, supported facelifts, and subtle body contouring, Dr. Xu’s aesthetic vision places natural-looking results at the center of every procedure, because everyone deserves to feel beautiful, comfortable, and confident post-op. 🤍

No matter your goal, Dr. Xu will work with you to ensure you achieve your perfect look!

*To schedule a consultation with Dr. Xu or for more information, please send us a DM or call our office at (415) 504-1124

12/23/2025

Question: will the results look just as natural with subfascial placement?

Tune into Dr. Xu’s newest reel, where she dives into what makes an Ethos Plastic Surgery patient the best candidate for subfascial implants.

Want to find out if this approach is right for you? Schedule your consultation today!

*To schedule a consultation with Dr. Xu or for more information, please send us a DM or call our office at (415) 504-1124

12/18/2025

So you’re curious about subfascial breast augmentation…

Here’s what makes the subfascial method different from other approaches:

Instead of being placed beneath the muscle or under the breast tissue, subfascial implants are positioned just under the layer of fascia located over the chest muscle, creating enhanced yet natural-looking results.

The subfascial method might not be the best fit for every patient… But for the right candidates, it’s nothing short of perfect! ✨

Tune into Dr. Xu’s newest reel, where she dives into what makes an Ethos Plastic Surgery patient the best candidate for subfascial implants.

Want to find out if this approach is right for you? Schedule your consultation today!

*To schedule a consultation with Dr. Xu or for more information, please call our office at (415) 504-1124

12/17/2025

“Are there any downsides to the subfascial method for breast implants?”

While there are plenty of benefits to choosing subfascial implants, there are 2 essential things you should know if you’re considering this method for your breast augmentation procedure:

- This method offers less soft tissue coverage in the upper pole (the upper part of the breast tissue), creating a less natural-looking appearance when combined with larger implants or in patients who are very thin

- There is slightly less protection against capsular contracture, or the formation of constrictive breast tissue around the implant, which can lead to pain or distortion of the implant over time

Learn more when you check out Dr. Xu’s latest reel or schedule your Ethos Plastic Surgery consultation today!

*To schedule a consultation with Dr. Xu or for more information, please send us a DM or call our office at (415) 504-1124

12/12/2025

Q&A: What does the recovery process for subfascial breast implants look like?

Unlike submuscular techniques, the subfascial approach to breast implants offers a fast and easy recovery process.

Post-op, you can expect to experience less soreness and inflammation which means a faster return to exercise and working out!

The best part? You’ll begin to bounce back within days of your surgery and start feeling like yourself again in no time. 🤍

*To schedule a consultation with Dr. Xu or for more information, please call our office at (415) 504-1124

Address

490 Post Street, Suite 1701
San Francisco, CA
94012

Telephone

+14155064300

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