Athena Marketing International

10/31/2025

The GFB is redefining what gluten-free snacking can be! 💪🍪

At Athena Marketing International (AMI), we are proud to represent The GFB — a U.S. brand dedicated to creating *better-for-you*, gluten-free protein snacks made with simple, wholesome ingredients.

From soft-baked bars and crunchy bites to hearty oatmeal, every product is 𝗴𝗹𝘂𝘁𝗲𝗻-𝗳𝗿𝗲𝗲, 𝗰𝗹𝗲𝗮𝗻-𝗹𝗮𝗯𝗲𝗹, and made without preservatives or anything artificial. Many are also 𝗻𝘂𝘁-𝗳𝗿𝗲𝗲, offering options for everyone to enjoy.

The GFB’s mission is simple: make the world’s best gluten-free protein snacks that taste good and do good.

We are currently seeking international distributors, retailers, and foodservice partners passionate about bringing these feel-good snacks to new markets around the globe.

📩 Contact Natalia Castaño (Giefer) natalia@athenaINTL.com to explore partnership opportunities.

10/28/2025

𝗥𝗢𝗔𝗥 𝗢𝗿𝗴𝗮𝗻𝗶𝗰 𝗶𝘀 𝗿𝗲𝗱𝗲𝗳𝗶𝗻𝗶𝗻𝗴 𝗵𝘆𝗱𝗿𝗮𝘁𝗶𝗼𝗻! 🍒 🍋 🍋‍🟩 🍑

At Athena Marketing International (AMI), we are proud to represent ROAR Organic — low-sugar, vitamin-packed, and electrolyte-rich hydration with bold fruit flavors.

𝗔𝗹𝗹 𝗨𝗦𝗗𝗔 𝗢𝗿𝗴𝗮𝗻𝗶𝗰, 𝗰𝗮𝗳𝗳𝗲𝗶𝗻𝗲-𝗳𝗿𝗲𝗲, 𝗮𝗻𝗱 𝗮𝗻𝘁𝗶𝗼𝘅𝗶𝗱𝗮𝗻𝘁-𝗯𝗼𝗼𝘀𝘁𝗲𝗱, ROAR brings clean, functional energy in refreshing options like Mango Clementine, Strawberry Banana, and Blackberry Lemonade.

We are looking for 𝗶𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗱𝗶𝘀𝘁𝗿𝗶𝗯𝘂𝘁𝗼𝗿𝘀, 𝗿𝗲𝘁𝗮𝗶𝗹𝗲𝗿𝘀, 𝗮𝗻𝗱 𝗳𝗼𝗼𝗱𝘀𝗲𝗿𝘃𝗶𝗰𝗲 𝗽𝗮𝗿𝘁𝗻𝗲𝗿𝘀 ready to bring this vibrant brand to new markets.

📩 Contact Bretton Dovey for partnership opportunities! bretton@athenaintl.com

10/28/2025

After 21 years of helping North American food, beverage and nutrition brands grow globally, we are proud to unveil our latest refreshed brand guidelines and website.

While our look has evolved, our commitment to our customers and global partners remains unchanged, built on our core values:

• Substance over splash: We add real value
• Accountability: We do what we say we will
• Celebration: We recognize team successes and achievements
• Positivity: We confront all situations with optimism, joy & positivity
• Integrity: We speak truthfully, listen intently, commit to candor, and strive to reveal, not conceal

We have also revisited our vision and mission to reflect the business we are today: a trusted export‑management partner to leading brands delivering exceptional service, strategic insight and global reach.

🌍 Explore our refreshed website: AthenaINTL.com

We are excited to share this new chapter with you; same values, refreshed look, wider global network, and stronger than ever.

Discover the best food business consultants to grow your brand's success. Our expert team offers export management solutions etc.

