Wall Drug

Wall Drug America's Favorite Roadside Attraction! Please check our website for specific hours.

Wall Drug is a world‑famous roadside attraction and family destination located in Wall, South Dakota, just minutes from Badlands National Park. Founded in 1931, Wall Drug features shopping, dining, homemade donuts, Western art, unique attractions, and its legendary free ice water and 5‑cent coffee, welcoming over two million visitors each year from around the world. Although we are open year-round, there are times throughout the winter season that sections of our store may be closing early.

Enjoy a delicious meal in our Western Art Gallery Dining Rooms while surrounded by more than 300 original oil paintings ...
02/16/2026

Enjoy a delicious meal in our Western Art Gallery Dining Rooms while surrounded by more than 300 original oil paintings collected by the Hustead family over the past 60 years! This remarkable collection is the largest privately owned Western art collection in the country and features works by renowned artists including N.C. Wyeth, Harvey Dunn, Gutzon Borglum, Oscar Howe, and many more.💚

Learn more here: walldrug.com/about-us

Wishing you a very Happy Valentine’s Day from all of us at Wall Drug! ❤️🤠Still need a last minute gift? Stop in and find...
02/14/2026

Wishing you a very Happy Valentine’s Day from all of us at Wall Drug! ❤️🤠

Still need a last minute gift? Stop in and find something special for the one you love.

Lunch plans? Done. 🙌 February 16–22 at Wall Drug means hot meals, delicious soups, and something different every day of ...
02/14/2026

Lunch plans? Done. 🙌 February 16–22 at Wall Drug means hot meals, delicious soups, and something different every day of the week.

Swing in and grab lunch!

Step inside the Apothecary Museum and step into the beginning of Wall Drug. 🤠💊Ted Hustead graduated pharmacy school in 1...
02/12/2026

Step inside the Apothecary Museum and step into the beginning of Wall Drug. 🤠💊

Ted Hustead graduated pharmacy school in 1929 and, after working for others, dreamed of owning his own store. With $3,000 from his father, Ted and Dorothy took a chance on a small drug store in Wall, South Dakota, even when many thought it was too remote to succeed.

Thanks to their determination and Dorothy’s optimism, the store grew into something much bigger. Today, the pharmacy still stands as a reminder of where it all began, continuing to serve the Wall community generations later.

Tiny boots, big Western style. 🤠👢Wall Drug has the perfect outfit for your little cowboys and cowgirls, with kids Wester...
02/09/2026

Tiny boots, big Western style. 🤠👢

Wall Drug has the perfect outfit for your little cowboys and cowgirls, with kids Western wear, boots, shirts, hats, and more. Stop in and let them pick out their favorite look!

Have you pressed a Wall Drug penny? 🤠🪙We have 6 penny press machines throughout the store, each with fun designs to coll...
02/07/2026

Have you pressed a Wall Drug penny? 🤠🪙

We have 6 penny press machines throughout the store, each with fun designs to collect. Snap a photo of your Wall Drug penny and share it in the comments, and don’t forget to tell us where you’re from! We love seeing how far our pennies travel!

This week’s lunch lineup is looking real good 👀 Pair it with one of our homemade donuts and call it a perfect lunch. See...
02/07/2026

This week’s lunch lineup is looking real good 👀 Pair it with one of our homemade donuts and call it a perfect lunch. See you at Wall Drug!

Taffy, homemade fudge, and Black Hills Gold jewelry make the perfect Valentine’s Day gift. ❤️🤠Even better, you can shop ...
02/05/2026

Taffy, homemade fudge, and Black Hills Gold jewelry make the perfect Valentine’s Day gift. ❤️🤠

Even better, you can shop it all online and ship a little Wall Drug straight to their doorstep: 👉 shop.walldrug.com

It’s Groundhog Day, but here at Wall Drug we’re all about prairie dogs! 🐾🤠No matter what the groundhog predicts, now’s t...
02/02/2026

It’s Groundhog Day, but here at Wall Drug we’re all about prairie dogs! 🐾🤠

No matter what the groundhog predicts, now’s the perfect time to start planning your spring and summer adventures. Visit the prairie dogs at Badlands National Park, then stop by Wall Drug and pick up a plush prairie dog to remember your trip. Learn more at walldrug.com!

📸Travel South Dakota

Fudge, gold dipped roses, and Black Hills Gold jewelry make the perfect Valentine’s Day surprise. ❤️Even better, you can...
01/31/2026

Fudge, gold dipped roses, and Black Hills Gold jewelry make the perfect Valentine’s Day surprise. ❤️

Even better, you can order them all online and have a little Wall Drug magic delivered right to your door 👉 shop.walldrug.com

🤠 Our February 2–8 Lunch Specials are stacked with comfort food favorites—from a Cowboy Burger to Chicken Fried Steak an...
01/31/2026

🤠 Our February 2–8 Lunch Specials are stacked with comfort food favorites—from a Cowboy Burger to Chicken Fried Steak and Hot Beef Sandwiches on the weekend.

🍲 Soup & Sandwich: $9.69
🍽️ Daily Special: $11.49

Stop in, warm up, and enjoy a classic Wall Drug lunch!

We love moments like this. SDPB dug into their archives and took us back to 1999, when they pulled off I-90 for free i...
01/29/2026

We love moments like this. SDPB dug into their archives and took us back to 1999, when they pulled off I-90 for free ice water and a visit with our founders, Ted and Dorothy Hustead. Seeing them share their story in their own words is something special.

More than 90 years later, that story is still unfolding every day here at Wall Drug. Watch here 👉

We speak with Ted and Dorothy Hustead of Wall Drug, Brent Olson, and marathon runner Jerry Dunn

Address

510 Main Street
Wall, SD
57790

Opening Hours

Monday 8am - 5:30pm
Tuesday 8am - 5:30pm
Wednesday 8am - 5:30pm
Thursday 9am - 5:30pm
Friday 8am - 5:30pm
Saturday 8am - 5:30pm
Sunday 8am - 5:30pm

Telephone

+16052792175

Website

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Our Story

1931, December. Ted and Dorothy Hustead had just bought the one and only drug store in a town called Wall. The settlers named it this because it is on the edge of the South Dakota Badlands. Needless to say, business was not booming at this point in time. The family decided to give the store five years to grow. Summer 1936, the business still had not grown much. With two children to care for times were not easy. One sweltering night after being kept awake from passing cars on Route 16A Dorothy has a personal epiphany. Her thought was that driving across the hot prairie travelers get thirsty. They want water. Ice water!! Therefore, with the Depression in full swing, they installed the billboards. It worked! Travelers WERE parched and business had never been better. The next summer the family hired eight girls to help with the busy summer crowds. (Now the Drug store draws up to twenty thousand people on a good summer day with almost one hundred employees on a given day) Free ice water brought the Hustead's a long way. This story also teaches an important lesson- there is absolutely no place on God's earth that is Godforsaken. No matter where you live, you can succeed, because wherever you are you can reach out to other people with something that they need!