Northwest Optometry

Northwest Optometry Northwest Optometry, eye care for the entire family!

We just received another great review on Google:
03/13/2026

We just received another great review on Google:

03/12/2026

Please read the letter below regarding servicing Medicaid patients at our office.

For Immediate Release:

Dear Valued Patients and Referring Providers,

We are writing to inform you of an important change regarding our insurance participation. Effective March 9, 2026, our office is no longer in-network with Medicaid. This includes straight Michigan Medicaid, Priority Health Medicaid (Eyemed Medicaid), McLaren Medicaid, Meridian Medicaid and dual eligible Medicaid with Medicare.

This decision was not made lightly, and we understand it may cause inconvenience. Due to changes in administrative requirements and reimbursement structures, we are no longer able to sustain our participation in the Medicaid program while maintaining the high standard of care we are committed to providing. Our intention was to continue servicing patients with the above stated insurances through April 2026. Unfortunately, against our wishes, we were cut off from their network on March 9, 2026. This has caused the inability to verify eligibility or bill the insurance.

You may still choose to continue receiving care at our office; however, as an out-of-network provider, you will be responsible for all charges on examination services and glasses or other materials . We are happy to work with you to discuss treatment costs and flexible payment options should you wish to continue care with us.

We are also available to assist you in transferring your Vision records to another provider if you prefer to remain with an in-network Medicaid office and resources for seeking participating providers to your plan.

Please don’t hesitate to call or text us at 616-887-2020 or info@northwestoptometry.com if you have any questions or need help with this transition. We are grateful for your understanding and support, and we remain committed to providing compassionate and exceptional eye care.

Warm regards,

Northwest Optometry

This afternoon Dr. Anne and Jamie were honored to give Dr Dean his early birthday present, a new pair of glasses!  This ...
03/06/2026

This afternoon Dr. Anne and Jamie were honored to give Dr Dean his early birthday present, a new pair of glasses! This great, former, Sparta Optometrist turns 100 in June!
-Posted with Permission

We just received another great review on Facebook:
01/29/2026

We just received another great review on Facebook:

Dear patients, family, and friends,Yesterday, January 15th, marked the 16th anniversary of my taking ownership of Northw...
01/16/2026

Dear patients, family, and friends,
Yesterday, January 15th, marked the 16th anniversary of my taking ownership of Northwest Optometry. I wanted to take a moment to express my sincere thanks for your continued support, loyalty, trust, and friendship. A special shout-out to my amazing team, Joanne and Jamie, who have been with me through thick and thin. Exciting things are happening, and we look forward to new developments in 2026! If you know anyone seeking a part-time position who would be a great fit, please send their resume our way.
-Dr Anne Einig (Pfeffer)

Address

343 S Union Street
Sparta, MI
49345

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 2pm
Wednesday 9am - 5pm
Thursday 9am - 12pm
1pm - 7pm
Friday 9am - 2pm

Telephone

+16168872020

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