The Vet Tech Society

12/20/2025

Being a Solo RVT is not for the weak. But it’s my favorite. I’ve built a life around doing what I love. Veterinary medicine. 🐾 I created something from nothing. A new path.

But I’m not in a clinic, I have not been behind clinic walls since 2018.
And I’ve never looked back. 😍

Everyday it requires consistency, diligence, patience, balance and dedication.

It’s just me. The pet owners.
Every single day.
But that’s why I love it. It’s more personal, I have more time to discuss pet care. It helps with owner compliance when they understand treatment plans, or hire me to assist.

It’s not a hobby. It’s a livelihood. It’s not a “little business” but a statement. That it’s possible to be a Solo RVT and make an impact. And thrive doing it.

If I say I’m going to do something, I do it. I show up.

No not every day is perfect. But I every day is worth it.

A business model others aim to achieve. I see it. It’s catching on. The Mobile Life as a veterinary professional is catching on, and for good reason. People need it!

It’s:
What I teach. 🤓
What I coach. 👩🏽‍🏫
What I’ve taught. 💻
What I practice. 💪🏽 ⚽️
What I invest in 💵

It’s not just house calls, it’s relationships.
With people, their pets, other professionals, and being a reliable partner in a pet care business.

In all stages of life, from puppies, kittens, adults, and seniors discussing every aspect of pet care. Client education is 90% of my
job. 📚

I started my business in 2016, and have learned so much in the last 9 years. Every win. Every mistake. It’s why I coach RVTs. So they can get a leg up and not reinvent the wheel.

As a Traveling Vet Tech, I am required to carry an active license. I’m not your average pet care provider.

I help owners with:

routine care.

Prescribed care.

And so much more in between.
I’m not a fit for everyone.

Neither are you.

But for those I’m meant to help, meant to be in my world, it sure is fun over here. 🌍

Hi, my name is Serena Pudelski, RVT
The OG Solo RVT Coach

I’m a mom, wife, CEO in my life, published author, award winner, business coach, and Solo RVT.

Founder of:
The Traveling Technician
And
The Vet Tech Society Movement

Welcome to the party. 🎉

Www.serenapudelski.com

08/03/2025

Cleveland area RVTs!!!

My tattooist and I were discussing Vet Tech Week coming up in October!!

He would be happy to host a Vet Tech Week pop up tattoo day that week!!

Details to come!!

Let me know who’s interested! Comment below

06/13/2025

I haven’t been into a vendor fair in a long time! Here is what I recommend bringing!
It was so much fun !

If you haven’t been to one, I highly recommend it!!

🔴 table (many times it’s provided, but sometimes not)

🟠 tablecloth

🟡 packing tape/duct tape to secure items

🟢 business banner/poster

🔵 either business flyers or sheet with services offered. Don’t put prices on it!

🟣 I brought copies of my book for people to buy - I have a cc reader & venmo

🔴 business cards

🟠 grocery bags & pens

🟡 Clorox wipes & sanitizer

🟢 chair

🔵 tote bag for merch

🟣 snacks/water

◻️ also, depending on the theme of your event, bringing dog treats, or pens, or anything like that is always fun! I bring dog treats that’s pretty much it though. 

Merch gets expensive so don’t feel you need to buy stuff.

I put QR codes in multiple places with links to my website for ease of communication as well. 

Remember: network events are about building RELATIONSHIPS and planting seeds. Learning about others. Not making sales.

Onboarding comes later 😉

Remember: have fun! Have conversations!

It’s time. Quit procrastinating!

Message me if you have questions!

My course will guide you with EVERYTHING you need!

And if we work together, that’s the best way to get on the right path, and get PAYING clients asap!

LFG

Xo
Serena Pudelski, RVT
The OG Solo RVT Coach

06/03/2025

I would never do a remote work from home job. I tried. Couldn’t stand it.

I built a business from home. I burned it down. On purpose. It’s not that I couldn’t do it. It’s that it wasn’t what I wanted. it wasn’t who I was.

And guess what?! That’s OK. You don’t have to be successful at every single thing. Just what you want to do. And keep doing it until you are successful at it. 

I like to work with animals every single day. I love to see their excitement. I love to see the confident owners learning new skills to help me.
I see posts every single day that veterinary professionals want to work from home.

Yes there are options out there.

However, do you really want to work from home?

Do you really want to not see animals every single day?

Do you really not want to make a bigger impact in their lives every single day?

It’s simple. You don’t. You may think you want to. But you don’t.

The truth is, you want the best of both worlds. But friends: it’s possible. 

There are many aspects of my job that I can do from home yes.

The digital client education courses. 📚 💻

The client education. 🐶 🐱

The business back end of things I do from home. 🖥

I could never truly just work from home. It’s not what I am meant for nor are you. We are meant to serve the animals and the people that need us.

what do you really want?

