IDOC IDOC is an alliance committed to the growth and prosperity of independent optometrists. IDOC is proud to be Great Place to Work-Certified™.
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For over twenty years, IDOC has remained committed to building a powerful community of independent optometrists, providing advanced practice management tools, advice and support systems that drive business growth. Membership plans include expert consulting, metrics-based business solutions, negotiated vendor discounts and peer-to-peer networking. IDOC works collaboratively with 3,000+ independent ODs to help them stay ahead of industry change and achieve their business vision, their way.

Comfort like this deserves a closer look.When you want to be cozy, snuggle with a blanket. When you want your eyes to be...
11/06/2025

Comfort like this deserves a closer look.

When you want to be cozy, snuggle with a blanket. When you want your eyes to be comfortable, use your HSA and FSA dollars on Alcon contact lenses.

Bring on all-day comfort with a free trial* of Alcon WaterInnovations contact lenses. And use your vision benefits to keep the comfort going.

*Free trial available with contact lens exam. Professional fees may apply. Free trial availability is at the discretion of the eye care provider.

Reclaim your comfort at https://bit.ly/47N94QJ

IMPORTANT INFORMATION for PRECISION7® (SERAFILCON A) CONTACT LENSES: For daily wear or extended wear up to 6 nights for near/far-sightedness. Risk of serious eye problems (i.e., corneal ulcer) is greater for extended wear. In rare cases, loss of vision may result. Side effects like discomfort, mild burning or stinging may occur.

Ask your eye care professional for complete wear, care, and safety information. Rx only.

10/29/2025

Experience the gold standard in lens coatings! New ZEISS DuraVision Gold UV offers unmatched clarity, scratch resistance, and easy cleaning—all with a gorgeous golden hue.

Learn more at: https://bit.ly/48T5rek

TurboFlex® by Aspex features a patented 360° hinge for unmatched flexibility, comfort, and durability. It bends, twists,...
10/28/2025

TurboFlex® by Aspex features a patented 360° hinge for unmatched flexibility, comfort, and durability. It bends, twists, and returns to shape, built for motion and everyday wear.

Learn more at https://bit.ly/3Lh8tPA

10/24/2025

🕙 10pm reorders? MARLO gets it.

Your patients are night owls, early birds, and everything in between.
MARLO lets them reorder lenses whenever they want—no waiting, no calling, no “we’re closed” messages.
It’s like your practice has a digital front desk that never sleeps. 😎📲

Learn more at: https://bit.ly/476swJ9

Nothing says fall like tortoise shell frames. Jonas Paul has plenty of tortoise-inspired styles, perfect for your tiny t...
10/23/2025

Nothing says fall like tortoise shell frames. Jonas Paul has plenty of tortoise-inspired styles, perfect for your tiny trendsetter!

Learn more at: https://bit.ly/48KY4Wa

Help patients save on all-day comfortFSA and HSA season is here and your patients may be eligible to use their vision be...
10/22/2025

Help patients save on all-day comfort

FSA and HSA season is here and your patients may be eligible to use their vision benefits on contact lenses. With time running out, give them all-day comfort* at 1 day, 1 week, or 1 month* with Alcon WaterInnovations™.

Learn more at https://bit.ly/3L3fJ1x

*Refers to replacement schedule.
IMPORTANT INFORMATION for PRECISION7® (SERAFILCON A) CONTACT LENSES: For daily wear or extended wear up to 6 nights for near/far-sightedness. Risk of serious eye problems (i.e., corneal ulcer) is greater for extended wear. In rare cases, loss of vision may result. Side effects like discomfort, mild burning or stinging may occur.

See product instructions for complete wear, care and safety information. Rx only.

*References: 1. Fogt J, Patton K. Long day wear experience with water surface daily disposable contact lenses. Clin Optom. 2022(14):93-99. 2. Perez-Gomez I, Giles T. European survey of contact lens wearers and eye care professionals on satisfaction with a new water gradient daily disposable contact lens. Clin Optom. 2014;6:17-23. 3. In a clinical study wherein patients (n=66) used CLEAR CARE® solution for nightly cleaning, disinfecting, and storing; Alcon data on file, 2021. 4. In a 2-week prospective clinical study in the US; n=181; CLEAR CARE® Cleaning & Disinfecting Solution used for cleaning and disinfection; Alcon data on file, 2023.

10/21/2025

Most practice owners don’t think about value until they’re ready to sell.
The intentional ones? They’re building it every day they show up to lead it.

In this episode of our Eye Own a Business podcast, Nathan Hayes joins Dr. Steve Vargo to unpack what it really means to play the long game in private practice ownership. We’re talking:

▸ Systems that run without you
▸ Teams that don’t need micromanaging
▸ Choices that create long-term freedom
▸ Practices run so well that buyers are ready when it’s time to exit

This isn’t about waiting for retirement.
It’s about building a business that works for you now and is worth even more later.

Listen in. This one might shift how you think about ownership.

Watch the full video podcast at https://bit.ly/4nfTwKU
Listen to the full audio version at https://bit.ly/4qno8gk

10/15/2025

Welcome to the new IDOC.

The era of Independent Together.

A new look for a new era - and a renewed commitment to helping independent practices thrive.
Independence has always been the heartbeat of optometry-but independence doesn’t have to mean going it alone..

This new chapter reflects who we’ve always been: a community built to empower independent optometrists to grow stronger, smarter, and more connected than ever before.

Join us and start your membership journey today.

Don’t let a social media post put your practice at risk. Protect your practice with Abyde’s HIPAA Social Media Checklist...
10/10/2025

Don’t let a social media post put your practice at risk. Protect your practice with Abyde’s HIPAA Social Media Checklist here: https://bit.ly/470wDF8

Meet Ivan, a real-life MiSight® 1 day patient. Ivan started MiSight® 1 day treatment at age 9 and 4 years later, his myo...
10/08/2025

Meet Ivan, a real-life MiSight® 1 day patient. Ivan started MiSight® 1 day treatment at age 9 and 4 years later, his myopia progression has slowed drastically, tracking similarly to the average results found in the MiSight® 1 day 6-year study!*

Get started today: https://bit.ly/4749kKT


*Indications for use: MiSight® 1 day (omafilcon A) soft (hydrophilic) contact lenses for daily wear are indicated for the correction of myopic ametropia and for slowing the progression of myopia in children with non-diseased eyes, who at the initiation of treatment are 8-12 years of age and have a refraction of -0.75 to -4.00 diopters (spherical equivalent) with ≤ 0.75 diopters of astigmatism. The lens is to be discarded after each removal.
§Results may vary. Over a 3-year period, MiSight® 1 day reduced myopia progression on average by 59% compared to a single vision contact lens.
1. Chamberlain P, et al. A 3-year randomized clinical trial of MiSight® lenses for myopia control. Optom Vis Sci. 2019; 96(8):556-567.

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50 Quality Street #110605
Trumbull, CT
06611

Opening Hours

Monday 8:30am - 5:30pm
Tuesday 8:30am - 5:30pm
Wednesday 8:30am - 5:30pm
Thursday 8:30am - 5:30pm
Friday 8:30am - 5:30pm

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We empower independent owners to live the practice of their dreams

For the past twenty years, IDOC has remained committed to building a powerful community of independent optometrists, providing advanced practice management tools, advice and support systems that drive business growth. Offering a range of membership solutions to meet your needs, each includes expert consulting, metrics-based business solutions, human resources services, negotiated vendor discounts and peer-to-peer networking. IDOC works collaboratively with 3,000+ independent ODs to help them stay ahead of industry change and achieve their business vision, their way.