Rooted Culture + Co

Rooted Culture + Co Welcome to Rooted Culture + Co, with locations in Verona, Mount Horeb, and Downtown Madison, WI! Aveda Salon, Hair Salon, Spa

Our salon and med spa team is dedicated to making you feel radiant, confident, and truly rooted in your own unique beauty.

12/11/2025

2 weeks away from Christmas 🎄
And 3 weeks away from 2026 🍾

Pssssttt…. We have 3 insane esthetic package deals for this winter happening right now too 🤭

Make sure you’re stepping into the new year feeling your very best 🤍

12/06/2025

We’re getting the cozy holiday vibes ready for our annual Holiday Party 🎄❄️✨

🗓️December 19th
🕰️ 3-7 pm
📍1016 E Washington Ave, Madison, WI

💆‍♀️Mini Services
🔗Permanent jewelry by
🍸Drinks + Food
🎁 Raffles + Giveaways
& more!

We can’t wait to celebrate with you 🤍🌲

✨ Holiday Open House at Rooted Culture — East Washington location ONLY! ✨December 19 • 3 PM–7 PMJoin us for a cozy night...
11/24/2025

✨ Holiday Open House at Rooted Culture — East Washington location ONLY! ✨
December 19 • 3 PM–7 PM

Join us for a cozy night of community, connection, and a little glam.
We’ll have raffles, food, drinks, music, and mini services to help you relax before the holiday chaos hits. 🎁✨

Bring your friends, sip something festive, treat yourself, and soak in the Rooted vibes.
See you at 1016 East Washington— let’s celebrate together. 🎄💛

11/03/2025

Ready to book your hydrofacial? Say goodbye to dull, congested skin. This customizable facial gives you the glow you’ve been missing ✨

Dry, itchy scalp? Thinning hair? We got you. The new L’anza Scalp Therapy Collection is here - designed to soothe, balan...
10/20/2025

Dry, itchy scalp? Thinning hair? We got you.

The new L’anza Scalp Therapy Collection is here - designed to soothe, balance, and strengthen from the root up ✨

Available now at Rooted Culture 🤍

We’re making room for something big 👀 But first…a sale. And yes, it’s 40% off all hair products (yes, ALL!) Most invento...
09/24/2025

We’re making room for something big 👀 But first…a sale. And yes, it’s 40% off all hair products (yes, ALL!) Most inventory is at our Verona location - shop before it disappears! 🤍

Address

Verona, WI

Opening Hours

Monday 9am - 9pm
Tuesday 9am - 9pm
Wednesday 9am - 9pm
Thursday 9am - 9pm
Friday 7am - 5pm

Telephone

+16084971886

Website

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Rooted Culture Salon

Welcome to Rooted Culture! The best Aveda salon located in beautiful Verona, WI. We believe in cultivating love from the inside out. Internally, we are a team of friends who deeply care about each other, work extremely well together and treat each other like family. From that, comes an unforgettable guest experience. When you visit us, we’ll talk, laugh, share our stories and inspire each other. We want you to feel at home and leave feeling like the best version of yourself.

Owner Jacqueline (Jacqui) Kronabetter began Rooted Culture in 2019 with a team of creative, talented people who all share the same passion for inspiring people to be their best selves. We work hard to provide you with the best experience and a relaxing environment that feels like a home away from home.

Our salon is a safe place for you to relax, center yourself and come back to you. We also strive to be environmentally responsible, therefore we carry Aveda hair, skin and beauty products.