Hy-Vee Health Exemplar Care, PLC

Hy-Vee Health Exemplar Care, PLC Solving healthcare challenges. More accessible, affordable, personal. Primary and urgent care.

At Exemplar Care, we prioritize a direct relationship between you and your primary care provider, ensuring you receive personalized support and can build a trusted partnership focused on achieving optimal health outcomes. Our direct primary care model includes urgent care, on-site labs, and medication services for your convenience. Headquartered in West Des Moines, we currently have four clinic locations in surrounding communities, with expansion to Davenport, Coralville, Cedar Falls, Cedar Rapids, Sioux Falls and Omaha in late 2024.

11/23/2025

At Exemplar Care, we built healthcare to work better for providers, staff, and patients.

CEO Carl Behne shares our mission: transparent pricing, fiercely care for patients and employees, and always improving.

We’re not perfect, but we’re committed to doing healthcare differently.

Watch more: https://www.youtube.com/channel/UC7dhDfgjyZa5y_9aKJKiBRg

Wondering how Direct Primary Care (DPC) fits into your overall healthcare plan?💡 From high-deductible plans to health sa...
11/22/2025

Wondering how Direct Primary Care (DPC) fits into your overall healthcare plan?💡 From high-deductible plans to health savings accounts, pairing DPC with other coverage gives you predictable care, better access to your doctor, and peace of mind for the unexpected.

Discover the smartest way to protect your health and your budget. Reach out to our team today!

Discover how to build a smarter healthcare strategy with Direct Primary Care. Learn how pairing DPC with HDHPs, HSAs, catastrophic insurance, or health share plans can save money, simplify care, and protect your health.

This open enrollment season, more employers are choosing ICHRAs to offer health benefits without the unpredictable costs...
11/21/2025

This open enrollment season, more employers are choosing ICHRAs to offer health benefits without the unpredictable costs of traditional group plans.

Here's how it works:

-You decide your monthly contribution.
-Your team picks the health plan that fits their needs.
-Everyone wins.

It's flexible, affordable, and built for organizations that need to make every dollar count.

Learn more about our Hy-Vee Health with Oscar plan:

Talk to your employer or call us

11/20/2025

Our advice to brokers and advisors? Bring us in!

We work with advisors, HR teams, and employees to make it simple: on-site care, $0 visits, and services included in your membership. When people hear “free” and “covered,” it sticks. So when they need care, they know exactly where to turn.

11/19/2025

What is DPC? Dr. Van Der Veer says, "It's a lot like Amazon Prime!"

Just like the memberships and subscriptions you already use (streaming services, groceries, and even your favorite apps), Direct Primary Care (DPC) works the same way:

You pay a monthly membership fee, and in return, you get direct, unlimited access to your provider, personalized care, and support navigating the healthcare system. It’s not just a once-a-year visit; it’s healthcare designed to be used whenever you need it.

11/17/2025

Happy 4-year work anniversary, Carrie! 🎉 We’re so grateful to have you on our team!

Big news: Starting Jan 1, 2026, HSA funds can be used to pay for Direct Primary Care (DPC) memberships like Hy-Vee Healt...
11/15/2025

Big news: Starting Jan 1, 2026, HSA funds can be used to pay for Direct Primary Care (DPC) memberships like Hy-Vee Health Exemplar Care!

This means you’ll soon be able to use tax-advantaged dollars for your monthly membership, making affordable, personalized care even more accessible.

Have questions or interested in joining Exemplar Care as a member patient? Contact us to learn more.

11/14/2025

When patients feel given up on, it’s heartbreaking. At Exemplar Care, we take the time to dig in, listen, and actually solve the problem.

11/13/2025

$150/member/month wasted on admin fees? 😡 We build our products like Aplos Health Plans for transparency, not profits, so employees get care that actually works.

11/12/2025

You get one chance to make a real difference in an industry. This is ours.

11/11/2025

Today, on Veterans Day, we proudly recognize the veterans on our team who have served our country with courage and dedication, and now care for our member patients and their communities. Thank you to all who have served, and continue to serve.

11/10/2025

From hospital halls and MBA classmates to reimagining healthcare. 💡Meet the team behind the DPC model that's changing healthcare in the Midwest.

Address

7300 Westown Parkway
West Des Moines, IA
50266

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