Our Story
Russell Coaching emerged as an innovative response to unmet student and parent needs in the Tampa Bay community. As a former non-profit leader in positive youth development, Dr. Norrine Russell began receiving requests in 2009 from area professionals to individually mentor and coach students. As more and more coaching requests came in, Dr. Russell began envisioning a comprehensive coaching practice for students and parents. Over time, many talented coaches have joined Dr. Russell and together they have grown Russell Coaching LLC into the widely-respected practice it is today, offering coaching services across the country.
At Russell Coaching, student well-being is our passion. We make it our mission to meet the individual needs of students by providing life-changing coaching relationships. Our vision is a world where every student is understood, encouraged, and motivated to achieve their potential, both in school and in life.