Show Up Fitness

Show Up Fitness Show UP or SHUT UP! Are you frustrated because you can’t see your abs? Are your arms and legs lacking definition? Do you want to perk up your butt?

Still struggling with doing a pull-up? Tired of being called skinny fat? Have you tried a trainer who makes you workout more and eat less? Stop all that non-sense and learn to exercise properly- Show Up Fitness is for YOU! You’re going to learn how to squat, press, dead-lift, hip thrust, sprint, and jump properly. Every Show Up Fitness trainer has over six-months of hands on training in anatomy, physiology, nutrition and bio-mechanics. We GUARANTEE that we can help you achieve your individualized goals in a respectable time period. The past is the past, it’s time for you to SHOW UP!

“Basically, this wipes out textbook trainers overnight.”Are you actually prepared for the next AI wave?Because reading a...
11/20/2025

“Basically, this wipes out textbook trainers overnight.”

Are you actually prepared for the next AI wave?
Because reading an outdated 800-page textbook isn’t going to save you.

This is straight Blue Ocean Strategy — create your own lane.
Meanwhile everyone else is fighting in a red ocean trying to squeeze value out of the same NASM/ACE/ISSA certification.

Want to know who’s stuck in the red ocean?
Check their IG bio:

📕 If they lead with a textbook cert… they’re competing with 200,000+ other new trainers who are scared and lack experience / internships / Mentorships.
📕 If they think FMS / OHS screens make them “advanced”… they’re stuck in fear-based assessments.

Put these trainers on the spot:
• Name the 17 muscles around the shoulder
• Name the 14 around the knee
• Assess a client with shoulder / knee / low-back pain
• Close a $100-200/hr session without panicking

If you can’t do those things…
It’s going to be a rough 12 months.
That’s why 90% of textbook-only trainers quit within a year.

There’s a better way.

Solution: Don’t be average.

Master anatomy.
Learn advanced assessments.
Network with DPTs, RDs, and doctors.
Train clients with competence, not guesswork.

You CAN turn your passion into a career…
But it won’t happen with a C-level, pass-the-quiz certification.

It’s time to LEVEL UP.
It’s time to SHOW UP.

Thoughts??? 💭

How many times a day do you see a meme or quote that uses SHOW UP / KEEP SHOWING UP / SHOW UP OR SHUT UP! What a hunktac...
11/18/2025

How many times a day do you see a meme or quote that uses SHOW UP / KEEP SHOWING UP / SHOW UP OR SHUT UP!

What a hunktacular saying 🤠

I secured a $125,000 investment from a client — not because I pitched them……but because I shared my vision, reviewed my ...
11/16/2025

I secured a $125,000 investment from a client — not because I pitched them…
…but because I shared my vision, reviewed my business plan with them, and asked for advice.

Lesson:
Your clients can become your biggest investors, partners, and advocates if they understand your mission.

Stop keeping your goals a secret.

• Talk with your clients about where you’re going
• Show them your SWIFT — Strengths, Weaknesses, Innovations, Fears, Trajectories
• Ask for feedback like a professional, not validation like an amateur
• Invest back into them — take them to nice dinners, events, and experiences
• Make it mutually beneficial, not transactional

Remember:
Professional people like solving professional problems.

If you’re thinking too small, you’ll never attract someone thinking bigger.

11/14/2025

Want to get hired at Equinox?
did it — and became a top trainer in under 6 months at Santa Monica EQ. She smashed 150+ sessions, putting her in the top 1% of 4,000+ Equinox trainers worldwide.

Today, she’s teaching trainers at how to do the same.

Our next in-person 2-month internship (where you earn 3 SUF certifications) starts January 12th. If you want confidence, competence, and actual career longevity — you need to SHOW UP.

Most podcasters quit before they hit 10 episodes. It took SUF a little over 2 years to cross 100,000 downloads… because we didn’t quit.

As with everything in life:
The more you SHOW UP, the luckier you become.

🆙 Tag a trainer we should fly to Santa Monica to record an episode on The Show Up Fitness Podcast. Let’s highlight the next elite trainer.

20-years as a trainer, I’ve yet to meet ONE trainer (who’s actually legit) who respects NASM.Why do trainers put that 🐶 ...
11/14/2025

20-years as a trainer, I’ve yet to meet ONE trainer (who’s actually legit) who respects NASM.

Why do trainers put that 🐶 💩 in their bio? You know clients don’t care and it only shows other trainers you have an obsession with bosu balls & you’re not qualified 🤷🏼

11/13/2025

There is little to no competition in the fitness industry when you’re a qualified personal trainer with a team of professionals (RDs, DPTs & doctors)

Textbooks don’t teach you this.

Show Up Fitness CPT does.

✅ SUF-CPT: Certified for Life — Master anatomy, sales, & real-world coaching to become the 1%.
💪 SUF-STM: Soft Tissue Mobilization — Learn the SUF Assessment Protocol™ & charge 50% more with a DPT on your team.
🥗 SUF-NC: Nutrition Coach — Partner with an RD & help clients transform while adding $30K+/year in revenue.

11/11/2025

Massage gunz are cool, but having strong hands is better & cheaper 😜 🖐️

Level up your soft tissue game w/ SUF-STM

Next up: Dallas Mansfield Nov 21-22
OC Lake Shore Irvine Dec 5/6

Great weekend in Sacramento at Life Time Arden 💪We taught trainers how to: • Assess clients with shoulder pain • Apply t...
11/09/2025

Great weekend in Sacramento at Life Time Arden 💪

We taught trainers how to:
• Assess clients with shoulder pain
• Apply the Biopsychosocial Model of pain
• Know when to refer out and what’s in our scope
• Use soft tissue mobilizations to calm the nervous system
• Program with precision using the CCA & SWIFT analysis
• Conquer fear of failure and build confidence via SWIFT.

90% of trainers quit within 12 months — not the ones who SHOW UP 🔥

Next stops (also ONLINE):
📍 Mansfield, TX – Nov 21/22
📍 OC, CA – Dec 5/6

Life Time trainers & SUF-CPTs — where should we SHOW UP in 2026?

11/08/2025

Meet Paul 👋
He passed NASM and flew out to our Sacramento seminar.
He’s got doubts. He feels like he doesn’t fit in.

But here’s the truth — Paul will 100% make it as a trainer because he’s doing what 90% of new trainers don’t… gaining hands-on experience.

🏌️‍♂️ He’s been struggling with his backswing in golf — limited range of motion.
So what kind of drill am I having him do here?
How many bones are involved in this region?
And when I say “focus on eccentric control,” what does that really mean?

💪 This is the difference between reading about movement and coaching it.
A textbook won’t teach you this.
SUF does.
That’s why we’re the best.
Proof’s in the pudding 🍮

Address

Santa Monica, CA

Opening Hours

Monday 6am - 10pm
Tuesday 6am - 8pm
Wednesday 6am - 10pm
Thursday 6am - 8pm
Friday 6am - 8pm
Saturday 7am - 5pm

Telephone

+15305202664

Website

Alerts

Be the first to know and let us send you an email when Show Up Fitness posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Shortcuts

Share

Share on Facebook Share on Twitter Share on LinkedIn
Share on Pinterest Share on Reddit Share via Email
Share on WhatsApp Share on Instagram Share on Telegram