Really dig into that. What do YOU want? And don’t just give me some generic answer. Don’t give me what you think I want to hear. What do you actually want?

🐾 flexibility so you can see your family or your pets more

🐾 get out of that toxic environment and call the shots in your own life

🐾 increase your pay to whatever you want.

🐾 you want to not beg for days off

🐾 you want more money yesterday

🐾 you want to feel respected

🐾 you want appreciation

🐾 you want peace of mind

🐾 you want to feel the gratitude

🐾 you want to build some thing with your own two hands and watch it flourish

🐾 you want to be seen and heard

Every single person that came into the Vet Tech Society Movement group answered the number one question: why do you want to start your own business?

with:

they want flexibility because they’re burned out and broke.

Guess what, That’s exactly what that group is for.

To build a business you are proud of.

To build a business with your name all over it that you mold with your two hands.

That’s how I coach. That’s what the course teaches you how to do. It teaches you to speak up. It teaches you confidence.

It teaches you a business mindset. I teach you that you can and should do anything your heart desires.

If you’re ready to grow. To finally stop accepting less than you deserve, we should chat.

No I’m not going tell you how to start a business over messenger. Stop playing small.

But you can schedule an interview to talk about the course if you so choose. AFTER Watching the webinar first.

To see if that is your next step.

To ask any questions you want.

To see if it’s meant for you. Because honestly, not everyone should start a business.

Not everyone has that drive. But those people in this group? They do. You do. So do it already.

Not every day is perfect. But every day is worth it. 🌈

Who’s in? 

05/05/2025

I have seen some cringy desperation posts on business pages. And not just pet care related. 😱

I get it. You panic. People cancel. You don’t know how to set boundaries. Or have safety nets in place for cancelled appointments. You didn’t set policies appropriately. Hard truth: You didn’t invest in yourself to do business the right way.

But the way you present yourself to clients (and frankly, other professionals) will be your vibe and calling card first.

Fact: When you drop your prices out of panic, you’re training your clients to wait for a deal—not respect your time or see your business as VIP pet care.

Teach your audience that you’re reliable, professional, and worth every penny.
Hold your value. Set strong boundaries. And stop using discounts to fix what policies should prevent. If I see one more nail trim at $20 I’m going to scream. 

This is exactly why investing in a business coach—or taking my course—matters.
It gives you the structure you desperately need, strong infallible strategy, and 1:1 support so you don’t end up fishtailing into desperation.

Your business deserves better than survival mode. Let’s build it right.

We don’t do panic sales around here.
Because our time, energy, and expertise have value—no matter what the calendar says.

Want to support your business sustainably?

Here’s what works:
• Set clear cancellation policies
• Take non-refunable deposits
• Communicate professionally and consistently
• Respect your own boundaries and pricing, so others will too

Your services are not a clearance item. Build a brand that doesn’t need to go on sale.

Don’t just “oh, i can just give you a discount”
STOP that s**t. Why?!

I don’t care if the client asks for one. The answer is: NO!!! Thats a fast track to get fired, before you’re a client.

I love helping techs get off the ground. You can do this.

I see you. I got you. Promise.

XO,
Serena Pudelski, RVT
The OG Solo RVT Coach

02/11/2025

You don’t have to say yes to every client.

I highly encourage you not to.

Not every client is respectful. Not every client understands the value of a vet tech/DVM

Not every client grasps what we do, and how medical care actually works . 🫤

In this arena of business ownership, you are allowed to tell clients NO.

Whether the topic is:

-I want to get the best price
-I need vaccines
- I want an appointment today
-I want a discount
- I need a nail trim on a doodle
- i need a shot and nothing else 🤦🏽‍♀️🙄🙄
Etc etc…..

Welp, yesterday had a doozy of a voicemail.

I knew how the call was going to go based on the person’s attitude. So much in fact, I blocked him on my personal Fb and my business page before calling him back. Yeah. It was that bad.

The gist of the voicemail:

“My cat is 15. A year and a half ago she got a shot because she gets sneezing fits. I think a mold problem. I cant do anything about that . I got senior vitamin medicine lysine, it didn’t work. She doesn’t take it. Then another year later I had the traveling vet came. She got a shot and it disappeared, and now it’s back.
I need you to give my cat the new shot, leave me alone, and nothing else. And you better have caller ID because I dont answer the phone otherwise.”

Sigh. All the red flags.

The call lasted 58 seconds. My blood was enraged.

Didn’t matter what I said. He wasn’t listening. He clearly is used to being obnoxious and disrespectful. He was literally screaming when i said I can’t help.

I will never tolerate disrespect .
I will never tolerate being yelled at.
I will never tolerate old men telling me what to do.

Tell me you’ve been fired from clinics without telling me 🙄

Sometimes you have to block people. That’s ok!