10/24/2025

𝗧𝗵𝗲 𝗚𝗿𝗲𝗮𝘁 𝗧𝗿𝗮𝗱𝗲 𝗥𝗲𝗮𝗿𝗿𝗮𝗻𝗴𝗲𝗺𝗲𝗻𝘁: 𝗔 𝗪𝗮𝗸𝗲-𝗨𝗽 𝗖𝗮𝗹𝗹 𝗳𝗼𝗿 𝗨.𝗦. 𝗙𝗼𝗼𝗱 & 𝗕𝗲𝘃𝗲𝗿𝗮𝗴𝗲 𝗘𝘅𝗽𝗼𝗿𝘁𝗲𝗿𝘀

Global trade isn’t ending — it’s being rearranged. Supply chains once optimized for efficiency are now being rebuilt for resilience and trust.

For U.S. food and beverage exporters, that means opportunity and risk. The era of relying on one major market — especially China — is over. The new growth story belongs to companies that diversify, innovate, and align with “friendly” trading partners like Mexico, South Korea, and Saudi Arabia.

The winners will be exporters who can pivot quickly, tell powerful brand stories, offer functionality, and deliver differentiated value. The losers will be those who stay tied to old trade patterns and commodity models.

In this new world, flexibility is the new efficiency — and resilience is the new advantage.

10/21/2025

𝗜𝘁’𝘀 𝘀𝘄𝗲𝗲𝘁 𝘁𝗼 𝘀𝗵𝗮𝗿𝗲! 💛

At Athena Marketing International, we’re proud to work with Splenda, the world’s #1 sweetener brand trusted by millions for over 20 years.

Splenda has always been more than just a sweetener — it’s a pioneer that reshaped how people enjoy sweetness.
From being 𝘁𝗵𝗲 𝗳𝗶𝗿𝘀𝘁 𝗺𝗮𝗷𝗼𝗿 𝘇𝗲𝗿𝗼-𝗰𝗮𝗹𝗼𝗿𝗶𝗲 𝘀𝘄𝗲𝗲𝘁𝗲𝗻𝗲𝗿 brand in the U.S. to becoming 𝗮 𝗴𝗹𝗼𝗯𝗮𝗹 𝗳𝗮𝘃𝗼𝗿𝗶𝘁𝗲 𝗮𝗰𝗿𝗼𝘀𝘀 𝟴𝟬+ 𝗰𝗼𝘂𝗻𝘁𝗿𝗶𝗲𝘀, Splenda continues to make every moment a little sweeter — without compromise.

🇺🇸𝗪𝗵𝗮𝘁 𝗺𝗮𝗸𝗲𝘀 𝗦𝗽𝗹𝗲𝗻𝗱𝗮 𝘀𝘁𝗮𝗻𝗱 𝗼𝘂𝘁 🌍:
• Backed by science and clinical research
• Made in the USA
• Trusted by people with diabetes or those following a low-carb lifestyle
• A diverse product lineup — from Original to Stevia, Monk Fruit Sweetener (KETO-friendly), Coffee Creamers, and Liquid Water Enhancers.

🤝 We’re looking to connect with partners who share our vision of delivering flavorful, health-forward products to retail, foodservice, and e-commerce channels globally.

📩 If you’re interested in becoming a distribution partner or learning more, feel free to send us a direct message or contact our Sales Manager, Natalia Castaño (Giefer) natalia@athenaintl.com, directly.

10/14/2025

𝗦𝗽𝗮𝗿𝗸𝗹𝗶𝗻𝗴 𝗜𝗰𝗲 𝗶𝘀 𝘁𝗮𝗸𝗶𝗻𝗴 𝗼𝗻 𝘁𝗵𝗲 𝘄𝗼𝗿𝗹𝗱! 🌈✨

At Athena Marketing International (AMI), we’re proud to represent Talking Rain Beverage Co®, makers of Sparkling Ice — the #𝟭 sparkling water brand in the U.S., now enjoyed in over 𝟯𝟱 𝗰𝗼𝘂𝗻𝘁𝗿𝗶𝗲𝘀 worldwide.

With its 𝗯𝗼𝗹𝗱 𝗳𝗿𝘂𝗶𝘁 𝗳𝗹𝗮𝘃𝗼𝗿𝘀, 𝘇𝗲𝗿𝗼 𝘀𝘂𝗴𝗮𝗿, 𝗮𝗻𝗱 𝗿𝗲𝗳𝗿𝗲𝘀𝗵𝗶𝗻𝗴 𝗰𝗮𝗿𝗯𝗼𝗻𝗮𝘁𝗶𝗼𝗻, Sparkling Ice truly lives up to its motto: “Anything but Subtle.”

