Gym Force

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It’s the People, People.Since the beginning, our mission has never lost sight of the communities built by our gym owner ...
10/02/2025

It’s the People, People.

Since the beginning, our mission has never lost sight of the communities built by our gym owner customers. It’s time for people to take this more seriously. The community component in our gyms is a fun bonus for some and eye-roll worthy for others. But science shows it can actually add 20 to 24 years to your lifespan. Read more in this week’s Gym Force® blog.
Great Lakes Fitness Co. Forged Barbell CrossFit Teneo Crossfit Brighton CrossFit 734 810 CrossFit CrossFit Freshwater Friction Grand Rapids Detroit Athletix - Home of CrossFit In The D 3 Fires CrossFit Muskegon CrossFit CrossFit Maven Building Your Temple Fitness Fresh Brazilian Jiu - Jitsu Novi CrossFit Wolverine Strength & Conditioning Underground Athletics

https://gymforce.app/blog/the-secret-sauce-of-independent-gyms-backed-by-science

Great gym owners often get mislabeled as workout fanatics instead of the highly skilled entrepreneurs they really are. F...
09/25/2025

Great gym owners often get mislabeled as workout fanatics instead of the highly skilled entrepreneurs they really are. Far too many people assume they opened their gyms just to have a place to train all day, which makes about as much sense as a mechanic opening a shop just to work on their own car. The truth is, many gym owners quietly operate as some of the best entrepreneurs in the world. Read more in the latest Gym Force® blog.
Forged Barbell Wolverine Strength & Conditioning Great Lakes Fitness Co. CrossFit Teneo CrossFit 734 Crossfit Brighton Building Your Temple Fitness CrossFit Maven Friction Grand Rapids Muskegon CrossFit 3 Fires CrossFit CrossFit Freshwater Fresh Brazilian Jiu - Jitsu Detroit Athletix - Home of CrossFit In The D 810 CrossFit Underground Athletics Novi CrossFit
https://gymforce.app/blog/built-different-the-entrepreneurs-of-gym-force

For early-stage startup founders, particularly outside of Silicon Valley, it’s easy to wonder: Am I being irresponsible ...
09/18/2025

For early-stage startup founders, particularly outside of Silicon Valley, it’s easy to wonder: Am I being irresponsible in undertaking this whole thing?

Irresponsible? Maybe. Irrational? Definitely.

But is that a good thing? For some people, that kind of irrationality is table stakes, the price of admission, and maybe the only real reason to do it in the first place.

Depends on who you ask.

Read more in this week’s Gym Force® blog:
Wolverine Strength & Conditioning Forged Barbell 3 Fires CrossFit Friction Grand Rapids CrossFit Freshwater CrossFit Teneo CrossFit Maven CrossFit 734 Building Your Temple Fitness Crossfit Brighton Muskegon CrossFit Novi CrossFit Fresh Brazilian Jiu - Jitsu Underground Athletics Great Lakes Fitness Co. Detroit Athletix - Home of CrossFit In The D 810 CrossFit
https://gymforce.app/blog/gym-force-irrationally-driven-endlessly-justified

Simply put, innovation is nothing but a better way of doing something. But sometimes, in our attempt to do this, we slee...
09/11/2025

Simply put, innovation is nothing but a better way of doing something. But sometimes, in our attempt to do this, we sleepwalk our way into unintended consequences or, in our blind focus on the future, completely lose sight of what worked in the past.

We all know the value that social media provides, but what we didn’t know were the negative effects it would have on our youth and public discourse.

When it comes to fitness, our drive toward innovation has resulted in a large-scale shift away from what has worked in the past.

Fitness used to be so simple, even a caveman could do it.

And with the right kind of innovation, so can we.

Read more about it in this week’s Gym Force® blog.
CrossFit Freshwater 3 Fires CrossFit Great Lakes Fitness Co. CrossFit Teneo CrossFit 734 Crossfit Brighton CrossFit Maven Novi CrossFit Building Your Temple Fitness Fresh Brazilian Jiu - Jitsu Wolverine Strength & Conditioning Forged Barbell Detroit Athletix - Home of CrossFit In The D 810 CrossFit Friction Grand Rapids Muskegon CrossFit Crossfit Brighton

https://gymforce.app/blog/gym-force-turning-back-time-with-innovation-and-ai

Games are everywhere if you know what to look for. We can gamify our fitness at CrossFit, in business and in other areas...
09/04/2025

Games are everywhere if you know what to look for. We can gamify our fitness at CrossFit, in business and in other areas of life. We can even use gamification as a way to leverage the advantages of the Power Law in our attempts to find those inputs that lead to some of the most outsized results.

We're limited only by our own creativity when it comes to finding ways to solve complex problems in a fun way by turning them into a game. A game where we get to make the rules and are only limited by the laws of physics.

Though largely anecdotal, in this weeks Gym Force® blog I hope to at least use some of my experience as a framework to help others that may feel they are struggling with something and need to take a different approach.

As a BJJ white belt, getting choked over and over again is very discouraging. Sometimes it's painful and embarrassing. At times, it also seems like the chokes will never end. Until one day they stop. I had no inkling that this would have any application to any other part of my life now or in the future. I just thought it made me less likely to be choked at Jiu-Jitsu.

That is until I became a startup founder. Drawing on my experience with the endless chokes made it much easier to justify the pain of its verbal equivalent in hearing the word 'no' so many times.

The BJJ mission game has certain requirements needed to achieve the level of black belt.

A startup game is not won until the vision is realized and the mission is accomplished.

And the video game Mike Tyson's Punch Out! isn't finished until you knock out Iron Mike.

