Wall Drug

Wall Drug America's Favorite Roadside Attraction! Please check our website for specific hours.

Wall Drug is a world‑famous roadside attraction and family destination located in Wall, South Dakota, just minutes from Badlands National Park. Founded in 1931, Wall Drug features shopping, dining, homemade donuts, Western art, unique attractions, and its legendary free ice water and 5‑cent coffee, welcoming over two million visitors each year from around the world. Although we are open year-round, there are times throughout the winter season that sections of our store may be closing early.

Today is National Pie Day and we love pie here at Wall Drug! 🥧🤠Apple, cherry, blueberry… there’s nothing better than a s...
01/23/2026

Today is National Pie Day and we love pie here at Wall Drug! 🥧🤠
Apple, cherry, blueberry… there’s nothing better than a slice of pie and a cup of coffee.

Stop in and celebrate with us today!

Valentine’s Day is right around the corner. ❤️Find a gift she’ll truly love at Wall Drug, from beautiful Black Hills Gol...
01/21/2026

Valentine’s Day is right around the corner. ❤️

Find a gift she’ll truly love at Wall Drug, from beautiful Black Hills Gold jewelry to stunning authentic Native American jewelry and more. With so many unique pieces to choose from, you’re sure to find something special for the one you love. 💍🤠

You can shop Black Hills Gold and Gold Dipped Roses online at shop.walldrug.com/collections/jewelry

01/19/2026

Wall Drug is must-stop on your 2026 road trip for legendary dining, family-friendly activities, unique gifts and souvenirs, helpful visitor information, and plenty to see and explore. And of course… don’t forget the free ice water that’s been welcoming travelers for generations.🤠

Whether you’re passing through or planning a day in Wall, there’s always something waiting for you at Wall Drug. WallDrug.com

🍴 What’s for Lunch This Week? 🍴If you’re debating what sounds good, Wall Drug has you covered January 19–25 with classic...
01/17/2026

🍴 What’s for Lunch This Week? 🍴
If you’re debating what sounds good, Wall Drug has you covered January 19–25 with classic comfort meals that hit the spot every time. Bring a friend, take a break, and let us handle lunch 😊

🧊 Before ice makers, ice was harvested by cutting it out of nearby dams. The blocks of ice were then covered with stra...
01/15/2026

🧊 Before ice makers, ice was harvested by cutting it out of nearby dams. The blocks of ice were then covered with straw or sawdust and stored in ice houses. That careful winter work made it possible to offer cold water to travelers months later, even during South Dakota’s hottest days.

Fun detail, this photo is from the early 1940s, and the Wall Drug ice house is actually visible in the background (the white building on the right).

More than 90 years later, the free ice water tradition still continues. Come thirsty and leave part of the story. 🤠🧊

Looking for a summer job in western South Dakota? 🤠Wall Drug is now hiring for Summer 2026 positions! Join a team that’s...
01/13/2026

Looking for a summer job in western South Dakota? 🤠

Wall Drug is now hiring for Summer 2026 positions! Join a team that’s been part of a family tradition since the 1930s and enjoy a fun, fast-paced work environment where teamwork, dependability, and great customer service matter.

We’re hiring seasonal summer employees for retail sales, restaurant staff, and maintenance. Apply today 👉walldrug.com/about-us/employment

Donuts are proof that circles can be perfect. 🍩🤠And if you ask us, the best ones are found right here at Wall Drug.
01/10/2026

Donuts are proof that circles can be perfect. 🍩🤠

And if you ask us, the best ones are found right here at Wall Drug.

🥄 Lunch Plans? We’ve Got You Covered! 🥄Grab a seat, take a break, and enjoy lunch the Wall Drug way 😄
01/10/2026

🥄 Lunch Plans? We’ve Got You Covered! 🥄Grab a seat, take a break, and enjoy lunch the Wall Drug way 😄

A big thank you to Justin Parker for sharing this photo of his grandma’s Wall Drug change purse from the 1970s. 🤠Do yo...
01/07/2026

A big thank you to Justin Parker for sharing this photo of his grandma’s Wall Drug change purse from the 1970s. 🤠

Do you have any throwback Wall Drug apparel or souvenirs tucked away? We’d love to see your vintage Wall Drug treasures. Share them in the comments and show us what you’ve held on to over the years!

Now this is how you do ⛄📸 Show us where your travels take you. Share your sign using and be part of a tradition tra...
01/05/2026

Now this is how you do ⛄

📸 Show us where your travels take you. Share your sign using and be part of a tradition travelers from around the world have been carrying on for generations.

Don’t have a sign yet? You can order one here and start your own journey:
shop.walldrug.com/collections/souvenirs

🍴 This Week’s Lunch Specials at Wall Drug! 🍴There’s something delicious cooking every day! Which day are you stopping in...
01/04/2026

🍴 This Week’s Lunch Specials at Wall Drug! 🍴
There’s something delicious cooking every day! Which day are you stopping in? 😋

Pappy the fortune teller has spoken… and 2026 is looking mighty good. 🤠✨He’s predicting plenty of road trips, fresh donu...
01/02/2026

Pappy the fortune teller has spoken… and 2026 is looking mighty good. 🤠✨

He’s predicting plenty of road trips, fresh donuts, free ice water, and a whole lot of cowboy charm ahead.

Thank you for all the support you showed us in 2025. We’re grateful for every traveler, family, and friendly face who stopped by. Here’s to a great year ahead. Happy 2026, and we’ll see you down the road soon!

Address

510 Main Street
Wall, SD
57790

Opening Hours

Monday 8am - 5:30pm
Tuesday 8am - 5:30pm
Wednesday 8am - 5:30pm
Thursday 9am - 5:30pm
Friday 8am - 5:30pm
Saturday 8am - 5:30pm
Sunday 8am - 5:30pm

Telephone

+16052792175

Website

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Our Story

1931, December. Ted and Dorothy Hustead had just bought the one and only drug store in a town called Wall. The settlers named it this because it is on the edge of the South Dakota Badlands. Needless to say, business was not booming at this point in time. The family decided to give the store five years to grow. Summer 1936, the business still had not grown much. With two children to care for times were not easy. One sweltering night after being kept awake from passing cars on Route 16A Dorothy has a personal epiphany. Her thought was that driving across the hot prairie travelers get thirsty. They want water. Ice water!! Therefore, with the Depression in full swing, they installed the billboards. It worked! Travelers WERE parched and business had never been better. The next summer the family hired eight girls to help with the busy summer crowds. (Now the Drug store draws up to twenty thousand people on a good summer day with almost one hundred employees on a given day) Free ice water brought the Hustead's a long way. This story also teaches an important lesson- there is absolutely no place on God's earth that is Godforsaken. No matter where you live, you can succeed, because wherever you are you can reach out to other people with something that they need!