We’re currently seeking 𝗶𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗱𝗶𝘀𝘁𝗿𝗶𝗯𝘂𝘁𝗼𝗿𝘀, 𝗿𝗲𝘁𝗮𝗶𝗹𝗲𝗿𝘀, 𝗮𝗻𝗱 𝗳𝗼𝗼𝗱𝘀𝗲𝗿𝘃𝗶𝗰𝗲 𝗽𝗮𝗿𝘁𝗻𝗲𝗿𝘀 who are ready to bring this vibrant beverage to new markets around the globe.

📩 Contact Bretton Dovey to explore partnership opportunities with us ! bretton@athenaintl.com

10/10/2025

Bretton Dovey of Athena Marketing International (AMI) assisted in scaling some of our customer brands at the Anuga show in Germany this week.

10/10/2025

🚀𝗙𝘂𝗲𝗹𝗶𝗻𝗴 𝗚𝗹𝗼𝗯𝗮𝗹 𝗚𝗿𝗼𝘄𝘁𝗵: 𝗥𝗢𝗔𝗥 𝗟𝗮𝘂𝗻𝗰𝗵𝗲𝘀 𝗮𝘁 𝗚𝗡𝗖 𝗚𝘂𝗮𝘁𝗲𝗺𝗮𝗹𝗮! 🇬🇹🚀

We’re excited to share that our customer ROAR Organic has successfully launched in GNC Guatemala, the country’s leading specialty retailer for health and sports nutrition with 50+ store locations nationwide.

At Athena Marketing International (AMI), we take pride in helping brands expand into new markets and connect with trusted retail partners.

This partnership brings ROAR’s functional beverages closer to fitness enthusiasts across Guatemala — a major step in its global growth journey.

🌎 Congratulations to ROAR on this achievement — we’re thrilled to be part of your expansion story!

📩 Are you a brand looking to grow internationally? Let’s connect and explore new opportunities together.

10/01/2025

🌍 Exciting News!

Athena Marketing International (AMI) is heading to Anuga 2025 in Cologne, Germany – the world’s leading food & beverage trade show.

We’re excited to exhibit in the 𝗨𝗦𝗔 𝗽𝗮𝘃𝗶𝗹𝗹𝗶𝗼𝗻, 𝗛𝗮𝗹𝗹 𝟭𝟬.𝟮 | 𝗕𝗼𝗼𝘁𝗵 𝗜 𝟴𝟬, where we’ll be showcasing the exceptional brands we represent, including Talking Rain Beverage Co®, makers of Sparkling Ice, Splenda and ROAR Organic.

If you’ll be at ANUGA, then please visit our booth — let’s connect and explore opportunities to grow internationally together.

📅 October 4–8, 2025 | Cologne, Germany

09/16/2025

🌍 At Athena Marketing International (AMI), we’re proud to represent Goli Nutrition – the brand that makes health simple, delicious, and accessible.

From the world’s first 𝗔𝗽𝗽𝗹𝗲 𝗖𝗶𝗱𝗲𝗿 𝗩𝗶𝗻𝗲𝗴𝗮𝗿 𝗚𝘂𝗺𝗺𝘆 🍎 to a complete line of 𝘄𝗲𝗹𝗹𝗻𝗲𝘀𝘀 𝘀𝘂𝗽𝗽𝗹𝗲𝗺𝗲𝗻𝘁𝘀, Goli has redefined how consumers support energy, immunity, sleep, and more. With science-backed formulas and great taste, Goli turns daily nutrition into a habit people love.

As functional wellness continues to grow worldwide, we’re helping Goli connect with new markets and are seeking 𝗶𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗱𝗶𝘀𝘁𝗿𝗶𝗯𝘂𝘁𝗼𝗿𝘀 𝗮𝗻𝗱 𝗿𝗲𝘁𝗮𝗶𝗹 𝗽𝗮𝗿𝘁𝗻𝗲𝗿𝘀.

📩 For partnership opportunities, message us or contact our Sales Manager, Bretton Dovey.