02/13/2026
I’m excited to share a new class style with you.
Usually, when I teach storytelling it's focused on the kind of style you can give to a crowd while on stage, MOTH story-slam style.
Or, I’m teaching the Neo-Ericksonian embedded metaphor style stories inside my hypnosis class.
And a lot of students specifically say they want to get better at Ericksonian-style stories…
They want more practice…
More feedback…
Got it.
So, next Tuesday, I’ll be starting an Ericksonian-style storytelling class for 6 weeks.
This is not about entertainment (even though it is entertaining).
Stories can help your clients understand something without needing to analyze it.
They can help people change where traditional coaching hits resistance.
The stories we’ll be creating and refining are great because they gently bypass resistance and speak directly to the unconscious mind.
You’ll start from your client’s problem:
What are they struggling with?
Where are they stuck?
What kind of change needs to happen?
And from there, you’ll learn how to design a story that naturally points toward a solution — without telling the client what to think or do.
With Ericksonian storytelling, the story must be close enough to the client’s experience to feel relevant… and far enough to feel safe.
You’ll learn how to craft stories that land and open other-than-conscious solutions.
Stories that allow the client to understand, consciously and unconsciously, how they can relate differently to their problem.
If you use hypnosis, coaching, or therapeutic conversation — and you want your words to do more than explain — this class will give you a structure you can rely on.
Each week you’ll:
– write your story
– tell it out loud
– receive feedback
– simplify, refine, and re-tell it
By the end of the six weeks, you’ll have:
– a clear structure you can reuse
– a finished 5-minute story
– and the experience of delivering an Ericksonian-style therapeutic metaphor store with confidence
This class does not cover inductions, ratification, or trance deepening. Those are part of the hypnosis trainings (which you can access inside the membership).
The class starts on Tuesday, February 17th, inside the Essential Coaching Skills Membership..
One session a week, five weeks.
Come learn how to let stories do the work.
In the past, I’ve charged $997 for classes like this.
But not today…
You can join us for just $317 monthly and stay as long as you like.
Here’s the link to sign up and see everything else you get inside the membership:
https://www.essentialcoachingskills.com/membership-aug2025
See you in class,
Doug
Doug O'Brien's Essential Coaching Skills Membership with LIVE classes in NLP, Sleight of Mouth and Neo-Ericksonian Hypnosis.