It only makes sense to keep playing until the end.
Detroit Athletix - Home of CrossFit In The D 810 CrossFit CrossFit 734 Crossfit Brighton Building Your Temple Fitness CrossFit Maven CrossFit Teneo 3 Fires CrossFit Fresh Brazilian Jiu - Jitsu CrossFit Freshwater Forged Barbell Wolverine Strength & Conditioning Novi CrossFit Crossfit Brighton Muskegon CrossFit Friction Grand Rapids Great Lakes Fitness Co. Underground Athletics

https://gymforce.app/blog/playing-to-win-the-power-law-game

Pain comes in many forms. Our ability to deal with it is a valuable and trainable skill. That is why we love stories of ...
08/28/2025

Pain comes in many forms. Our ability to deal with it is a valuable and trainable skill. That is why we love stories of dramatic lifestyle transformations or self-made billionaires, and why nobody writes great books about someone who simply bought a winning lottery ticket. Pain is never enjoyable, but if you can endure it, there is no telling where it might lead. Read more in this week’s Gym Force® blog.
Crossfit Brighton CrossFit 734 CrossFit Teneo Great Lakes Fitness Co. CrossFit Maven Building Your Temple Fitness 3 Fires CrossFit Detroit Athletix - Home of CrossFit In The D 810 CrossFit Underground Athletics Wolverine Strength & Conditioning Forged Barbell Fresh Brazilian Jiu - Jitsu Friction Grand Rapids Muskegon CrossFit CrossFit Freshwater
https://gymforce.app/blog/the-price-of-excellence

Try not to confuse the physical difficulty with the overall experience. The early stages of something like CrossFit or B...
08/20/2025

Try not to confuse the physical difficulty with the overall experience.

The early stages of something like CrossFit or Brazilian Jiu-Jitsu can feel overwhelming. But it doesn’t always have to be that way. Most of the time it isn’t about how strong or skilled you are, it’s about simply knowing what in the hell is going on. That might mean recognizing when the workout starts at CrossFit (hint 3,2,1 go) or just figuring out how to tie your belt at BJJ.

Read more in this week’s Gym Force® Blog.
Underground Athletics Great Lakes Fitness Co. CrossFit Maven 810 CrossFit Building Your Temple Fitness Crossfit Brighton CrossFit Teneo CrossFit 734 CrossFit Freshwater 3 Fires CrossFit Forged Barbell Wolverine Strength & Conditioning Muskegon CrossFit Friction Grand Rapids Fresh Brazilian Jiu - Jitsu Novi CrossFit Detroit Athletix - Home of CrossFit In The D
https://gymforce.app/blog/the-one-simple-trick-to-feel-at-home-in-any-gym-or-dojo

It’s easy to understand why some people gravitate toward CrossFit or martial arts. The athletes, the competitors, the in...
08/14/2025

It’s easy to understand why some people gravitate toward CrossFit or martial arts. The athletes, the competitors, the internally driven types. But not everyone who sticks with it for years fits that mold.

What is it about the people who aren’t athletically gifted or extremely goal-oriented, yet somehow stay the course? Grit? Maybe. Resilience? Possibly. Or could it be the ability to hold contradictory perspectives at once, balancing hope with realism, as described by the Stockdale Paradox?

Read more in this week’s Gym Force® Blog.
Underground Athletics Friction Grand Rapids Great Lakes Fitness Co. Muskegon CrossFit CrossFit Maven 3 Fires CrossFit Crossfit Brighton CrossFit Teneo CrossFit 734 Building Your Temple Fitness Novi CrossFit 810 CrossFit Fresh Brazilian Jiu - Jitsu Detroit Athletix - Home of CrossFit In The D Forged Barbell Wolverine Strength & Conditioning CrossFit Freshwater
https://gymforce.app/blog/the-hidden-trait-that-keeps-people-in-the-gym-for-years

It's already hard enough, even for people who regularly exercise and eat well. For everyone else, conventional wisdom is...
08/06/2025

It's already hard enough, even for people who regularly exercise and eat well. For everyone else, conventional wisdom is yet another obstacle to overcome in their quest to lead a healthy lifestyle. Not only that, it is aided by another very powerful yet relatively obscure social phenomenon known as cultural inertia. Read more in this week's Gym Force® blog.
Crossfit Brighton CrossFit 734 CrossFit Teneo Great Lakes Fitness Co. Muskegon CrossFit Friction Grand Rapids 810 CrossFit 3 Fires CrossFit Detroit Athletix - Home of CrossFit In The D Underground Athletics Fresh Brazilian Jiu - Jitsu CrossFit Maven Building Your Temple Fitness Novi CrossFit Forged Barbell Wolverine Strength & Conditioning CrossFit Freshwater
https://gymforce.app/blog/cultural-inertia-vs-health-fitness-the-invisible-obstacles-holding-you-back

This Saturday was Harry Potter's birthday, which, obviously, gave me an idea for a blog post. Did you know that a muggle...
07/29/2025

This Saturday was Harry Potter's birthday, which, obviously, gave me an idea for a blog post. Did you know that a muggle isn’t just someone who lacks magical abilities? They exist in the world of fitness too, and they’re not always easy to identify. Find out how in this week’s Gym Force® blog.
3 Fires CrossFit Detroit Athletix - Home of CrossFit In The D 810 CrossFit Great Lakes Fitness Co. CrossFit Teneo CrossFit 734 Crossfit Brighton Building Your Temple Fitness Wolverine Strength & Conditioning Forged Barbell CrossFit Freshwater Fresh Brazilian Jiu - Jitsu Friction Grand Rapids Muskegon CrossFit CrossFit Maven Underground Athletics Novi CrossFit
https://gymforce.app/blog/separating-the-wizards-from-the-muggles-in-fitness

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