10/13/2024

Happy Vet Tech Week 🎉🎉🎉🎉🎉

Happy National Veterinary Technician Week to all of the amazing veterinary technicians and veterinary nurses out there! Your hard work and dedication is unmatched and your patients wouldn’t receive the same level of care without you🩺🐈‍⬛🐕🐇💊🐎🐄🐖🔬🐓🦜💉🐁🐢🐍🩻🦥🦒

08/13/2024

4 HOUR WINDOWS IN A PET CARE SCHEDULE? NO.
THIS IS NOT A CABLE JOB REPAIR.

For the record, I am a HUGE fan of Traveling Technicians. I wouldn’t teach/coach you how to build your own traveling business if I didn’t. And it’s catching on!!! Which is amazing.

Pet owners see the value in a traveling pet care model. And their pets for the most part, do better at home! It’s a win-win.

Hiring a Traveling RVT is amazing for pet owners, and RVTs alike.

I live my dream job, and am done working in time to get my kid from school.

I have students all over the country. I teach them how to schedule, what to charge, how to use software, basically A-Z business model, and what to focus on when, and in what order. It keeps the overwhelm at bay, and helps you maintain momentum.

My course gets updated regularly if something changes, I update consent forms, add videos , and so on. Literally this year I revamped 2 entire modules!!

However, there are people who are just figuring it out. Figuring out what to charge, how to schedule, how to be efficient with their time, but they are on their OWN. They are making the mistakes I made in the beginning. And honestly it’s hard to watch.

I saw something today that gastered my flabbers. They said they schedule 2-4 hour windows when they are showing up to client’s houses…..
A 2-4 HOUR WINDOW?

I am sorry but NOOOOOOO!!!!! DO NOT DO THIS.

Think of your audience.

Think of what you are coming over to do. My clients get a 15 minute window. +/- their scheduled time. And 99% of the time, I am early. If a pet takes more time before the next one, that is what that 15 minute window does. But very rarely does that happen.

I have clients book 4-8 weeks out for routine care/pet sitting, etc. I know the slots they need, and plan my schedule accordingly. Typically the furthest one early, then work my way back.

(Another reason I will never offer online booking. I need my schedule to be made by me, so it makes the most sense, without too much back and forth. Gas is expensive!)

An animal is not a washer, dryer, or appliance. Those repair people give you a 4-6 hour window because of their job, and running lines, electrical issues, etc. Those inanimate objects CAN wait.

BUT!!

Why do animals REQUIRE efficient scheduling? And a tight window?

For my clients, many of them work. They may take lunch breaks at our scheduled time, or have plans. Lives. LOL. I know. Shocking! Just like us.

Or a pet that needs Fear Free Medications. Or a cat is in a bathroom, or confined space. If you give someone a huge window on their appointment, you are setting that pet up for failure. The meds will be given too late, or too early. And then you’re screwed. Or the pet is so stressed from waiting, now they want to fight you.

But in this profession, a big window, it’s not SAFE, not SMART, not LOGICAL.

Also, think about what a giant pain it is to be that client. Do you enjoy waiting all day? If you were the client, with a dog, cat, bird, etc. You would be home stuck, not able to work, and basically be kept hostage in your home waiting. And to do that every month? I would rather go to the vet for it then.

And you want your clients to do that with you regularly?? No.
Not only is it rude, but not sustainable.

I plow through 4-8 appointments a day. When I tell a client their appointment is at 9, I show up at 8:50am/9am.

I would say I would win a gold medal in communication.

Never will they not get a reminder text. Never will I not text them when I am on my way.

I run my business in the same way I would want to be treated as a client.

I have been dumbfounded by businesses who have taken me for granted. I have been screwed over. I have been given a 9am appointment slot, then have a mobile vet show up at 10:00am. With no communication they were late. Let me tell you my cats were MAD. I was MAD.

I WILL NOT DO THAT TO MY CLIENTS. EVER. I have high expectations because that is what I deliver to my people.

You need to run a business of integrity. But in this business model, it also has to be one of PREDICTABILITY.

Otherwise, you will be miserable. And have no clients rebook.

Do I have days where I screwed up the schedule? Of course. But I will not inconvenience my clients. I will keep their scheduled time, and drive a little more if necessary.

Do mistakes happen ? of course they do. But learning from them, takes humility. Own the mistake, take the lesson, and move from there.

I offer Voxer 1:1 coaching for my course enrolled students. (If they sign up) That way, as issues come up, we can talk in real time, and figure it out. No one should feel alone in their business.
I got you.

If you are, or aspire to be, a Solo RVT, we should chat. BEFORE the issues come up.

I will not let you flounder like I did. I see the ones doing it on their own. Don’t let that happen to you.

Utilize help when you see it.

XO,
The OG Solo RVT Coach
Serena Pudelski, RVT